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Wisconsin beer vendor to enter Democratic primary for governor 

Ryan Strnad would be the second Democratic candidate to officially enter the Democratic gubernatorial primary, which will likely be a crowded field. (Photo courtesy of candidate)

Ryan Strnad, who has worked for over 35 years as a beer vendor at the Milwaukee Brewers’ home stadium American Family Field, announced Thursday that he will officially enter the Democratic primary for governor next week.

Strnad’s campaign has been years in the making. He told the Milwaukee Journal Sentinel in 2023 (less than eight months after Evers started his second term) that he would be considering entering if Evers opted not to run for a third term. Last month Evers announced he won’t be running so he can spend more time with his family.

Strnad, who lives in Mukwonago, is the founder of Drinks In The Seats, a political action committee and lobbying group formed in 2016 to lobby on behalf of in-seat beer vendors. 

Ryan Strnad has worked for over 35 years as a beer vendor at the Milwaukee Brewers’ home stadium American Family Field. (Photo courtesy of candidate)

Strnad said in 2023 that his top priority if he ran for governor would be advocating for Wisconsin’s unions and working class. His campaign website now lists “improving the working class” as the first item on his plan for Wisconsin along with working on the environment with “common sense”, supporting the police and allowing “any pregnant mother/mother-to-be (or, whatever YOU are comfortable with saying) who wants an abortion [to] have an abortion.”

“I’m running for governor of Wisconsin because I feel obligated to lead our state!” Strnad said on his website. “Moving here to Muskego in 1975, I established roots that I am proud of. I may’ve even served YOU at the stadium where I’ve gotten politically involved and worked there since 1988. I also have jobs elsewhere. I am one of us! I ask for your vote.”

Strnad would be the second Democratic candidate to officially enter the primary, which will likely be a crowded field.

Lt. Gov. Sara Rodriguez announced her campaign less than 24 hours after Evers announced his retirement. Other potential candidates include Milwaukee County Executive David Crowley, state Sen. Kelda Roys and Attorney General Josh Kaul.

The primary is still about a year away on August 11, 2026.

Two Republican candidates, Washington County Executive Josh Schoemann and Whitefish Bay manufacturer Bill Berrien, have entered the race so far. U.S. Rep. Tom Tiffany has said he would make a decision before the end of September.

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Former Wisconsin governors stir conversation on whether they’ll run for the office again

Former Gov. Tommy Thompson hasn't ruled out a run in 2026, while former Gov. Scott Walker has. Thompson pictured talking to reporters at the Republican National Convention in 2024. (Photo by Baylor Spears/Wisconsin Examiner) Walker on the floor during the first day of the 2024 Republican National Convention. (Photo by Joeff Davis)

While Wisconsin’s incumbent governor is opting out of seeking a third term, the open and growing field has led a couple of former governors to stir conversation about whether they will run again in 2026 or beyond.

Democratic Gov. Tony Evers’ decision not to run makes 2026 the first open race for governor since 2010, when Scott Walker, then the Milwaukee County executive, defeated Milwaukee Mayor Tom Barrett. Former Gov. Jim Doyle, who served from 2003 to 2011, had declined to run for a third term. 

Evers said he chose not to run again next year because he wants to spend more time with his family.

Former Gov. Tommy Thompson did not rule out a run for governor in 2026 while speaking with 620 WTMJ on Monday afternoon. 

“Why not?” Thompson said in response to the question about whether he would run for governor. “I haven’t said no. There’s a lot of good candidates and I have no desire to get in the race, but the truth of the matter is, I’ll wait and see what’s out there.” 

There are two declared Republican candidates in the race so far: Washington County Josh Schoemann and Whitefish Bay manufacturer Bill Berrien. U.S. Rep. Tom Tiffany has also been teasing a run for the last several weeks.  

Only one Democratic candidate, Lt. Gov. Sara Rodriguez, has officially launched her campaign since Evers’ announcement on July 24. Other potential candidates include Milwaukee County Executive David Crowley, Attorney General Josh Kaul, state Sen. Kelda Roys (D-Madison) and former Lt. Gov. Mandela Barnes. 

