Three weeks after two right-wing groups demanded the repeal of a professional licensing board’s ban on conversion therapy for LGBTQ+ clients of social workers and other therapists, Gov. Tony Evers sent a sharply worded reply.

In a Tuesday letter to the Wisconsin Institute for Law & Liberty and Wisconsin Family Action, Evers declared, “my administration has no intention of repealing Wisconsin’s conversion therapy ban.”

Evers asserted that the April 14 demand letter from the two groups was based on “a significant misreading” of a U.S. Supreme Court ruling earlier this year that threw parts of a Colorado ban on conversion therapy into question. 

Evers wrote that it was “disappointing” that the organizations support “a long-disavowed and outdated practice” that extensive research has shown to be ineffective and responsible for harms including depression, suicide, substance misuse, posttraumatic stress and anxiety.

“On the other hand, this should come as no surprise,” Evers wrote. “After all, bullying LGBTQ kids and Wisconsinites seems to be an important goal for Wisconsin Institute for Law & Liberty and Wisconsin Family Action.”

Purported to dissuade people from same-sex attractions and from gender dysphoria — which the American Psychiatric Association has defined as  “psychological distress that results from an incongruence between one’s sex assigned at birth and one’s gender identity” — conversion therapy, also known as reparative therapy, has been widely discredited.

Conversion therapy is not limited to talk therapy. “Aversive techniques used in reparative therapies have included electric shock, physical violence, administration of emetics, and personal degradation and humiliation,” the American Academy of Nursing wrote in a 2015 statement opposing the practice.

The Wisconsin Marriage and Family Therapy, Professional Counseling, and Social Work Examining Board published an updated professional code in April 2024 that declared “any intervention or method” used or promoted to change a person’s sexual orientation or gender identity to be “unprofessional conduct” that could subject a practitioner to professional discipline.

The U.S. Supreme Court, in a March 31 ruling, sent a lawsuit challenging a Colorado law against conversion therapy back to lower federal courts. The ruling instructed the lower courts to apply “strict scrutiny” on First Amendment grounds to the Colorado law because it seeks to “regulate speech based on viewpoint.”

In their demand letter, WILL and Wisconsin Family Action called on the Evers administration to repeal the ban in the Wisconsin therapists’ code. The letter declared that it was similar to the Colorado law and claimed that “the Supreme Court held that Colorado’s substantively identical statute was unconstitutional.”

Evers wrote that the demand “relies on a significant misreading of the U.S. Supreme Court’s recent decision” and had “erroneously” characterized its findings. 

“First, the Court intentionally — and specifically — stopped short of striking down any applications of Colorado’s law,” Evers wrote. The high court instead remanded the case to the lower court to apply a “more searching scrutiny” to the law, he added. “Repeal before that occurs would be premature.”

Evers also wrote that the ruling “expressly held that heightened scrutiny applies only to certain applications of Colorado’s law, not the entire provision. Specifically, the case concerned only Colorado’s conversion therapy prohibition as it applied to talk therapy — not to other treatment, such as physical or medication interventions.”

Quoting the Court’s ruling, Evers wrote that the Colorado plaintiff, therapist Kaley Chiles, stated that “the statute has many valid applications. Indeed, [she] did not take issue with Colorado’s effort to ban what she herself calls ‘long-abandoned, aversive’ physical interventions. Instead, Ms. Chiles objected to Colorado’s law only as it applies to her talk therapy, therapy that involves no physical interventions or medications, only the spoken word.”

Wisconsin’s professional rule also covers more than talk therapy, Evers wrote, and the therapy, counseling and social work board “will maintain the rule and continue to enforce its valid applications, in order to protect Wisconsinites from harmful and offensive practices by Board licensees.”

WILL’s initial response Thursday to a request for comment was a two-word email message from WILL Deputy Counsel Rebecca Furdek: “Lawsuit incoming.”

In a follow up statement, Furdek said that Evers was “resorting to personal, baseless attacks on WILL and its mission.” Contrary to the distinctions Evers made about the U.S. Supreme Court ruling, the statement reiterated WILL’s characterization that the Court found Colorado’s “substantively identical law amounted to unconstitutional viewpoint discrimination.”

Making no reference to other conversion therapy tactics, the statement concluded: “Government shouldn’t be deciding which viewpoints are ‘acceptable’ for Christian counselors to express when providing talk therapy to the individuals who voluntarily seek out faith-based counseling.”

In his letter, Evers wrote that because the Colorado case remains active in lower federal courts, the Department of Safety and Professional Services will attach a note to the conversion therapy rule stating that “certain instances of the unprofessional conduct” it refers to “are the subject of ongoing litigation.”

Wisconsin’s conversion therapy ban was enacted after several previous attempts were blocked by the Legislature’s Joint Committee for the Review of Administrative Rules. A Wisconsin Supreme Court ruling in July 2025 found that state laws the committee’s Republican majority used to review and suspend administrative rules were unconstitutional and encroached on the examining board’s legal authority.

Marc Herstand, executive director of the National Association of Social Workers Wisconsin chapter, praised Evers’ letter Thursday. The association was among the groups that urged the counseling board to add conversion therapy to practices considered unprofessional conduct. 

Wisconsin state law “clearly gives professions the authority to establish their own Conduct Code as the social work profession, along with the marriage and family therapy and professional counseling professions,  have done in classifying Conversion Therapy as unprofessional conduct,” Herstand said in an email message. 

“I applaud Governor Evers for his recognition of the severe harm that Conversion Therapy inflicts on LGBTQ children and his commitment to retain the ban on Conversion Therapy [in the professional code] to the maximum extent possible.”