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Today โ€” 9 June 2026Main stream

Industry Veterans to Present School Bus Safety Leadership Seminar Next Month

8 June 2026 at 15:38

Two of the most recognized and respected names in student transportation safety will be at STN EXPO West to share their expertise with conference attendees.

Industry veterans Richard โ€œDickโ€ Fischer and Pete Baxter will present a half-day seminar โ€œThe Best of the Dick and Pete Showโ€ on Wednesday, July 15. This in-depth session will give attendees invaluable education from two National Association of Pupil Transportation Hall of Fame inductees on safety leadership, organizational learning and risk governance in student transportation.

In this seminar, STN EXPO West attendees will receive a comprehensive student transportation safety training that will dive into real-life school bus safety cases, including Danger Zone safety incidents and the โ€œTitanic tragedy,โ€ a 2016 incident in England, where a school bus carrying 26 children got stuck in deep floodwaters, and reveal the lessons learned. Fischer and Baxter will highlight the dangerous pitfalls of overconfidence, ignoring warning signs or a lack of preparedness or emergency training.

The message of the training will contain an overall theme of continuous improvement through the fostering of a strong safety culture. Attendees will be given safety training modules designed to give student transportation leaders what they need to know to implement safe practices, communication, accountability all to protect every child and school bus driver on every bus ride.

Fischer has spent over six decades championing school bus safety as a school district transportation director, school-bus safety trainer and consultant. He successfully petitioned President Richard Nixon in 1969 to proclaim the first School Bus Safety Week. Even following his official retirement announcement in 2013, he has continued to present training, advocate for the industry, and become involved in national safety discussions.

STN presented Fischer with a Lifetime Achievement Award in 2024.

Baxter is a former state director of student transportation at the Indiana Department of Education and past-president of both the National Association for Pupil Transportation and the National Association of State Directors of Pupil Transportation Services, one of only two industry professionals to hold both offices.

Both Fischer and Baxter have served as expert witnesses in court for legal cases involving school bus collisions and have extensive experience and knowledge to equip student transporters to further safety at their operations.

STN EXPO West will be held July 9-15 at the Peppermill Resort in Reno, Nevada. The conference will feature hands-on training classes, educational sessions, a dynamic keynote presentation, and networking opportunities. Register now at stnexpo.com/west.


Related:ย WATCH: Active-threat Response Training Subject of Opening STN EXPO West Session
Related:ย Safety Impact of School Bus Seatbelts Topic at STN EXPO West
Related:ย School Bus Fuel Innovation, Technology Education Meet at STN EXPO West

The post Industry Veterans to Present School Bus Safety Leadership Seminar Next Month appeared first on School Transportation News.

Before yesterdayMain stream

Professional Development Training for Rising Student Transportation Leaders at STN EXPO West

5 June 2026 at 18:03

Student transportation professionals looking to advance to the next leadership level are encouraged to sign up for the โ€œSo You Want to Be a Transportation Supervisorโ€ professional development special training at STN EXPO West.

This annual conference seminar allows student transporters to prepare for a transition to a supervisor role or re-evaluate their leadership skill sets. Led by a panel of seasoned instructors and industry experts, this seminar is ideal for those looking to improve their operations, department culture and staff interactions. It will be held on Saturday, July 11 as an all-day training from 11:30-5 p.m.

The instructor team is led by Alexandra Robinson, a former executive director of transportation and current industry consultant and expert witness as well as TSD Conference tenured faculty member. She is joined by Tim Purvis of consultant group Pupil Transportation Information; and Rosalyn Vann-Jackson, chief support services officer for Broken Arrow Public Schools in Oklahoma and Pam McDonald, a retired director of transportation and current consultant.

What the Professional Development Consists Of

For those who are newer to the industry, the instructors will discuss making data driven leadership decisions, understanding return on investment, and collaborating with the right people at the district to move transportation operations forward. They will also speak on team building, customer service, communication strategies, workplace culture and productivity as well as operational considerations such as employee retention, principles of proper routing and managing data.

Attendees will be exposed to interactive leadership and team-building scenarios. The instructors through how to approach them with a correct human resources perspective. Attendees will also have a chance to ask questions of the instructors and gain invaluable supervisor and leadership lessons from real-life experiences.