Thompson is the only governor in Wisconsin to have been elected to four terms, serving from 1987 to 2001. Wisconsin is one of 13 states in the U.S. without term limits on governors, according to Ballotpedia.

Thompson left the office to serve as President George W. Bush’s Health and Human Services secretary. He also previously served as University of Wisconsin system president. This is not the first time that he has floated seeking a potential fifth term, having mentioned it in 2022.

Thompson said Monday that his wife and children would be opposed to him running for another term, but he signaled that he feels he would be up to the task. By the time the next term starts, Thompson would be 85.  

“I’m in great physical health. My mind is sharp as hell. I’ve got things that I’d like to accomplish, but it’s way too early for me to make that decision, way too early,” Thompson said.

Walker, who served two terms as governor, recently said he wouldn’t be running for governor in 2026 after making cryptic posts on social media that pointed to potential nonconsecutive terms. He lost the office to Evers in a close election in 2018. 

“I’m not going to be a candidate, at least not next year. It doesn’t mean I’ll never run again,” he said in a video posted to social media. Walker, who is 57, added that he is a “quarter century” younger than former President Joe Biden. 

“Looking ahead, though, Tonette [Walker] and I will do everything we can at our home here in Wisconsin to ensure that we elect a common sense conservative as governor in next year’s election,” he said. 

Walker said he would be continuing his work as president of Young America’s Foundation, a conservative nonprofit focused on youth, and emphasized that Republicans need to do better outreach to young voters.

Wisconsin has only had one governor serve nonconsecutive terms.

Prior to Wisconsin adopting four-year terms for its governors, former Gov. Philip La Follette served his first term as governor from 1931 to 1933 as a Republican. 

According to the National Governors Association, La Follette, the son of former U.S. Sen. “Fighting Bob” La Follette, spent a significant portion of his time in office seeking the expansion of public works, including highway construction, increased government control over the electric power and banking industries and helped set up an unemployment insurance program, which became a model for similar legislation in other states. 

La Follette ran for another term in 1932 but was defeated by Democratic Gov. Albert G. Schmedeman. 

After one term out of office, La Follette ran for governor again in 1934, this time as a third party candidate for the newly formed Progressive Party. He went on to serve a second and third term from 1935 to 1939.

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Lt. Gov. Sara Rodriguez enters 2026 Democratic primary race for governor, others still considering

From left, Milwaukee County Executive David Crowley will look to run for governor in the 2026 Democratic primary, Lt. Gov. Sara Rodriguez announced her campaign Friday and Attorney General Josh Kaul declined to comment on his plans. (Photos by Baylor Spears/Wisconsin Examiner)

Less than 24 hours after Gov. Tony Evers announced he wouldn’t run for another term in office, the field for the Democratic primary for governor is beginning to take shape as Lt. Gov. Sara Rodriguez launched  her campaign Friday morning while other potential candidates are still considering. 

Evers’ video announcing that he would retire because of his family ended months of speculation about a potential third term and triggered the start of the first open race for governor in Wisconsin since 2010. 

The Republican field is still shaping up, with Washington County Executive Josh Schoemann and Whitefish Bay manufacturer Bill Berrien have officially announced. Other potential candidates include U.S. Rep. Tom Tiffany and businessmen Eric Hovde and Tim Michels, both of whom have recently lost statewide campaigns. 

The first Democrat in the race, Rodriguez in her campaign launch video took aim both at Republicans in Washington and at the GOP majority in the Legislature. 

“We’ve got a maniac in the White House. His tariffs are killing our farmers and his policies are hurting our kids,” Rodriguez said of President Donald Trump. “Our [state] Legislature refuses to expand Medicaid, even though 41 other states have done it. I mean Arkansas expanded Medicaid. Arkansas, but not Wisconsin. I’ll get it done.” 

Rodriguez was elected lieutenant governor in 2022, when Evers won his second term. She succeeded former Lt. Gov. Mandela Barnes, who ran an unsuccessful campaign for the U.S. Senate against Republican Sen. Ron Johnson that year. 

