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Wisconsin Democrats elect Devin Remiker as new chair

“We’ve got a lot of work to do,” Remiker told the convention after he won. “And I want to figure out how we can all work together to best support Democrats in every corner of this state.” (Photo by Baylor Spears/Wisconsin Examiner)

The Democratic Party of Wisconsin met over the weekend at a waterpark resort in the Wisconsin Dells to kickstart its work to compete for crucial seats in government in 2026. Delegates elected  Devin Remiker as chair, a senior advisor to the party who was endorsed by outgoing party chair Ben Wikler. In sessions throughout the weekend state Democrats considered what needs to change for the party to succeed and speakers talked about what Democrats would do if they won a trifecta in state government. 

Remiker chosen in three-way race 

The state party elected Remiker over Joe Zepecki and William Garcia in the race for chair Sunday afternoon. The party used ranked choice voting to choose the winner after  delegates watched a video on how the process worked on Saturday evening.Voting took place the next day. 

Remiker received 485 votes, including 437 first choice votes and 48 second choice votes, putting him over the other candidates. Zepecki, a communications professional, received 415 votes, including 330 first choice and 85 second choice votes and Garcia, chair of the La Crosse County party, received 139 first choice votes, resulting in his elimination in the first round.

“We’ve got a lot of work to do,” Remiker told the convention after he won. “And I want to figure out how we can all work together to best support Democrats in every corner of this state.” 

Remiker, a 32-year-old Two Rivers native, will succeed Chair Ben Wikler, who has led the party since 2019 and decided not to run for another term. He most recently served as a senior advisor for the state party, though he’s been involved with the party in various capacities, including as executive director for a time, since 2018. 

Remiker said he was glad that the party was unifying around  a vision to build on what works, which will allow the party to “hit the gas” into 2026 when elections for the state Supreme Court, governor, Congress and the state Legislature take place.

The Democratic Party of Wisconsin considered what a trifecta in state government would look like during the convention. (Photo by Baylor Spears/Wisconsin Examiner)

“There is one thing that we can do, and it is elect Democrats at all levels to send a message to Donald Trump and Republicans in this state that we will not stand for their divide and conquer politics any longer. We will win big,” Remiker said. “We are just 18 months away from a trifecta and 18 months away from history. Let’s hit the gas, and when we win, it won’t be an accident. It will be because we put in the work.”

The chair campaign over the weekend 

The candidates for chair spent the weekend working to make their case for the position, including addressing the convention in speeches Saturday evening. During his speech, Remiker said questions about whether Democrats are fighting back and why the party is broken don’t apply in Wisconsin. 

“In Wisconsin, the Democratic party works,” Remiker told the convention. “We don’t need to fix what isn’t broken. We need to build on what works and, folks, we know what works. Success isn’t an accident: year-round organizing, showing up everywhere, fighting tooth and nail in every election — spring, fall, special — taking nothing for granted. Now is not the time to reset. Now is the time to double down.”

Remiker had the support of out-going chair Wikler, who spoke on his behalf as well. During his campaign he also garnered the support of U.S. Rep. Gwen Moore and the Democratic leaders of the state Senate and Assembly.

“It was Devin who made the plan to fight back when Elon Musk came to town. It was Devin who figured out how to make it backfire,” Wikler told the convention on Saturday evening. “He’s brilliant. He’s an organizer. He’s kind. He gets rural. He gets grassroots, and he knows how to fight in a moment when we need a fighter.”

Remiker told reporters Sunday afternoon that he would have won the election even without Wikler’s support. 

“Even prior to that, I had tons of endorsement and public support from around the state from elected officials, party leadership,” Remiker said. “It was just a little added boost as we had it into the final shot.” 

Garcia had made his case to the convention that the party would win a trifecta in 2026 and he would help do that by strengthening the county parties and ensuring they have the tools, resources, information, and training they need to succeed. 

“County parties need the support to welcome new members and organize new voters to the Democratic side,” Garcia said. “Building local parties means talking to voters everywhere and winning votes everywhere… The path to victory is making our community stronger.” 

Garcia also emphasized that he would reach out to young people, a message that resonated with some.

Jasmine Puls, a senior at UW-Green Bay, said Garcia became her top pick because of that. She said he appeared to be meeting with everyone during his Saturday evening event and told her that he would be willing to visit her campus. Each candidate had a “hospitality suite” after the close of business on Saturday where they could speak with delegates. 