At the end of the professional development class, attendees will have received strategic and practical advice that will better equip them to lead in hard times and build strong relationships with their team.

Electric school bus manufacturer RIDE will sponsor refreshments during the session. There is a maximum of 100 participants. Separate registration is required at no additional charge.

STN EXPO West will be held July 9-15 at the Peppermill Resort in Reno, Nevada. Attendees will have access to a week of educational sessions based on the challenges facing the industry, training classes to improve operations, networking events to bring peers together for problem-solving and innovative experiences such as the Ride and Drive/Live Product Demo, the STN EXPO Trade Show and the Transportation Director Summit. Register at stnexpo.com/west.


Related:ย STN EXPO West Features Dynamic Networking Events for Student Transportation Industry
Related:ย Turkel to Uncover Secrets of Communicating Relevance at STN EXPO West
Related:ย Reasonable Suspicion Training on Driver Alcohol, Drug Use Comes to Reno

The post Professional Development Training for Rising Student Transportation Leaders at STN EXPO West appeared first on School Transportation News.

Reasonable Suspicion Training on Driver Alcohol, Drug Use Comes to Reno

1 June 2026 at 18:00

News headlines feature incidents of school bus drivers getting behind the wheel while under the influence of alcohol or drugs, which often leads to disastrous consequences.

Even if there are no student injuries, trust can be lost between the district and community when cases like this occur. A new training opportunity at the STN EXPO West conference will give student transportation leaders a thorough course in reasonable suspicion training of CDL employees.

Tonica Lathrop will be leading the โ€œSupervisory Reasonable Suspicion Trainingโ€ on Friday, July 10. Lathrop is the president of Reno, Nevada-based Sinnett Consulting Services. The company has over 25 years of experience in drug and alcohol policies, regulations, procedures and testing requirements. She has extensive experience in managing alcohol and drug compliance programs and developing drug-free workplace policies.

During the two-hour class, Lathrop will cover how supervisors can recognize the physical, behavioral, speech and performance indicators of probable employee alcohol or other controlled substances abuse. This portion of the training will also cover the misuse/abuse of over-the-counter medications, power drinks and energy formulas.

She will also discuss the legal aspects/concerns of reasonable cause and suspicion when conducting CDL drug and alcohol testing and corrective interviews. Attendees will also learn how to document performance problems associated with alcohol and drug abuse and how to discuss corrections with employees.

The class meets U.S. Department of Transportation training requirements and participants receive a certificate upon completion.

The Early Bird Deadline ends on June 5, register now to save $100 on main conference registration. STN EXPO West will be held July 9-15 at the Peppermill Resort in Reno, Nevada. The conference will feature hands-on training classes, educational sessions, a dynamic keynote presentation, and networking opportunities. Register now at stnexpo.com/west.


Related:ย Safety Impact of School Bus Seatbelts Topic at STN EXPO West
Related:ย STN EXPO West Features Dynamic Networking Events for Student Transportation Industry
Related:ย WATCH: Active-threat Response Training Subject of Opening STN EXPO West Session

The post Reasonable Suspicion Training on Driver Alcohol, Drug Use Comes to Reno appeared first on School Transportation News.

June 2026

By: STN
1 June 2026 at 07:00
Anthony Jackson of Bibb County School District in Georgia basks in the glory of reduced fuel costs by relying on propane.
Cover design by Kimber Horne
Photo by Blue Bird

Buying a new school bus fuel or energy type is no small decision for student transportation operators. Dive into this monthโ€™s issue to learn more about what factors are involved in clean fuel purchasing decisions, how to implement the kind of technology that school bus drivers actually want and need, understanding how to convert data into actionable insights and how to plan the perfect technology rollout.

Also find the latest conference news, including a recap of ACT Expo and a preview of the upcoming STN EXPO West conference, this July in Reno, Nevada.

Read the full June 2026 issue.

Cover Story

How Clean is Clean Enough?
Experts say itโ€™s important to all weigh all factors when purchasing a new school bus fuel or energy type.