“I’ve been an ER nurse, a public health expert and a small business owner. I’m used to being on my feet and getting right to the point,” Rodriguez said in her video. “I have an announcement: I’m running for governor.” 

“I know what you’re thinking, you don’t have the time for the rest of this video,” Rodriguez said. “Look, I get it I’m a busy parent too, so here’s what you should know: I’ve got two kids that are way too embarrassed to be in this video, a dog named Chico and I met my husband salsa dancing – all true. My parents were Wisconsin dairy farmers. My dad served during Vietnam and fixed telephones at Wisconsin Bell. Mom was a union member who helped kids with special needs.”

Rodriguez got degrees in neuroscience and nursing before working as a nurse in an emergency room in Baltimore. She has also worked for the Centers for Disease Control and has served as vice president for several health care-related businesses, including at Advocate Aurora Health from 2017-2020.

Rodriguez said in the video that entering politics wasn’t part of her plan, but seeing “a broken system” she decided to run for the Assembly. She flipped a Republican seat that covered parts of Milwaukee and Waukesha in 2020 by 735 votes, and served for one term before making her run for lieutenant governor in 2021. After winning the Democratic primary, she joined Evers on the ticket. 

The Democratic Lieutenant Governors Association quickly endorsed Rodriguez Friday.

Rodriguez noted that control of the state Legislature is also at stake in 2026, with Democrats having the chance under new, fairer maps adopted in 2024 to win control. The last time there was a Democratic trifecta in Wisconsin was in the 2009-2010 session. 

“Look, we’ve got a real shot at flipping the state Legislature, and with a Democratic governor we can finally expand Medicaid and boost our health care workforce. We can strengthen our farms and unions and small businesses, fund our public schools and give teachers the raise they’ve earned. That’s the right path, and it’s what you and your family deserve,” Rodriguez said. “I can’t wait to earn your vote.”

Other Democrats on whether they’ll run

Milwaukee County Executive David Crowley said in a statement Friday morning that he cares about the future direction of Wisconsin and that “I will be taking steps toward entering the race for Governor,” in the coming weeks. 

“The stakes are simply too high to sit on the sidelines,” Crowley said. “Governor Evers has laid a strong foundation. I believe it’s our responsibility to build on that progress — and I look forward to engaging in that conversation with the people of Wisconsin.” 

Crowley, 33, was elected to the county’s top office in 2020, the first African American and the youngest person to serve in the position. During his time in the job, Crowley has been a staunch  advocate for the state’s largest county, including helping secure a sales tax increase for Milwaukee. He also previously served for two terms in the state Assembly.

Asked whether she plans to run, state Sen. Kelda Roys (D-Madison) told the Wisconsin Examiner Friday she is “giving it really serious consideration.” Roys came in third in the 2018 primary that nominated Evers.

“This is going to be a wide open primary,” Roys said. “I don’t think anybody has a strong advantage in it, and I think the stakes are incredibly high.” 

Roys said she thought Evers has “given more than anyone could ask to this state” and has earned the right to do whatever he wants. She said, however, that Democrats shouldn’t rely on old tactics in 2026 and that people want a candidate who will inspire them.

“Tony Evers has been a beloved governor of this state, and so I think he would have certainly been able to win a third term if that’s what he wanted to do,” Roys said. “At the same time, I think that there is a real hunger in the party and in the country generally, to see the next generation of leaders getting a chance, and we have a very strong bench in Wisconsin.”

Roys also ran for the U.S. House in 2012, losing in the primary for the 2nd District to U.S. Rep. Mark Pocan. 

Roys said that there is a lot at stake in the 2026 race. The country is at an “incredibly dangerous moment” with the Republican control in Washington, D.C., she said, and Wisconsin Democrats could have a “incredible opportunity” to deliver on an array of issues at the state level, including funding public education, supporting Wisconsin’s public universities and technical colleges, expanding access to health care, addressing the high cost of housing and child care, and protecting peoples’ rights and freedoms. 

For the last five years, Roys has served in the state Senate, including as a member of the Joint Finance Committee, and has been a strong advocate for funding child care and reproductive rights. 