Puls said Garcia felt “like he’s the more personal choice, especially for youth voters,” Puls said. She also noted that Remiker’s event felt a little “show-outy.”

“There was like prime rib and everything was like extreme, and we were getting free cups, free drinks, free everything,” Puls said. “It was huge, but it felt like a show and it just didn’t seem real and authentic.”

Asked about how much he spent on his campaign and about the food served at his campaign events, which also included escargot, Remiker said he “spent enough to win” and said the food was part of Wisconsin tradition.

“I was delighted to have a Wisconsin supper club theme at my hospitality suite last night. We did have prime rib, but it was a Saturday night, and that’s a Saturday night special here in Wisconsin,” Remiker said. “I had a ton of fun. It was a great campaign. I’m really proud of the campaign.” 

Devin Remiker speaking with delegates ahead of the chair vote on Sunday. (Photo by Baylor Spears/Wisconsin Examiner)

Zepecki, meanwhile, ran a campaign that focused on helping make changes to the party that could help seal gaps he identified as a problem.  As he spoke to the convention, he said Wikler has done a great job strengthening the party, but Trump and U.S. Sen. Ron Johnson’s election victories in Wisconsin are proof the party has work to do.

Brenda Vinall-Mogel, a member of the Burnett County party, told the Examiner that Zepecki showing up in her county helped make him her top choice for chair. Zepecki told the convention on Saturday that he traveled 5,000 miles across Wisconsin to listen to people and to make the case for his candidacy.  “We should actually be out in the bars, talking to the people, getting to know them,” Vinall-Mogel said, “asking questions going to the farm days, whatever, and talking to people there and find what their questions are. We need to do a lot of listening.” 

Remiker said that he will help the party work to improve its communications as chair. He said the party specifically needs to be clear that it represents the working class and is working to defend people’s rights and freedoms as well as democracy. 

“We’re going to repeat it in as many mediums as we can and get more messengers that are able to carry that message. The information age kind of divides people’s attention into different groups, into different buckets and niche interests,” Remiker said, adding that Democrats need to work on “connecting the dots about how politics impacts nearly everything in everyone’s lives.”

Wikler preparing to depart as chair

Wikler received major props for his work from elected officials and other Democrats throughout his last convention as chair. Under his leadership, Wisconsin Democrats have won 13 of the last 16 statewide elections under his leadership, flipped the ideological balance of the state Supreme Court and won back seats in the state Legislature after new, fair maps were implemented in 2024. 

“Ben Wikler — what an incredible run!” U.S. Rep. Mark Pocan said. “It is great to be here at the convention of the strongest state political party in the United States of America. Thank you Ben for everything you’ve done.” 

U.S. Sen. Tammy Baldwin said Wikler has been an “extraordinary leader of this party” and added that she wouldn’t have secured another term in office without the work of him and the party. 

As he opened the convention, Wikler celebrated the “No Kings” protests across the country on Saturday ahead of the convention. Thousands of Wisconsinites and millions of Americans protested against Trump, Wikler noted,  adding that they pushed back against a president who thinks “he is above the law, who arrests judges, including in Wisconsin and members of Congress, including U.S, Senators, who sends Marines into U.S cities, who wants to rip health care from millions of people to hand tens of billions or billions of dollars to his royal courtiers, a man who doesn’t see himself as an elected official, but as a king.” 

Wikler said the party convention is a time for Democrats to reconnect, choose new leaders and train each other for the work ahead, saying that “activism and courage” and “willingness to stand up for what is right” is how he knows the country will survive Trump’s presidency. 

“We will get past these years under a would-be Mad King and tin-pot dictator held in check by Democratic values that President [George] Washington sowed into the fabric of our government,” Wikler said. “The Trump administration will end one day.”

Wikler told the convention during a conversation with Baldwin that he plans to go on vacation with his family after his term ends and is working on developing a pitch for a book that may look at the lessons that can be learned from Wisconsin. He also reassured the room that this won’t be the end of his political involvement. 

“I want to stay involved in the fight,” Wikler said. “We’ll see what that will look like.”

In accordance with the state party’s constitution, the outgoing state party chair remains on the governing body for an additional year.

Wikler told reporters that he “absolutely” wants to help support Remiker and the party in its work to win a trifecta. The last time Wisconsin Democrats held a trifecta was from 2009 to 2010.