Features

Full Potential
Implementing technology solutions that drivers want and know how to use could be the secret sauce to keeping them behind the wheel.

Tackling the Data Challenge
The promise of compiled data is most beneficial when transportation leaders understand what the information means to their operations.

Special Reports

Planning the Perfect Rollout: Secrets for Successful Software, Hardware Upgrades
Choosing the timeframe for when to implement a new hardware or software project is just as important as choosing the provider.

Conversations
ACT Expo Recap
Ad Index

Editorโ€™s Take by Ryan Gray
Alternative to Fueling Discomfort

Publisherโ€™s Corner by Tony Corpin
Bus Tech, Energy Take Center Stage

The post June 2026 appeared first on School Transportation News.

Nominations Open for Dick Fischer School Bus Safety Scholarship at STN EXPO West

26 May 2026 at 22:28

Student transportation professionals are invited to apply for a continuing education scholarship that will provide them access to the entire STN EXPO West conference in Reno, Nevada.

Richard โ€œDickโ€ Fischer has built a lifetime career contributing to the student transportation industry. He is a well-known and respected voice in discussions around school bus safety, having spent over six decades serving as a school district transportation director, school-bus safety trainer and consultant. He is an NAPT Hall of Fame member and recognized as the โ€œfatherโ€ of School Bus Safety Week for successfully petitioning President Richard Nixon in 1969 for the first federal recognition.

Following his official retirement announcement in 2013, Fischer has continued be a presence advocating for continued safety efforts, not only as a speaker at STN EXPO conferences but in his daily School Bus Safety Newsletter email that covers news about school bus and student transportation happenings around the nation. The newsletter subscription is free of charge to any professional in the student transportation industry. Email Dick Fischer for more information.

Scholarship Advances Professional Development Opportunities

Pete Baxter, a former state director of student transportation at the Indiana Department of Education, created the scholarship when Fischer received the STN Lifetime Achievement Award at the 2024 STN EXPO West conference. Kara Sands, transportation lead trainer and driver at Hanover Community Schools Corporation in Indiana, won the inaugural scholarship last year and shared that she used the opportunity to expand her own professional development.

โ€œI try to keep an open mind. I try to take it all in, you know, whether someone has got more experience at something than me or not. Thereโ€™s always something I learn new every day. But sometimes people just donโ€™t see that wayโ€ฆFor me that is something I would like to discuss with [other] trainers,โ€ she said.

Since expanded by Fischer with additional funding, the scholarship returns this year award to one student transportation professional from a school district or school bus contractor for championing safety at their operations, in their state or nationally. Nominations must be submitted by a supervisor or colleague who can provide detailed examples of the individualโ€™s accomplishments and explain why the nominee would benefit from attending the 2026 STN EXPO West conference and the professional development opportunity.

The scholarship winner will receive funds to cover travel, hotel room accommodations and conference registration costs. The deadline to submit a nomination is May 29, the nomination form can be found at stnexpo.com/west/stn-expo/scholarship.

For regular attendees of the conference, save $100 on main conference registration with Early Bird Savings, ending June 5. The STN EXPO West conference will be held July 9-15 at the Peppermill Resort in Reno, Nevada. The six-day agenda includes the Bus Technology Summit plus Green Bus Summit experience, the STN EXPO Trade Show, hands on trainings, educational sessions and other networking events. Register at stnexpo.com/west.


Related:ย STN EXPO Scholarship Winner Has Personal Passion for Student Transportation Safety
Related:ย (STN Podcast E270) Not Just a Job: Hear From Dick Fischer School Bus Safety Scholarship Award Winner
Related:ย Dick Fischer Wins STNโ€™s Lifetime Achievement Award

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Safety Impact of School Bus Seatbelts Topic at STN EXPO West

18 May 2026 at 19:07

The topic of seatbelts on school buses is much-debated safety topic around the industry. Ron Kinney, a retired state director of school transportation for the California Department of Education and school bus contractor government relations executive, looks to breakdown the real-life data on how seatbelts, specifically the lap/shoulder variety, affect safety.