Recalling her time in the Assembly from 2009-2013, including the last session when Democrats held a trifecta, Roys said Democrats didn’t accomplish enough.

“I’m determined to make sure that we do not blow this opportunity,” Roys said. “I think we need strong leadership from our next Democratic governor to make sure that we deliver for people in this state.” 

Roys said she is considering many factors in deciding whether to join the race, including whether she would be the right person for the position, her recent experience and her family, including their security.

Whether she runs or not, Roys said she will work across the state to help Democrats flip both houses. She isn’t up for reelection this year and Democrats have set a goal of winning control of the Senate and Assembly for the first time in over 15 years. 

“My hope is that all the candidates who are considering a run for governor are prioritizing flipping the Legislature,” Roys said. During Evers’ two terms with a Republican majority in both houses, “He wrote great budgets. They threw them in the garbage,” she said. “He wanted to pass a lot of great legislation that Democrats offered in the Legislature, and he could hardly sign many into law, because he was busy with that veto pen.” 

Attorney General Josh Kaul, who would likely be a top candidate if he runs, declined to tell reporters about his plans Friday, saying that it is important to reflect on Evers’ service and “the significance of where we’ve come in the last six and a half years.” 

“I don’t have any announcement today,” Kaul said. “I think in the next several weeks, you’ll hear from a number of people as to where they stand.” 

Kaul was first elected to the statewide position in 2018 and won a second term in 2022 in a close race against Eric Toney, a Republican prosecutor from Fond du Lac County. Since Trump took office for his second term, Kaul has joined several multistate lawsuits to push back on some of the federal government’s actions, including the withholding of funding

Other potential candidates include Milwaukee Mayor Cavalier Johnson and former Lt. Gov. Mandela Barnes.

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Democrats and Republicans react to Evers not running for reelection

Gov. Tony Evers delivers his 2025 state budget address. (Photo by Baylor Spears/Wisconsin Examiner)

Gov. Tony Evers announced in a two-minute video Thursday that he would not be running for reelection — launching the first open race for governor in Wisconsin since 2010. 

The decision came after months of waiting as Evers said he wouldn’t make a decision until the 2025-27 state budget was completed. After he signed the budget in early July, anticipation of his decision increased along with debate over whether he would be the best candidate among Democrats. 

Evers said there was “no question” he could win another term, but said that “whether I’d win or not has never been part of my calculus about running again.” He said he won’t run in order to spend time with  his family.

“Wisconsin, the only thing I love more than being your governor is being a husband, a dad, and a grandpa,” Evers said. “For five decades, my family has sacrificed to give me the gift of service. They’re my world. And I owe it to them to focus on doing all the things we enjoy and love doing together.” 

Evers was elected to the office in 2018 — ousting Gov. Scott Walker in a close election. Previously he  served as state superintendent of public instruction from 2009-2019 and was known for his advocacy for public education. 

During his time in office, Evers has worked with Republican and Democratic lawmakers to write four state budgets, using  his partial veto power extensively at times, and signed new, fairer legislative maps into law.

A love letter from me to Kathy and my family—and to you, Wisconsin. pic.twitter.com/VDcztZ6JPy

— Governor Tony Evers (@GovEvers) July 24, 2025

 

Democrats on Evers not running

Democrats expressed appreciation for Evers’ service and are now considering the future, including who might run for the office.

U.S. Sen. Tammy Baldwin said Evers’ “commitment to every kid’s education, our teachers, and public schools will undoubtedly shape our future for the better and be a cornerstone of his legacy” and that his “steady hand led us through a once-in-a-generation pandemic, and Wisconsin came out the other side with a strong economy, record low unemployment, and a strong sense of community that bonds us all.” 

Assembly Minority Leader Greta Neubauer (D-Racine) said Evers’ election in 2019 “signaled the end of an era of right-wing governance and a new path forward for Wisconsin” and commended him for vetoing Republican bills that would have “harmed Wisconsinites” and working under split government to get “get things done where possible.” She said she respects his decision to do what’s right for him and his family. 

“Making the decision to step away from public office is not easy,” Neubauer said. “As Democrats, we will continue the work of ensuring the will of the people is the law of the land.”

