Buick is enjoying solid momentum in China, with consistent demand for the Envision SUV, LaCrosse sedan, and GL8 minivan keeping showrooms busy. Even so, the design team continues to push forward, developing fresh ideas and refining future models.

Two of these design studies just appeared on the General Motors Design Instagram account: one is a family compact SUV, the other a sportier crossover estate. Different takes, but both look unusually ready for production.

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Both concepts were developed at the GM Advanced Design studio in Shanghai, China. One is designed by Sangmin Kim, while the other is designed by Yixuan Feng.

GM Design / Instagram

Starting with the more conventional concept, it’s described as “a fun, family-oriented premium Buick design study” created around the theme “driving in comfort.”

Up front, split LED headlights feature futuristic internal graphics, compensating neatly for the absence of a traditional grille. Along the sides, large bi-tone alloy wheels fill the arches, framed by glossy black cladding and muscular fenders.

The thick C-pillars flow into a rear spoiler that wraps around the back window, where the taillights are integrated beneath the glass. The rear also features a wide tailgate and a sculpted bumper with a discreet diffuser. Despite modest ground clearance, the upright front end, roof rails, and protective cladding lend it an SUV stance reminiscent of the Kia Niro.

Buick hasn’t revealed technical details, but the proportions seem to place this concept between the 171.4 inches (4,355 mm) of the Encore GX and the 182.7 inches (4,645 mm) of the Envision.

GM Design / Instagram

The next concept is described as a “small, expressive premium Buick design study” built around the idea of “driving pleasure.” It adopts an aerodynamic crossover hatchback or estate profile, complete with suicide doors and a split tailgate.

The front end features an illuminated grille, slim headlights, and ADAS sensors hidden in the bumper intakes. The forged aluminum wheels have shiny chrome accents, while the surfacing in front of the toned rear shoulders looks inspired by Lexus.

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Other highlights include the panoramic sunroof, the flying buttresses, the swooping rear glass, and the reflective taillights. Overall, the model appears to be smaller in size compared to the Electra-L Shooting Brake concept from 2024.

What’s Next For Buick?

Buick’s design language is shifting toward New Energy Vehicles (NEV), and both of these concepts seem well-suited to fully electric or range-extender setups.

While the models are labeled as design studies, they could easily pass for production vehicles, as they don’t have any wildly futuristic features. Buick is reportedly working on an electric subcompact crossover, which is set to arrive before 2029, followed by a new generation of the Encore GX.

GM Design / Instagram