The breakout session โ€œSchool Bus Lap/Shoulder Belts, Californiaโ€™s 20 Year Journeyโ€ will be held July 13 during the STN EXPO West conference in Reno, Nevada. During the session, Kinney will present the data of Californiaโ€™s school bus crash and passenger injuries beginning withย  the 2004-2005 school year through 2024. He will analyze this data in light of the incremental appearance of lap/shoulder seatbelts on new California school buses, starting in 2004, when they became the first state in the nation to require them on all new school buses.

Kinney recently compiled an even more comprehensive look spanning not only the 20 years of seatbelt usage but the 10 years prior using the annual California Highway Patrolโ€™s annual โ€œSchool Bus Crash and Pupil Passenger Injury Summary Report.โ€ He will discuss some of the federal updates that stemmed from California state laws, including the 2002 state law that requires all newly purchased school buses after July 1, 2025 be equipped with lap/shoulder seatbelts, which led to current FMVSS 222 requirements for lap/shoulder seatbelts in all Type A school buses nationwide.

Attendees will receive a detailed breakdown of how lap/shoulder seatbelts impact the overall safety of student riders and how they correlate to the number of injuries in student transportation. This informative session features a data-based discussion around seatbelts that will help inform conference attendees on this important safety tool.

Kinney Brings Wealth of Industry Experience to Impact Conversation

Kinneyโ€™s career in student transportation spans 58 years, starting when he became a part-time school bus driver in 1968. After later serving as a mechanic and student transportation manager at the school district level, he joined the California Department of Education, first as an instructor for school bus driver trainers and later as the state director of school transportation.

He later became director of marketing and business development for Laidlaw Education Services then the school bus contractorโ€™s director of government relations. He served in the same role for First Group America.

Kinney currently serves as a pupil transportation consultant and vice president of the board of directors for the Pupil Transportation Safety Institute a non-profit school transportation safety training organization located in New York. He is also an active member of National Association for Pupil Transportation, National Association of State Directors of Pupil Transportation Services, where he co-authored Emergency and Rescue Procedure Guidelines for the organization, as well as serving on the steering committee for National Congress on School Transportation .

The Early Bird Deadline ends on June 5, register now to save $100 on main conference registration. STN EXPO West will be held July 9-15 at the Peppermill Resort in Reno, Nevada. The conference will feature hands-on training classes, educational sessions, a dynamic keynote presentation, and networking opportunities. Register now at stnexpo.com/west.


Related:ย Seatbelt, Danger Zone Recommendations Highlight NTSB Discussion at STN EXPO East
Related:ย School Bus Fuel Innovation, Technology Education Meet at STN EXPO West
Related:ย WATCH: Active-threat Response Training Subject of Opening STN EXPO West Session

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STN EXPO West Features Dynamic Networking Events for Student Transportation Industry

11 May 2026 at 17:32

The STN EXPO West conference is not only an educational experience, but the six-day conference features a variety of networking events that facilitate conversations and connections impacting the industry.

The conference opens Thursday, July 9 with a kickoff reception at the Peppermill Resort in Reno, Nevada. EverDriven will co-sponsor the event with School Transportation News as attendees enjoy appetizers and beverages. This event allows attendees to begin networking and set the stage for an impactful experience over the course of the week.

Saturday night features the Welcome Party at EDGE Nightclub, a dynamic and exciting evening. Geotab and Transfinder will be sponsoring a โ€œGreat Gatsbyโ€ themed event with food, drinks and live entertainment. Attendees can mingle with outdoor fireside discussions or enjoy signature beverages in an environment that sets the energy for an impactful conference.

The unique networking experiences continue Sunday night with the Ride and Drive/Live Technology Demonstration. The evening event blends summertime themes with an ideal setting for student transportation professionals to test the latest electric, propane and low-emission school bus models as well as connect with vendors showcasing technology solutions. Our title sponsor for the Ride and Drive the Bus Technology Summit and Green Bus Summit event is RIDE. A full sponsor list can be found on the conference website.

Day 1 of the Wonderland of Ideas Trade Show begins Monday, July 13 with the Trade Show Ribbon Cutting Ceremony, sponsored by Safety Vision. Attendees will be ushered onto a uniquely enchanting trade show floor providing the perfect atmosphere to unwind, network, and foster meaningful relationships with peers and industry contacts.