Senate Minority Leader Dianne Hesselbein (D-Middleton) said Evers’ career has been built on “hard work, compassion, service to others, and family.” 

“He has sought and found practical solutions to tough problems, worked across the aisle when he could, and, when that was not possible, he has fought hard for Democratic principles in the face of Republican extremism,” Hesselbein said. 

Sen. Chris Larson (D-Milwaukee) told the Wisconsin Examiner that Evers has been a great “goalkeeper” during his time in office, but said Democrats need someone that will try to make goals. He expressed immense disappointment in the budget deal that Evers and Senate Democrats came to with Republican lawmakers and recently penned a letter, which has received over 40 signatures, laying out expectations for a potential 2026 candidate.

“I for one am glad that the governor is reading the room and ready to pass the torch to the next generation to step forward and to lead in this fight,” Larson said. “Now that he is moving on and not running, I’m excited to see who steps forward and what kind of platforms they are going to have to basically meet the moment, not just on K-12 education, but higher ed, on tackling climate change… [and] talking about health care.” 

Larson said he thinks the decision to step down could help build enthusiasm among the party’s base, which could bode well as Senate Democrats work to flip the Senate to a Democratic majority for the first time in 16 years. 

“It builds an energy, and it builds an excitement,” Larson said.

Larson said he isn’t worried about how a new candidate will match up with a Republican candidate. 

“The Republicans, [who are] all lining up behind a right-wing zealot who demands loyalty and has supporters who have driven themselves to be irrational and violent…,” Larson said, referencing Trump, “they’re all going down with the ship.”

This will be the first open election for Wisconsin governor since 2010. Some of the Democrats who have been mentioned as potential candidates include Attorney General Josh Kaul, Lt. Gov. Sara Rodriguez, Milwaukee County Executive David Crowley, Milwaukee Mayor Cavalier Johnson, state Sen. Kelda Roys, former Democratic Party of Wisconsin Chair Ben Wikler and former Lt. Gov. Mandela Barnes.

Rodriguez thanked Evers for his work in a statement, saying he has led the state with “integrity, compassion, and a deep belief in doing what’s right – even when it’s hard.”  

“There’s still work to do to make sure every family in Wisconsin has a fair shot at a better life – and I’m ready to roll up my sleeves and get to work,” Rodriguez said. 

Crowley told WISN-12 just before the announcement that he needs to speak with his family as he considers whether to run. In a statement, he praised Evers for his work that has supported Milwaukee County, including the passage of Act 12, which reworked local government funding in Wisconsin and gave Milwaukee the ability to levy a new sales tax.

“I’m especially grateful for Governor Evers’ partnership in passing Wisconsin Act 12 and securing new revenues and resources for Milwaukee County, putting us on a path to long-term fiscal stability for generations to come,” Crowley said. “Simply put, Milwaukee County is stronger, healthier, and better off because of the leadership and partnership of Governor Evers.”

According to the Associated Press, Barnes, who lost the 2022 U.S. Senate race against Republican Sen. Ron Johnson, said he is “considering” running. 

Republicans pan Evers’ record  

Two Republican candidates, Washington Co. Executive Josh Schoemann and Whitefish Bay businessman Bill Berrien, have already launched their campaigns. Other Republicans are still considering whether to run, including U.S. Rep. Tom Tiffany

Schoemann said in a statement that he wouldn’t be “outworked” while running for governor and said any Democratic candidate that runs “will be more of the same status quo but even more extreme than Gov. Evers.” 

“I look forward to contrasting my record of cutting taxes, reducing government and innovative reforms with their woke, radical agenda,” Schoemann said. 

Berrien told reporters on a Zoom call that Evers stepping down would not change his approach to the race. He jumped into the race earlier this month, declaring that he is similar to President Donald Trump, as an “outsider” and businessman. He is the CEO and owner of Pindel Global Precision Inc. and Liberty Precision New Berlin, which are contract manufacturers that make machined parts.