“There’s an enormous opportunity for a breakthrough in our state over this next 18 months,” Wikler said. “At the same time, I want to take time with my family, and I’m working on a book proposal… then I’ll figure out how I can be useful.” 

Party members say they’d support Evers running again 

One of Democrats’ goals for 2026 is to maintain control of the governor’s mansion in Wisconsin. 

Gov. Tony Evers is still weighing whether he’ll run for a third term in office, but party members appeared supportive of a third run. 

When Evers addressed the convention, he highlighted the work that he’s done over the last several years and emphasized that the work towards winning in the future has to start immediately.

“Everyone stopped calling me two-term or three-term Tony, and now they just call me 400-year Tony,” he said, referencing his partial veto of the last state budget in 2023 that extended a school revenue increase for 400 years. The State Supreme Court recently ruled the veto was constitutional to the anger of Republicans.

“Everyone stopped calling me two term or three-term Tony, and now they just call me 400-year Tony,” Evers said at the convention. (Photo by Baylor Spears/Wisconsin Examiner)

The crowd broke out into chants of “Tony, Tony, Tony.” 

Evers also chastised the Trump administration and Republicans for being “at work to obliterate our constitutional checks and balances,” and noted that Republicans fired thousands of federal employees and are trying to cut Medicaid and the Affordable Care Act.

But he said that Democrats are “raising hell too.” 

“When the Trump Administration tried to gut billions of dollars of federal funding that Congress approved and Wisconsin was counting on for our schools’ health care infrastructure, we sued,” Evers said. “When they tried to fire tens of thousands of federal workers, leaving them and their families in a lurch, we sued them. When they tried to gut AmeriCorps, which would affect the services and communities [in] more than half of Wisconsin’s 72 counties, we sued.” 

Evers’ AmeriCorps lawsuit is part of what makes Puls of UW-Green Bay supportive of a third campaign.

“I really hope that he actually makes some changes, especially because I just lost my job from the AmeriCorps funding cuts,” Puls said. “He promised to help with that and fix things, so I’m really — I’m hoping for the best. I’m hoping that he stays true to his word.” 

Margetta Souder of the Eau Claire County Democratic Party also said Evers needs to run again. 

“[Evers is] one of the better governors we’ve ever had, and I think he’s effective if he’s allowed to do what he does best,” Souder said, adding that flipping the Legislature would help him get things done. “If I were him, I would be depressed because of how much harder he has to work in order to get anything done,” Souder said. “He needs support.” 

Mark Unak, an economist and member of the Milwaukee County Democratic Party, said he also wants Evers to run again, and appreciates that he is a “straight-shooter.” 

“His hands are tied with the Legislature, but what he has done has been good,” Unak said. “He comes out of the education department. He knows what the numbers look like. He knows what the demographics look like, so I think he’s a realist.” 

When it comes to other names that have been thrown around, Unak said he wasn’t sure there was a candidate who could fill Evers’ shoes. 

“No offense to [Lt. Gov.] Sara [Rodriguez] and no offense to [AG] Josh Kaul. I don’t think either of them are strong enough to win as governor,” Unak said. 

Sam Laude, a UW-Green Bay student, said some people have been discussing the issue of Evers’ age. He is 73 and would be 75 at the start of a third term if he were to run and win. He said Democrats have had a trend of older candidates and said former President Joe Biden dropped out of the 2024 campaign too late. However, he said Evers is still extremely popular and would likely win another term.

“As long as he maintains that energy, he can absolutely go for it,” Laude said. Watching Evers at the convention, he said he  “definitely still had the energy,” adding that he had hundreds of conversations with people waiting in line to talk to him at an ice cream event Saturday evening. “I think he’s still got it and I hope that continues in the future.”

Laude said that if Evers decided not to run, he would want Wikler to run for governor. 

“He deserves a break. Let him hang out with his family this summer, but we do need a presence like Ben Wikler,” Laude said, adding that he has built bridges in the party and thinks his background, including his background as a student at Harvard, would serve him well.

“He’s plenty smart for the position — would be probably more qualified than most Republican governors to be blunt — and does genuinely care about all these big issues that are impacting Wisconsin,” Laude said. “He would support education, health care access, all those things.”