On Day 2, the conversations continue with a three-hour Trade Show event that will allow attendees to meet manufacturers, OEMs and suppliers with the products and technology options that can improve efficiency and safety at transportation operations. Lunch will be served on the trade show floor. Find the full list of exhibitors.

If you are looking to take your student transportation operations and professional development to the next level, you will not want to miss STN EXPO West.

The Early Bird Deadline ends on June 5, register now to save $100 on main conference registration. STN EXPO West will be held July 9-15 at the Peppermill Resort in Reno, Nevada. The conference will feature hands-on training classes, educational sessions, a dynamic keynote presentation and networking opportunities. Register now at stnexpo.com/west.


Related:ย School Bus Fuel Innovation, Technology Education Meet at STN EXPO West
Related:ย WATCH: Exclusive Leadership Event Summons Transportation Leaders for Networking, Professional Development
Related:ย Turkel to Uncover Secrets of Communicating Relevance at STN EXPO West

The post STN EXPO West Features Dynamic Networking Events for Student Transportation Industry appeared first on School Transportation News.

School Bus Fuel Innovation, Technology Education Meet at STN EXPO West

5 May 2026 at 21:17

The Bus Technology Summit and Green Bus Summit return to Reno, Nevada this July during the STN EXPO West conference.

The Bus Technology Summit begins Sunday, July 12 with live product labs presented by companies representing different facets of the student transportation space. Solutions include routing software, safety features, fleet optimization, student ridership, transportation communications and more. Attendees will select labs to attend based on operational needs and will interact with vendors to ask targeted questions and get a closer look at the technology solutions transforming the industry.

The Sunday labs will be presented by Transfinder, First Light Safety Products, Alpha Route, Geotab, Samsara, BusRight and Verra Mobility. Labs continue Monday, July 13 with SafeFleet, Tyler Technologies, School-Radio, CalAmp, Cummins/Accelera and HopSkipDrive.

Zonar CEO Charles Kriete will present a โ€œCEO Talkโ€ on Sunday morning to discuss the technology trends impacting the student transportation industry. The following morning, ZUMโ€™s COO and co-founder Vivek Garg will present his โ€œTech Talkโ€ to conference attendees.

Meanwhile, the Green Bus Summit will focus on green leadership that enables attendees to discover the latest advancements in sustainable transportation. A wide-range of speakers from OEMs, school districts using low-emission fuel options, and industry experts will share operational considerations, real-life experiences and tips to find the best fuel option for their operations. Sessions will be presented by Blue Bird, Thomas Built Buses, Micro Bird, the Propane Education & Research Council (PERC) and IC Bus. The Green Bus Summit sessions will also be held on Sunday and Monday.

The two Summits meet for an immersive outdoor experience Sunday night at the STN EXPO West Ride and Drive/Live Technology Demo. Attendees will ride electric, propane and low-emission diesel school buses from Blue Bird, IC Bus, Micro Bird, RIDE and PERC. In addition, they will visit Zonar, Tyler Technologies, Transfinder and ZUM for more live product demos and networking with vendors for real-time discovery of solutions to take home to their districts.

The evening will include an energetic networking atmosphere with food and beverages, interactive games and a live DJ. Attendees will not only network with companies providing transportation solutions but meet other transportation professionals to have the conversations that are driving innovation in the industry.

Find the full conference agenda and registration details at stnexpo.com/west. STN EXPO West will be held July 9-15 at the Peppermill Resort in Reno, Nevada. The conference will feature hands-on training classes including the National School Bus Inspection Training Program, educational sessions, the Transportation Director Summit leadership event, the STN EXPO West Trade Show and other unique networking events.


Related:ย Turkel to Uncover Secrets of Communicating Relevance at STN EXPO West
Related:ย WATCH: Active-threat Response Training Subject of Opening STN EXPO West Session
Related:ย WATCH: Exclusive Leadership Event Summons Transportation Leaders for Networking, Professional Development

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(STN Podcast E304) Bus Drivers as First Responders: School Transportation Active Threat Response Training

28 April 2026 at 19:21

Safety and training are forefront as the NTSB is investigating a Tennessee school bus crash that killed two teenage girls and an Oregon school bus driver was arrested for allegedly transporting students while intoxicated. Plus, new Clean School Bus program details are incoming, just in time for STN EXPO West in Reno, Nevada this July.