“We have a vision and a mission of where we need to take Wisconsin,” Berrien said. “Now that it’s not going to be Gov. Evers that I’m running against, it’s going to be someone probably sharply like him, so, you know, we’ve got our plan. We are aggressively getting around the state, listening and crafting a vision and a strategy.” 

Tiffany fell short of saying whether he would run for the office in a social media post, but said Evers “leaves behind a legacy of decline” and said the state needs to change course before “we end up like MN and IL.” 

Former Gov. Scott Walker also made a cryptic post on social media following the announcement, saying “interesting” with a photo of a red hat with the slogan “Make Wisconsin Great Again” and the numbers 45 and 47, referencing nonconsecutive terms served by President Donald Trump.

Assembly Speaker Robin Vos (R-Rochester) took a more cordial tone, wishing Evers and his wife well.

“No matter what side of the aisle we stand on, the decision to run for statewide office comes with many personal sacrifices that are worthy of recognition,” Vos said. “I want to thank Governor Evers for his service to the state of Wisconsin.”

Republicans have struggled to win statewide elections in Wisconsin in recent years, with the candidates the party supported losing  the last three state Supreme Court races, the last two governor’s races, the last two state superintendent races and the last U.S. Senate race.

Republican Party of Wisconsin Chair Brian Schimming said in a statement on  Evers’ decision to step aside that he  “saw the writing on the wall: Wisconsinites are fed up with far-left policies.” 

“While Wisconsin Democrats continue to lose the approval of voters, Republicans are already working on winning up and down the ballot,” Schimming said.

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Gov. Tony Evers announces he won’t seek a third term

Gov. Tony Evers announced Thursday he will not seek a third term. | Photo by Baylor Spears/Wisconsin Examiner)

Wisconsin Democratic Gov. Tony Evers announced he will not seek a third term in office Thursday — triggering a competitive Democratic primary ahead of the 2026 general election to fill the office.

In a two-minute video posted to social media, Evers said that he wouldn’t be running for reelection despite being sure he could win a third term, because he wants to spend more time with his family.

“I began my run for governor as a proud Plymouth Progressive, and that’s still who I am today. I’m a science teacher at heart who ended up running for office and winning five straight statewide elections,” Evers said. “So, would I win if I ran a sixth time? Of course. No question about that. But whether I’d win or not has never been part of my calculus about running again.”

“Here’s the truth: Wisconsin, the only thing I love more than being your governor is being a husband, a dad, and a grandpa. I’ve spent 50 years in public service. I’m damn proud I devoted my entire career — and most of my life — to working for you. And from Plymouth to Baraboo, Tomah to Oshkosh, Verona to Madison, and everywhere in between, Kathy and my family supported me all the way,” Evers said. “For five decades, my family has sacrificed to give me the gift of service. They’re my world. And I owe it to them to focus on doing all the things we enjoy and love doing together. It’s why, Wisconsin, I’m announcing that I will not be running for a third term.”

Evers had said he would make a decision following the end of the budget cycle, and after he signed the new budget in early July, public debate about whether Evers should run began picking up steam. Some Democrats, including Rep. Mark Pocan and newly-elected Democratic Party of Wisconsin Chair Devin Remiker, expressed their hopes that Evers would run. Some Democratic state lawmakers expressed opposition to a third Evers term. .

Evers was first elected to the office in 2018, ousting Republican former Gov. Scott Walker in a close election and placing a Democrat in office for the first time in eight years. Weeks before he entered office Republican lawmakers sought to strip him of some of his executive powers before he even took office.

Prior to his governorship, Evers served as the Superintendent of Public Instruction from 2009-2019 and was known for his advocacy for public education.

Two Republican candidates, Washington Co. Executive Josh Schoemann and Whitefish Bay businessman Bill Berrien, have already launched their campaigns. Other Republicans are still considering whether to run, including U.S. Rep. Tom Tiffany.

For the updated story, seeDemocrats and Republicans react to Evers not running for reelection 

A love letter from me to Kathy and my family—and to you, Wisconsin. pic.twitter.com/VDcztZ6JPy

— Governor Tony Evers (@GovEvers) July 24, 2025

Candidates, incumbents for 2026 elections report current campaign finance numbers 

Wisconsin State Capitol (Wisconsin Examiner photo)

With the fields for the 2026 elections still shaping up, incumbents and candidates for the Wisconsin Supreme Court and governor’s office turned in their campaign finance reports over the last week. 

