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Bipartisan deal floated on college athletes’ name, image and likeness legislation

Two senators have reached a bipartisan deal on legislation dealing with college athletes' name, image and likeness compensation. (Photo by Getty Images)

Two senators have reached a bipartisan deal on legislation dealing with college athletes' name, image and likeness compensation. (Photo by Getty Images)

WASHINGTON — A pair of U.S. senators reached a bipartisan agreement on a sweeping bill aimed at tackling many of the biggest issues surrounding how to compensate players in college sports.

GOP Sen. Ted Cruz of Texas and Democratic Sen. Maria Cantwell of Washington state — the top members of the Senate committee with jurisdiction over the matter — unveiled legislation this week that aims to “restore order in college athletics.”

Meanwhile, a separate bill to set a national framework for college athletes’ compensation remains stalled in the House after being yanked from the voting schedule earlier in May following unanimous opposition from the Congressional Black Caucus

The major voting bloc rallied behind the NAACP’s call to push back against GOP-led redistricting efforts in Southern states via college sports, including a boycott of public universities by athletes and supporters.

The senators’ proposal marks the latest congressional push to overhaul the college sports world, which continues to grapple with the fallout from the NCAA’s 2021 guidelines that allowed student-athletes to profit from their name, image and likeness, or NIL. 

Colleges, businesses and marketers are also wrestling with a patchwork of state NIL laws, gender inequity in NIL deals and the NCAA’s controversial transfer portal, among other issues. 

A federal judge in 2025 also approved the terms of a nearly $2.8 billion antitrust settlement that paved the way for schools to directly pay athletes. 

Cruz, who chairs the Senate Commerce, Science and Transportation Committee, said “student athletes can profit from their name, image, and likeness, but college sports still needs real rules, competitive balance, rivalries, and a true connection to education,” in a statement.  

The Texas Republican added that the bill — set to be formally introduced the week of June 1, when Congress is back in session — “protects athletes and fans and keeps college sports from becoming a two-conference minor league.”

Cantwell, ranking member of the panel, said the legislation “puts new tools and new rules on the table to rein in runaway costs while still preserving NIL, revenue sharing,” as well as women’s sports and the Olympics.

GOP Sen. Eric Schmitt of Missouri and Democratic Sen. Chris Coons of Delaware both played a part in the legislation and are co-sponsoring the forthcoming bill.  

Aspects of the bill 

The legislation would create a national NIL standard that preempts the patchwork of state laws, provides certain antitrust protections to the NCAA and college sports conferences and establishes a five-year eligibility timeline for athletes, among other major changes.

The legislation would also prevent football coaches from leaving mid-season to coach another program, per a section-by-section summary of the bill. 

Under the bill, athletes would also be guaranteed one transfer without losing eligibility. 

The bill also establishes “a targeted antitrust exemption allowing schools and conferences to voluntarily form a covered entity to pool and sell certain college sports media rights.” 

Employment status issue 

Though the House’s bill seeks to bar college athletes from being recognized as employees, the senators’ proposal is notably neutral as to how the athletes would be classified. 

GOP Reps. Tim Walberg of Michigan and Brett Guthrie of Kentucky took aim at the bill’s neutral stance, saying in a statement that “any lasting framework must confront the central issue that continues to cast uncertainty over the future of college sports: whether student-athletes will ultimately be treated as employees.” 

Walberg and Guthrie are the respective chairs of the House Education and Workforce and Energy and Commerce committees, which share jurisdiction over the matter. 

“Congress cannot deliver real stability, consistency, or certainty to schools, conferences, and student-athletes while leaving that question unresolved,” the chairs said. “Without addressing employment, smaller universities along with women’s and Olympic programs may face massive financial burdens and be forced to cut programs and scholarships across their athletic departments.” 

Trump admin ‘reviewing’

President Donald Trump’s administration has also sought to impose solutions at the federal level for the toughest issues facing the college sports world, including through a sweeping executive order signed by Trump in April.

Part of the order also urged Congress to “expeditiously pass legislation that satisfactorily addresses these issues.” 

A White House official, speaking on background, told States Newsroom the White House is “reviewing” the senators’ legislation and “soliciting input from important stakeholders.”  

“We appreciate Congress’ efforts to move forward on this important issue to save college sports,” the official added. 