Jim Levine, founder of the School Transportation Active Threat Response Training, or S.T.A.R.T., joins us to discuss how school bus drivers can serve as the first line of defense against threats by interacting kindly with students and becoming trained on response tactics. His team brings its law enforcement, Secret Service, SWAT and School Resource Officer experience to an upcoming 4-hour training at STN EXPO West.

Read more about security.

This episode is brought to you by Transfinder.



Message from School Radio.


Message from RTA.

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Stream, subscribe and download the School Transportation Nation podcast on Apple Podcasts, Deezer,ย iHeartRadio,ย Spotifyย and YouTube.

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WATCH: Exclusive Leadership Event Summons Transportation Leaders for Networking, Professional Development

27 April 2026 at 16:53

The Transportation Director Summit returns to Nevada this summer for a two-day exclusive leadership event designed to empower student transportation leaders.

The training begins Friday, July 10 at the STN EXPO West conference. The first part of the event features a Welcome Networking Reception and Top Challenges Discussion hosted by STN Publisher and President Tony Corpin. To attend, participants are qualified as leading their transportation operations and must fill out a survey on their leading challenges they face. Corpin will facilitate discussion on those points. The participants will be matched with vendor partners who provide technological solutions that could assist with these operational challenges.

The exclusive leadership event continues Saturday morning in scenic South Lake Tahoe for an all-day networking and leadership training experience. Mondayโ€™s keynote speaker Bruce Turkel will provide training modules on โ€œAll About Them Leadership Lab: Turning Insight Into Action.โ€ During the day, Turkel will discuss how his signature mindset can be used to strengthen communication with team members and align goals, which improve performance and create lasting leadership impact. Turkelโ€™s four-part training includes learning to understand what people truly value, purposely communicating with clarity, building stronger connections through trust, and guiding teams through uncertainty to create successful results.

A Leadership Networking Retreat

The transportation directors will enjoy breakfast and lunch courtesy the vendor partners sponsoring the event. All participants wlll make new connections, engage in targeted discussions that address their specific challenges, and leave with practical applications and strategies to transform their operations. Transportation will be provided Saturday to and from Incline Village.

Applicants for this exclusive leadership event must hold the position of transportation director or a qualified equivalent and be able to attend both days of the Summit. Email for more information about qualifying for the Transportation Director Summit.

The Early Bird Deadline for main conference registration ends June 5, register at stnexpo.com/west. In addition to the Transportation Director Summit, the STN EXPO West conference features educational sessions, a dynamic keynote speaker, hands-on training and unique networking experiences.


Related:ย Turkel to Uncover Secrets of Communicating Relevance at STN EXPO West
Related:ย WATCH: Active-threat Response Training Subject of Opening STN EXPO West Session
Related:ย STN EXPO West Registration Open for 2026, Features Innovative Conference Experience

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Active-threat Response Training Subject of Opening STN EXPO West Session

21 April 2026 at 16:00

Emergency response is non-negotiable safety and security training for student transportation professionals as they are the first line of defense in active-threat situations that take place on the school bus.

The โ€œElements of School Transportation Active-Threat Response Trainingโ€ four-hour seminar on Friday, July 10 at STN EXPO West conference will be organized into four distinct sections. It begins with the doctrine of in loco parentis, Latin for โ€œin the place of a parent,โ€ the legal term for assuming the responsibility of a child or minor. In this instance, in loco parentis ensures safety through threat recognition as well as understanding physiological stress responses.

The second part moves to de-escalation training and crisis response, explaining how to address behavioral or emotional triggers with appropriate communication techniques to defuse the situation before it becomes physical.

The third section covers behavioral intelligence. Attendees will learn to train their school bus drivers to recognize their unique placement of observation of student behavior patterns and be alert to areas of concern before an incident occurs.

Part four of the seminar will shed light on quick-threat response, including emergency communication, scenario-based security training and defensive physical intervention.