Gov. Tony Evers, who has not yet announced whether he will run for a third term, reported raising $757,214 this year with just over $2 million on hand at the end of June. In comparison, Evers had raised $5 million during the first six months of 2021 before going on to beat Republican businessman Tim Michels in November 2022. Evers said he would make a decision about running following the completion of the state budget, which he signed earlier this month. He has said he expects to announce a decision any day. 

Whitefish Bay manufacturer and former Navy SEAL Bill Berrien, who entered the GOP primary for governor last week, hasn’t had to submit campaign fundraising information yet, but he told WISN-12 that he expected to raise “just shy of $1 million” in the first week of his campaign.

Berrien’s “Never Out of the Fight” PAC, which he launched in April to help further conservative causes and to help Republican candidates win elections, reported raising nearly $1.2 million in its first few months. 

The majority of the PAC’s total comes from Cameron and Tyler Winklevoss, who each contributed $500,000.

The New York-based twins are co-founders of Gemini, a cryptocurrency platform that they launched in 2014. They are well known for suing Mark Zuckerberg in 2004, claiming that he stole their idea when he started Facebook. Both twins were portrayed by actor Armie Hammer in 2010 in the movie The Social Network.

Berrien’s campaign has already started spending 13 months ahead of the primary, announcing a $400,000 ad buy this week. Berrien is seeking to align himself with President Donald Trump, despite not supporting him during the 2024 presidential primary.

“I got into the race for governor because I believe we need a leader to shake up Madison the same way President Trump has shaken up Washington,” Berrien said in a statement about the ad buy. “I’ll use my experience as a former Navy SEAL and Wisconsin manufacturer to turn our state around from the weak leadership we’ve experienced under Tony Evers and put Wisconsin families first.” 

Republican Washington County Executive Josh Schoemann, who was the first candidate in the race, raised $424,143 during his first two months. He thanked his supporters in a statement, saying that the numbers show that there is a “huge appetite for a new generation of common sense leadership in Wisconsin — one that reforms state government” and “puts taxpayers first.” 

2026 Supreme Court fundraising 

Ahead of the November gubernatorial election, Wisconsin will have another April election for the state Supreme Court. The balance of the Court, which currently has a 4-3 liberal majority, will not be at stake as conservative Supreme Court Justice Rebecca Bradley is up for reelection.

While the state Supreme Court race is still eight months away, Bradley reported no fundraising activity this month, creating uncertainty about whether she’ll run. 

Bradley told WisPolitics in April that she would run for another term, saying she wanted to “ensure that there is a voice for the Constitution and for the rule of law to preserve that in the state of Wisconsin.” However, since then speculation has risen that she may change her mind. A report from conservative talk radio host Mark Belling in June said it was unlikely she would run.

Spending in the nominally nonpartisan races has skyrocketed in recent years, breaking all records in April. Spring statewide elections in Wisconsin have been increasingly tough for conservatives over the last several years. The last three consecutive Supreme Court races were won by the liberal candidate by double-digit margins.

Appeals court judge and former Democratic state Assembly lawmaker Chris Taylor launched her campaign for the Supreme Court in May. She reported raising $583,933 in the first weeks of her campaign. The total comes from nearly 4,800 contributions, including from people in each of Wisconsin’s 72 counties. 

At this point in her campaign in 2024, Justice-elect Susan Crawford had raised $460,000.

Taylor’s campaign manager Ashley Franz said in a statement that the fundraising numbers show that Wisconsinites want to reinforce the current liberal majority on the Court. 

“Judge Taylor’s broad base of support reflects her commitment to serving all Wisconsinites and ensuring our courts remain fair and independent,” Franz said.