“I’m on Team Tony for a third term,” U.S. Rep. Mark Pocan wrote on social media ahead of the convention. “There is truly no one more quintessentially WI than [Evers]. Bring on the Addam’s Family island of misfit candidates in the GOP. Evers wins because he’s the best for WI.” 

Delegate holding a Tony Evers fan during the convention. (Photo by Baylor Spears/Wisconsin Examiner)

Rep. Jodi Emerson (D-Eau Claire) told the Examiner that she would support Evers’ decision either way, though she said she would love to see him run. She declined to comment on who she would want to run if Evers decides otherwise, but said there are some “really strong people who are kind of waiting in the wings if he doesn’t want to.” 

“We haven’t seen a Democrat with this high of ratings in a long time. I think he is beloved when he goes out into my district — everybody is so happy to see him. I would love it if he ran for a third term. I also understand if he’s, like, well, you know, I’ve had quite a few years in public service. It’s time to go on,” Emerson said. “The important thing to me is that we get this trifecta next year.”

During his speech, Evers said Republicans “better start getting used to Democrats being in power in the state,” noting that 2026 will be the first time that every member of the Legislature will have had to run under the fair maps he signed into law in 2024.

“With a Democratic trifecta, Wisconsin could expand Badger Care, pass paid family leave, get contaminants out of our water and get our kids and schools the resources they need, and yes, we could finally legalize marijuana,” Evers said to the cheers and whistles from the convention. 

Evers said Democrats need to begin building the foundation to win elections now. 

“We have to win… we’re going to fight like hell to make sure we do because the stakes could not be higher or not,” he said.

Lawmakers eye majorities

A Democratic trifecta would also rely on the party holding the line and making gains in the state Assembly, where Democrats are five seats away from a majority, and in the state Senate, where they are two seats from a majority.

Senate Minority Leader Dianne Hesselbein (D-Middleton) appeared confident that Democrats can win the Senate in 2026. Assembly Minority Leader Greta Neubauer (D-Racine) did not speak at the convention.

“We will get it done,” Hesselbein said. 

Senate Minority Leader Dianne Hesselbein (D-Middleton) appeared confident that Democrats can win the Senate in 2026. (Photo by Baylor Spears/Wisconsin Examiner)

Hesselbein said Republicans have been holding the state back from progressing, calling attention to Wisconsin Republicans’ support of enforcing a criminal 1849 law to ban abortion and and their gutting of Evers’ state budget, removing items that would have invested in child care programs, school meals for all and tax exemptions for diapers and over-the-counter medications. 

“When we’re in the majority in the state Senate — and it will happen soon — here’s what the budget will look like. We will put our kids first by finally fully funding our K-12 education… We will make historic investments in the UW and the university system, and we will stop meddling in the colleges and universities. We will make sure that the rich pay their fair share taxes,” Hesselbein said. “That’s just the budget.” 

Hesselbein said Democrats would also work to ensure women have reproductive rights and pass paid medical and family leave. 

Emerson said she thinks the prospect for a majority looks “really, really good for next year.” 

“I’m a perpetual optimist when it comes to elections, though I’ve had my heart broken many times, but I really do think it is within our grasp.” 

Emerson said Democrats could see a boost with Trump in office.

“I think we are gonna see a lot of people who are either only Trump voters and will not come out for a non-Trump election or they’re people who are seeing what’s happening not only in their community but across the country and across the world because of Trump and are saying, ‘nope, not anymore, we’re not going to put up with it,’” Emerson said. 

Emerson said that Democrats are working to actively recruit candidates to run and are focused on holding Republicans accountable and encouraging constituents to do the same. She noted that Democrats have been holding town halls, including in Republican represented areas, as well as working to communicate with people about what is going on in the state Legislature.

Emerson said she has a “whole spreadsheet” of priorities if Democrats win the majorities. She said Democrats are prepared to be  in the majority and are using the current session as a “dress rehearsal” even as they play defense against Republicans. 

“There’s so many [Assembly Bill] ideas out there. For me, I think it really does need to be codify Roe into law,” Emerson said, adding that while there is a lot of chatter about economic policy, the decision on whether someone has a child is an economic decision. “If you’re not in charge of your own body, you really have no freedom at all.” 

Party members respond to attacks on Minnesota lawmakers 

The convention took place right after the apparently politically-motivated assasination of Minnesota Democratic House leader Melissa Hortman and her husband by a man impersonating a police officer. Minnesota Democratic Sen. John Hoffman and his wife were also shot multiple times prior to Hortman.