Attendees will leave the seminar with a realistic and actionable plan to equip their school bus drivers and other student transportation staff with following legal protocol, recognizing warning signs and communicating them before incidents occur, and forming a structured response to cases of violence onboard the school bus.

Meet the Instructors Teach Active-Threat Response

The seminar is presented School Transportation Active Threat Response Training, or S.T.A.R.T., a program created by veteran Ohio law enforcement officers to train student transportation professionals in the school bus environment to be prepared for emergency situations. The lead presenters will be Jim Levine, founder of S.T.A.R.T., and John Zippay, S.T.A.R.T. co-founder and current program coordinator, along with Kevin Spackman, a S.T.A.R.T senior instructor, and Greg Truhan, former U.S. Secret Service special agent, and S.T.A.R.T program developer and senior training instructor.

All four of the instructors have extensive experience in law enforcement. Levine began his career at the Arlington County Police Department in Virginia and since then has served as a S.W.A.T. instructor as well as a field training officer, co-founded a global security organization near Washington D.C., is certified in active-shooter response techniques as well as through the Ohio Crime Prevention Association in the concepts of CPTED (Crime Prevention Through Environmental Design) and Crisis Intervention Training. Zippay currently serves as full-time police officer for the South Russell Police Department in Ohio alongside Spackman and is also a member of the Ohio School Resource Association and a certified Crisis Intervention Team member.

Save $100 on main conference registration with Early Bird Savings when you act by June 5. The STN EXPO West conference will be held July 9-15 at the Peppermill Resort in Reno, Nevada. Updates to agenda and speaker lists can be found at stnexpo.com/west.


Related:ย STN EXPO West Registration Open for 2026, Features Innovative Conference Experience
Related:ย Turkel to Uncover Secrets of Communicating Relevance at STN EXPO West
Related:ย Security Expert Shares Key Indicators of Violence for School Transportation Safety

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Turkel to Uncover Secrets of Communicating Relevance at STN EXPO West

13 April 2026 at 20:16

This yearโ€™s STN EXPO West keynote speaker plans to provide attendees the tools they need to cut through the noise and express their relevance in a way that stands out in the crowd.

National Speakers Associationโ€™s Speaker Hall of Fame member Bruce Turkel takes the stage in Reno, Nevada this summer at the STN EXPO West conference for student transportation professionals.

Turkel will first address transportation leaders at the Transportation Director Summit, an exclusive training at The Chateau at Incline Village at Lake Tahoe. The directors attending the exclusive training and networking leadership summit will gain insights from Turkel that they can use to instill trust throughout their organizations and how the values of honesty and integrity impact operations.

Clear Communication

Turkelโ€™s July 13 keynote presentation โ€œAll About Them: The Power of Relentless Relevanceโ€ will bring a message to all conference attendees on how to position oneself in todayโ€™s society of instant informational access. In his high-energy presentation, Turkel plans to show attendees that just credentials may not be enough, but that connecting with stakeholders means showing them what you can do for them. Whether its customers or team members, this keynote will give attendees practical strategies to communicate clearly, relevantly and bring positive results.

Turkelโ€™s unique musical talent will also be featured in an interactive exercise in the power of shared experience as attendees learn in minutes to play a song together. This unforgettable presentation will have attendees not only connecting through laughter but have a renewed confidence to update their communication style with necessary clarity and have a customer-centered framework that boosts success for their operations.

Turkel has been in the brand clarity field for over 30 years, running his own global branding firm. His specialty has been how to stand out in a competitive market, having worked with brands like American Express, Nike, Discovery and HBO. He wrote seven books, appeared on national tv news channels and in major publications such as The New York Times and The Wall Street Journal.

Save $100 on main conference registration with Early Bird Savings when you act by June 5. The STN EXPO West conference will be held July 9-15 at the Peppermill Resort in Reno, Nevada. Updates to agenda and speaker lists can be found at stnexpo.com/west.


Related:ย STN EXPO West Registration Open for 2026, Features Innovative Conference Experience
Related:ย Sharda Presented with Innovator of the Year Award at STN EXPO West
Related:ย STN EXPO Keynote Reveals the Impact of Simple, Intentional Moments

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