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Taxes, immigration and locker rooms: Manufacturer Bill Berrien enters 2026 GOP primary for governor

Bill Berrien is the second Republican to officially launch his campaign for governor and criticized Gov. Tony Evers in his ad for wanting to raise taxes, his actions handling the Trump administration’s deportation efforts, vetoing a bill that would have banned transgender girls from participating on sports teams in an ad posted to YouTube and X. (Screenshot from campaign ad)

Bill Berrien, a Republican businessman and former Navy SEAL, officially launched his campaign for governor Wednesday, comparing himself to President Donald Trump and declaring his support for cutting taxes, deportation efforts and barring transgender girls from locker rooms.

Berrien is the second Republican to officially launch his campaign for governor. He joins Washington County Executive Josh Schoemann who announced in May and has already been on the road pitching himself to fellow Republicans. U.S. Rep. Tom Tiffany has also been considering a run for the office. 

“Just like President Trump, I’m a political outsider and a businessman. It’s time that we fire the bureaucrats and hire a businessman to fix the problems and take our state back,” Berrien said in a statement. It’s a shift for Berrien, who supported Nikki Haley in the 2024 Republican presidential primary and donated over $30,000 to her campaign — a track record that led to pushback against his candidacy from some Wisconsin conservatives. 

In an ad, Berrien spoke over a clip of Trump pumping his fist after last year’s assassination attempt. 

“A Navy SEAL is never out of the fight,” Berrien said as the clip played. “We’ve seen that fighting spirit from President Trump. It’s the same fight it takes to run a Wisconsin manufacturing business.”

“I’ll shake up Madison like he’s shaking up D.C.,” Berrien added. 

For the last 13 years, Berrien has worked as the owner and chief executive officer of Pindel Global Precision Inc. and Liberty Precision New Berlin contract manufacturers that make machined parts for an array of industries including aerospace, agricultural products, medical and firearms. 

A December 2024 report from WUWM details Berrien’s recent role as vice chair of the Wisconsin Defense Industry Council, a collaboration of the Metropolitan Milwaukee Association of Commerce and Wisconsin Manufacturers and Commerce, that seeks to push for more weapons production in Wisconsin. At the time, Berrien said he wanted to figure out how to encourage companies to supply directly to the Department of Defense and also connect businesses with “defense primes” — companies including Boeing, Lockheed Martin and Raytheon. 

Prior to working in the private sector, Berrien served as a Navy SEAL for nine years. He currently lives in Whitefish Bay with his wife and is the father of three. 

The Republican  hopefuls  have bashed incumbent Gov. Tony Evers, who hasn’t decided whether he’ll run for a third term. Evers said he would decide after the state budget process, which was completed last week, and this week said at a visit to Milwaukee to highlight the budget that he expects to announce a decision in a “couple weeks.”

Berrien criticized Evers in his ad for wanting to raise taxes, his actions handling the Trump administration’s deportation efforts, vetoing a bill that would have banned transgender girls from participating on sports teams and locker rooms that align with their gender identity and for using the term “inseminated person” in a section of his budget proposal on artificial insemination. 

Berrien also criticized the movement of manufacturing jobs to China by “globalists” and took a swipe at “career politicians.” 

“Enough,” Berrien said. “I will cut taxes, increase wages and make Wisconsin the manufacturing powerhouse to the world, again.” He also said he would use law enforcement to keep “criminal illegal” immigrants out of Wisconsin and “keep boys out of our daughters’ sports and locker rooms.” 

“President Trump is taking back Washington for the American people,” Berrien said at the end of the ad — naming Trump for the fourth time during the 99 second spot. “Now it’s time to take back our state.” 

Berrien launched his “Never Out of The Fight” PAC in April to help “further” conservative causes and push Republican candidates to “get back to winning.” It reported raising $1.2 million in its first three months, according to WisPolitics.

Democratic Party of Wisconsin Chair Devin Remiker criticized Berrien, saying he was “rich enough to buy himself some attention and clueless enough to think that’s going to work — just like Elon Musk did this past April only to see his political career end.” 

The state party is “already building on our playbook that helped take down Brad Schimel, Tim Michels, and Eric Hovde,” Remiker said. “We have no doubt we’ll be in an even stronger position to defeat whoever Trump hand picks to do his bidding in the primary and emerges as the nominee.”

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