The party worked to increase the level of security at the convention after the news broke. 

As Wikler called the convention into order, he said the party was meeting in a time of “shock and grief.” 

“I conveyed our support to leaders in Minnesota for swift justice and for this horror to end now and today, amidst the fear and grief, I want to reaffirm our appreciation, our gratitude for all those who have the courage to serve in public office,” Wikler said.

While talking about the attack, U.S. Sen. Tammy Baldwin mentioned the arrest of her colleague U.S. Sen. Alex Padilla of California, saying both incidents represent attempts to silence people. 

“We will not be silenced,” Baldwin said. “Let’s keep that in our heart, in our minds, in our prayers and let’s carry on in their memories. 

State Senate Majority Leader Devin LeMahieu, Assembly Speaker Robin Vos, Hesselbein, and Neubauer released a joint statement about the attacks on Saturday. 

“No one should ever fear for their lives because of their service to their community. Political violence accomplishes nothing, and is never the answer,” the lawmakers stated. “We hope that the assailant is apprehended swiftly.”

During her speech at the convention, Hesselbein said the country and Wisconsin must “resolve political differences with conversation and debate — not at the point of a gun and not with violence.”

Hesselbein said her “heart breaks” for Minnesota colleagues and their families, noting that she is in consistent contact with colleagues all over the county, especially in the Midwest.

“We’re a close-knit community, and we’re trying to keep track and to keep each other safe,” Hesselbein said. “All of us in the Wisconsin Legislature will do what we can to help Minnesota, to help them heal and to prevent this from ever happening again and to continue to seek a safe and respectful world.”

Emerson said the attacks made the convention feel different this year. 

“Any time somebody is targeted for the job that they hold, we’ve failed as a society,” Emerson said. “I was really devastated to see that happen, just like it was really devastating to see the assassination attempt on President Trump last summer, too. None of this should happen and it shouldn’t be a partisan thing.” 

“How do we work really, really hard for our values, while not ostracizing other people, and I think it’s a fine line to walk, but it’s really important. We can argue vehemently about the policies that separate us and the approaches that separate us,” Emerson said. “But in the end, I really, truly, believe that all 99 Assembly people and all 33 Senators are doing what they do because they think that their approach makes Wisconsin a better place.”

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Wisconsin Democrats to pick new chair 

William Garcia, Joe Zepecki and Devin Remicker are the candidates for Democratic Party of Wisconsin chair. (Photos courtesy of candidates)

The Democratic Party of Wisconsin will meet over the weekend with the task of choosing a new party chair who will lead the party into 2026 when crucial elections are at stake. 

Those elections include a nominally nonpartisan state Supreme Court race that could nonetheless lock in a liberal majority past 2028, campaigns for competitive congressional seats, the governor’s race and state legislative races that will determine the balance of power in the state Legislature, where Democrats have a chance to flip both the Senate and Assembly for the first time in over a decade.

The state party has been led by Ben Wikler since 2019. He’s credited with helping transform the party through fundraising and with being instrumental in many wins including electing Gov. Tony Evers to a second term, gaining back ground in the state Legislature and flipping the ideological balance of the state Supreme Court, though the party has also had some close losses under him with President Donald Trump winning the state last November and U.S. Sen. Ron Johnson winning a third term in office. The state party had started considering who could fill the position earlier in the year when Wikler campaigned for Democratic National Committee chair in February, though some thought he’d remain after he lost.

Wikler announced in April that he wouldn’t be running for another term as chair, saying it was time to “pass the torch.” 

Three candidates with slightly varied visions are running for the position: Devin Remiker, a party insider from Reedsburg who has worked in leadership roles in the party since 2018; Joe Zepecki, a Milwaukee-based Democratic communications professional, and William Garcia, the 3rd Congressional District chair and co-chair of the La Crosse County Democratic Party.

Party insider wants to fine-tune party 

Remiker said he initially wasn’t sure he would have the energy to be chair but that Susan Crawford’s victory in her state Supreme Court race changed that. 

“It was just a really good reminder of why we do this and why it’s important, so I sort of switched gears pretty quickly,” Remiker said, adding that some people were encouraging him to run. 