NAACP, Congressional Black Caucus urge college sports boycott in South over voting rights

Amare Thomas #0 of the Houston Cougars gives a stiff arm to Tamarcus Cooley #0 of the Louisiana State Tigers in the second half during the Kinder's Texas Bowl at NRG Stadium on Dec. 27, 2025 in Houston, Texas. (Photo by Tim Warner/Getty Images)

Amare Thomas #0 of the Houston Cougars gives a stiff arm to Tamarcus Cooley #0 of the Louisiana State Tigers in the second half during the Kinder's Texas Bowl at NRG Stadium on Dec. 27, 2025 in Houston, Texas. (Photo by Tim Warner/Getty Images)

WASHINGTON — The Congressional Black Caucus and NAACP on Tuesday urged pushback against GOP-led redistricting efforts in Southern states via college sports, including a boycott of public universities by athletes and supporters.

U.S. House Minority Leader Hakeem Jeffries and fellow Congressional Black Caucus members blasted a bill that sets forth a national framework for college athletes’ compensation. 

But the CBC’s backlash went beyond just the legislation — which was yanked from the House’s voting schedule this week following unanimous opposition from the major voting bloc. 

At a press conference outside the U.S. Capitol, the lawmakers rallied behind the NAACP’s call earlier Tuesday for Black athletes and fans to withhold “athletic and financial support from public universities in states that have moved to limit, weaken, or erase Black voting representation” following the U.S. Supreme Court’s recent ruling in Louisiana v. Callais.

The decision from the nation’s highest court gutted the federal Voting Rights Act and has prompted a major redistricting push in Southern states that could threaten Black representation in Congress. 

Southeastern Conference targeted

“We are here standing in solidarity with the NAACP and its call for athletes to boycott institutions within the (Southeastern Conference) that belong to states that have unleashed these Jim Crow-like racially oppressive tactics, which is unacceptable, unconscionable and un-American,” Jeffries said. 

“We believe that the silence of these institutions is complicity, and we will not stand for it,” the New York Democrat added.

The SEC, a major athletic conference under the NCAA, includes several member universities located in states that have joined the redistricting wave. The NAACP pointed to Alabama, Florida, Georgia, Louisiana, Mississippi, South Carolina, Tennessee and Texas as “eight priority states.”

“In this moment, our democracy is in crisis,” said Derrick Johnson, president and CEO of the NAACP, at Tuesday’s press conference.

“This is not about partisanship — this is about true representation, and for the NAACP, we will fight with all we have in solidarity with the Congressional Black Caucus to ensure that we have representation, or if we don’t, we will withhold the talent that play on the football field or on the basketball court,” he said. 

SCORE Act under scrutiny 

The Student Compensation and Opportunity through Rights and Endorsements, or ‘‘SCORE” Act, seeks to allow compensation but bar student-athletes from being recognized as employees and provide broad antitrust immunity to the NCAA and college sports conferences. 

The college sports world continues to grapple with the fallout from the NCAA’s 2021 guidelines, which allowed student-athletes to profit from their name, image and likeness, or NIL. 

A federal judge in June 2025 also approved the terms of a nearly $2.8 billion antitrust settlement that paved the way for schools to directly pay athletes.

The college sports landscape is also grappling with gender inequity in NIL deals, a patchwork of state NIL laws, booster collectives and the NCAA’s controversial transfer portal, among other issues.

House GOP leadership had also pulled the SCORE Act from the House floor in December.

In a statement, the CBC said U.S. Reps. Shomari Figures, D-Ala., and Janelle Bynum, D-Ore., two of the bill’s lead sponsors, had been negotiating changes in the legislation to improve it but pulled their support, and the CBC did so as well.

The caucus said its members cannot support legislation that benefits large athletic institutions when their leaders are not speaking out about redistricting that weakens Black representation in government.

“This is not politics as usual. This is a defining moral moment for our country,” the caucus said.

“For generations, Black athletes have helped build college athletics into one of the most powerful and profitable industries in American life. The success, visibility, and cultural influence of major athletic conferences and institutions are inseparable from the talent, labor, leadership, and cultural contributions of Black communities. Yet at the very moment those same communities face coordinated attacks on their democratic representation, too many leaders across college athletics have chosen silence.”

Letters sent

The caucus also said it has sent formal letters to SEC Commissioner Greg Sankey, Atlantic Coast Conference Commissioner Jim Phillips and NCAA President Charlie Baker “demanding immediate engagement and a public response regarding the ongoing assault on Black political representation throughout the South and across the nation.”

Congressional Black Caucus Chair Yvette Clarke, a New York Democrat, said the caucus “cannot support legislation benefiting major athletic institutions that continue to remain silent while Black voting rights and Black political power are being systematically dismantled across the South.” 

Jeffries noted that “with respect to the SCORE Act, our position has been clear: If LSU is for it, we’re against it. If the University of Alabama is for it, we’re against it. If Ole Miss is for it, we’re against it. If the University of South Carolina is for it, we’re against it. If the University of Tennessee is for it, we’re against it, and if the SEC schools are for it, we are against it.” 

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