Remiker, a 32-year-old Two Rivers native, most recently served as a senior advisor for the state party. He is currently on a leave of absence during his campaign. He first joined the Democratic Party of Wisconsin as a staffer in 2018 and has worked up from there. He served as a senior advisor to the Biden-Harris and then Harris-Walz presidential campaigns in 2024 and was executive director of the party for a few years starting in 2021. 

Remiker is responsible for some of the communications campaigns that the party launched during competitive elections, including the “People v. Musk” campaign, which highlighted Elon Musk’s involvement in trying to win the state Supreme Court seat for Schimel and his work to slash funds and staffing of federal agencies.

Remiker said he thinks the state party and candidates are in a “fantastic” spot, but that “there’s always room to improve” and “to figure out how we take things to the next level” and that’s what he’d work on as chair.

Despite committing to remaining neutral in a state party chair race during his DNC chair campaign, Wikler reversed course and endorsed Remiker in a column in late May. He said at a WisPolitics event that he changed his mind because he wanted people to know about the work that Remiker’s done for the party and is making calls on his behalf. Wikler said that he thinks there will be a “burgeoning blue wave” in 2026.

“My decision to endorse was I knew that I thought he’d do a phenomenal job and I also knew that I thought he’d been working behind the scenes and people would not know what a role he played in so many of our fights unless I said something,” Wikler said.

Remiker is also endorsed by U.S. Rep. Gwen Moore, State Assembly Minority Leader Greta Neubauer (D-Racine), State Senate Minority Leader Dianne Hesselbein (D-Middleton) and former state party chairs. 

Remiker said that other than his father being in a union, he didn’t grow up in a very political family, but he caught the politics bug “pretty quickly” in college at UW-La Crosse and during an internship with the special election campaign for now-state Rep. Steve Doyle (D-Onalaska).

“I collected nomination signatures. I knocked on doors, and I just love talking with people,” Remiker said. The loss of his dad’s job when a nuclear facility in Kewaunee was decommissioned also pushed him towards politics. 

“It was a knife in the heart [to] this sort of rural county and area,” Remiker said. “This facility provided a lot of good paying benefits, providing union jobs, and then, to add insult to injury, I find out afterwards that they essentially are offering people their jobs back… as independent contractors with no benefits, a fraction of the pay that they were receiving before… I was mad as heck.”

Remiker said it was at that point that he decided to see where a career in politics would lead and it has shaped his mission for the party: ensuring it fights for working people.

“Our biggest failure from 2024 is that people lost faith in us as the party that fights for the working class, and I really want to center that in my work,” Remiker said.

Remiker noted there is “tremendous” opportunity for Democrats with fair state legislative maps and backlash against the Trump administration that is motivating people to become involved with the party, but the challenge will be keeping people engaged through 2026. He said there is more the party can do to ensure its engaging authentically across the state in all communities and to help Democrats in rural communities feel like they don’t have to hide. 

“We just have to make sure that when there is energy, we are running towards it and bringing it with us, so that we can point it like a laser at the fights that we need to win next year,” Remiker said. “We have a lot of fights on our hands.”

Remiker said he wants 72 county strategies that are unique to each county party. He said he’d work towards that by building on the neighborhood teams that exist by creating regional teams, which would be tasked with going county by county to better understand the needs of county parties, college Democrats, community groups and others. 

“There’s no one size fits all solution to how we sort of support each county, but we really have to get into the weeds…,” Remiker said. “This county they need some help building their membership base, because they might be struggling to have enough folks to sustain their level of work. This county might need some additional help opening a year round permanent office in their county. This county might need funding to get a trailer that they can build a parade float on. I think there’s more room to provide resources. I just think that we need to make sure that we are listening, engaging and have a more consistent feedback loop with our leadership on the ground.” 

Fundraising, he said, would also play a critical role for making that work. With his previous work for the party, Remiker noted that he has already helped do that work and would continue it as chair. 

“Wisconsin’s unique success [in fundraising] comes down to relationships of trust built with donors large and small over time, and that requires being honest about losses and proud of your victories,” Remiker said. “I’ve been lucky enough having worked with Ben so closely to have been part of sort of building that trust over time — helping to write the memos, do the calls. I’ve raised millions of dollars for the party myself.” 

Democratic comms professional says he offers fresh POV 

Zepecki, a 43-year-old from Milwaukee, is pitching himself as having the fresh perspective the party needs to win more elections, saying he’ll work to revamp the organization’s communications. 

“Two things can be true at the same time… Ben and his team have done a remarkable job. We are the envy of 49 other state parties. At the same time, it is true that Democrats have a lot of work to do,” Zepecki said in an interview. “Our brand is busted. Our messaging isn’t landing. We have work to do, and you shouldn’t need more evidence of that than the occupant of the White House, than the fact that Ron Johnson is still representing Wisconsin in the U.S. Senate.” 

As he decided to run, Zepecki said he took the time to consult a broad swath of people and entered with supporters who he said “speak to the broad coalition that is our party — rural, urban, suburban, north, south, east, west, gay, straight, progressive [and] moderate.” He said it was clear there was an “appetite” for some changes to the party.

Zepecki is endorsed by several state lawmakers, including Reps. Francesca Hong (D-Madison), Clinton Anderson (D-Beloit), Darrin Madison (D-Milwaukee), Christine Sinicki (D-Milwaukee) and Sen. Jamie Wall (D-Green Bay). He also has support from former Wisconsin Democratic Party chair Linda Honold and several local party chairs including Kelly Gallaher of the Racine County party, Nancy Fisker of the Lafayette County party and Matthew Mareno of the Waukesha County party. 

Some advocates have also given their support including Angela Lang, the executive director of Black Leaders Organizing Communities (BLOC), Shawn Phetteplace, an organizer and campaign strategist with small business advocacy organization Main Street Alliance and Kristin Lyerly, a Green Bay OB-GYN who advocates for reproductive rights and ran for Congress in 2024.

Zepecki appeared critical of Wikler for his endorsement of Remiker in a video posted to Facebook in May, saying the current chair had assured him he wouldn’t make an endorsement and that he “abandoned” that commitment. He declined to speak further on the issue in the Examiner interview. 

“I thought that was vitally important because it is the members of our party — the folks who knock the doors and plant the signs and make the phone calls — who should decide this election and know that their voice is paramount in this process,” Zepecki said in the video.

“If you don’t change the people who are at the top are, I don’t believe we’re going to see the changes and improvements we need to see,” Zepcki added. “We need new leadership and a fresh perspective. That’s what I’m offering.”

Since 2016, Zepecki has run a communications company and worked for organizations such as Protect Our Care Wisconsin. Prior to that, he also worked on federal and state campaigns including Democrat Mary Burke’s 2014 run for governor, a U.S. Senate campaign in Nebraska and a presidential primary campaign in Nevada. 

Zepecki said he wants to build better infrastructure for the party’s communications and has been saying there are “five Ms” that should guide the work: message, messenger, mood, medium and masses.

“Spoiler alert: there is no magic set of words in just the right order that unlocks your vote… You’re better off having a young person communicate with a young person, better off having someone who’s a union member communicate with a union member. We need more messengers…,” Zepecki said. “We can’t just assume that our elected officials are going to be the only ones communicating our values, and when those messengers are out there, I think they need to match the mood of the country… It is virtually impossible to get ahead, and people are pissed about that. When we do not match the mood of the electorate, people tune us out. There are more ways to reach people than ever before, and we need to be more intentional about using more of that.” 

Zepecki said this approach will help the party, which he said has troubles communicating what it’s for and against. When it comes to what Democrats are for, Zepecki said that communicating the party as one of “economic opportunity and fairness” is essential. 

“Whether they’re building trades union members and apprentices, whether it’s public sector workers, the Democratic Party is the party of working people. When we get back to communicating that every single day, I think people are going to respond favorably,” Zepecki said, adding that this “doesn’t mean that we don’t stand up for our trans brothers and sisters. It does not mean that we do not protect civil rights.”

Zepecki said with the “big, pivotal year” of 2026 upcoming, he would want to use the latter half of the year to build up the party’s power and infrastructure to be prepared to win. He said the approach would vary region to region but it comes down to communicating that people are welcome in the party and it will work for them. 

“It is required that we ask for and earn the support of people who have voted Republican in the past, and we do so without making them swear out a blood oath to be Democrats for the rest of their life. That is the way you win elections in a 50-50 state like Wisconsin,” Zepecki said. “We share many of the frustrations that people who vote for Donald Trump and Republicans have when it comes to how our economy is working. We do a better job communicating that we welcome folks into our party, don’t like the chaos, division and the overreach of what the Trump administration is doing, and we’re going to be just fine next year.” 

Zepecki said his time serving as a political appointee in the federal Small Business Administration (SBA) in the Obama administration is the role that has prepared him the most for serving as chair of the Democratic Party of Wisconsin. He said he was tasked with leading a team of civil servants across 68 districts, and he compared it to Wisconsin’s 72 counties.

“There are different realities and challenges and context depending on where you are…You have to earn trust. You have to win trust, and you have to lead and communicate internally as well as you communicate externally,” Zepecki said. “When you do that, I think you can improve organizations. We certainly did that at SBA — incredibly, incredibly proud of the two and a half years I spent there — and that’s the type of approach that I would bring to this.”

Garcia wants to strengthen county parties 

The basis of Garcia’s campaign is strengthening the state’s county parties. He told the Examiner that he has seen first-hand the “dangerous disconnect between the state party and county parties” that exists. 

Garcia, who is originally from San Antonio, Texas, said he grew up “very, very political,” having helped Democrats since he was a teenager. He and his wife moved to La Crosse about seven years ago after she secured a job at the UW branch campus and when they arrived he said he almost immediately looked to get involved at the local level. He is also an educator currently working as an instructor at Western Technical College and having worked in K-12 education for 17 years prior.

“‘Hey, I live here now. How can I help?’” Garcia said, he asked when he walked in the La Crosse County party office. “I started working from there.” Over the last several years, Garcia said the party has grown strong and robust.

“We get a lot of work done,” Garcia said, noting that La Crosse recently elected its most progressive mayor and city council ever, and just overturned the 96th state Assembly seat, which had been represented by Republicans for about 70 years. 

“We were able to flip that through hard work,” Garcia said, adding that new fairer maps helped also. “That was because of the strong infrastructure that we built at the county,” Garcia said. “What I want to do is replicate that all across the state.”

Garcia has support from Democrats in his local area, including Rep. Tara Johnson (D-Town of Shelby) of the 96th district, Rep. Jill Billings (D-La Crosse), La Crosse Mayor Shaundel Washington-Spivey, as well as the chair of the Jackson and Richland County parties and John Stanley, who serves as the progressive caucus chair.

Garcia said some of the changes the party needs to make may appear small but are important for helping the party reach as many people as possible. 

“Logistical things like packets with turf maps that make sense…,” Garcia said. “If you actually live in the area, you know, there are problems with how it’s put together, and it slows down our door knockers. Things like we’re not doing enough talking to our rural voters, and we’re not doing enough to talk to our farmers.”

As chair, Garcia said he would want to ensure that county parties have the resources, tools, training and infrastructure so that they can spend all their time reaching out to voters. He said that he also wants to ensure that county parties have a bigger seat at the table when it comes to organizing and messaging decision making. 

“County parties are the experts in what is happening in their own communities, and we need to be listening to them in ways that we’re not right now about the best way to really reach out and talk to voters in those areas,” Garcia said. “The organizing strategy that works in Madison is not the organizing strategy that works best in Pierce County, and the messaging that works wonderfully in Milwaukee is not necessarily the strategy that’s going to work best in Menominee.” 

Garcia added that this would apply to other local organizing organizations, including the state party caucuses such as the Latino, Black and rural caucuses. 

Garcia said strengthening the county parties is essential towards winning the trifecta in 2026.

“It’s the county parties that are really the hub of activity for electing our Assembly candidates and our state Senate candidates. It is the county parties where we find our door knocking volunteers. It’s the county party where we find the infrastructure the candidates need to tap into in order to mount an effective campaign, and so the stronger we can make these county parties, the more likely we are to flip those Assembly and Senate seats that we need to flip.” 

Garcia said it is also important to get to the areas where it’s difficult to win as well.  

“Even if an Assembly seat goes 65% for Republicans and is a very difficult win for a Democrat, we still desperately need those votes for our statewide office holders.”

Garcia said that people don’t get elected by being against something so Democrats needs to be proactive, illustrating what they are doing for people, their vision for government and, specifically, honing in on a message of “protecting Wisconsin families.”

“That’s what Democrats are trying to do from child care, where we’re trying to make it actually affordable to pay for child care, trying to expand Medicaid so that pregnant women have the care that they need to take care of their babies, all the way up to protecting Medicare and Social Security,” Garcia said. “It is Democrats that are consistently passing laws — or preventing Republicans from passing laws — to help our people.” 

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