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You’ll Want To Drive The Electric TT, Says Audi Boss

  • The all-electric TT successor will hit the market just 30 months after being signed off.
  • Many of the car’s parts will be shared with Porsche’s electric Boxster and Cayman.
  • Like the Porsche twins, the Audi’s battery packs will be positioned behind the seats.

The Audi TT is long gone, but that doesn’t mean the brand is giving up on fun, compact sports cars. In fact, it has already started testing prototypes of what’s set to be the TT’s spiritual all-electric successor, recently previewed with the striking Concept C. Not only will the new model have a lot to live up to, but it’ll also be developed in less time than any other Audi to come before it.

To keep pace with the lightning-fast timelines established by Chinese automakers, Audi plans to launch its new electric sports car just 30 months after the project was approved. That kind of turnaround is a big shift for a brand known for taking its time.

Read: Audi’s Concept C Previews A Porsche-Linked Sports Car Coming Sooner Than You Think

“China speed at Ingolstadt comes with that car – around 30 months development time, which is really a revolution for us, to develop a car at that speed,” Audi chief executive Gernot Dollner told Autocar.

Shared DNA with Porsche, Different Identities

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The electric TT successor will share more than a few components with Porsche’s upcoming all-electric 718 Boxster and Cayman. All three will ride on a modified version of the PPE platform co-developed by Audi and Porsche. Rather the battery pack being on the floor, as is common practice in most EVs, it will be located behind the seats, ensuring similar weight distribution and handling characteristics to a mid-engined sports car.

Still, Volkswagen Group boss Oliver Blume has been clear that despite the technical overlap, each model will stand on its own. “We have very clear brand identities which are very different between Porsche and Audi,” he explained. “That’s what we are doing across the Volkswagen Group, defining the clear brand identities.”

An EV That’s Focused On Fun

According to Audi chief technical officer Geoffrey Bouqout, the automaker is eager to ensure the electric TT is as fun to drive as possible.

“It’s all about the emotions and [being] fun to drive, and at the same time reducing to what you want to focus on,” he said. “Do you want to experience something that is full of information? No. You want to enjoy the drive, and you want to have only the information that you need, whenever you need – and this is part of the things that we’re working heavily on.”

 You’ll Want To Drive The Electric TT, Says Audi Boss

Bouqout added that Audi isn’t necessarily trying to mimic the handling characteristics of the TT or a modern mid-engined model, but rather has taken inspiration from it “and translated it into a BEV model.” Its technical boss also noted that the company “don’t want to give some gimmicks” to enhance the driving experience.

“It’s more about also the acceleration, the capabilities of driving, while also being very stable. It’s something that we can fine-tune, all the sportiness, but I would not say we copied anything.”

The Case for Electric Thrills

For skeptics who believe the absence of an engine diminishes engagement, Blume offered a direct challenge: take the car for a spin. “They have to drive it. You feel so close to the road, having the noise of the wheels, and it’s such fantastic driving. The direct steering we have, it offers such a lot of opportunities, and then there’s the agility.”

On the design side, Audi executives suggest the production car will remain remarkably faithful to the Concept C with around 90 percent of the show car’s styling expected to carry over. If the schedule holds, the new model should arrive by 2027, completing one of the fastest development cycles in Audi’s history.

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Audi’s Concept C Previews A Porsche-Linked Sports Car Coming Sooner Than You Think

  • Audi has introduced the new Concept C, which previews an upcoming production model.
  • The road-going model will be built at its Böllinger Höfe plant and is expected in 2027.
  • Besides previewing a production car, the concept introduces Audi’s new design language.

Audi has officially unveiled the Concept C, just ahead of its first public outing at the Munich Motor Show. It’s a stunning hardtop roadster that previews the brand’s new design philosophy as well as a production model that will likely be based on the redesigned Porsche 718 Boxster and Cayman duo.

Looking bold and minimalist, the concept embraces the spirit of the legendary Auto Union Type C racer and features the all-new “Audi brand face.” The latter is a radical departure as it features a rectangular grille with a portrait orientation.

More: This Porsche 718 Mule Could Be Hiding Audi’s Next TT

The grille is flanked by angular accents, which channel air into vertical curtains. They’re joined by slender four-element headlights, which are slated to become a design hallmark that will “define Audi’s visual identity during both day and night.”

The eye-catching design continues further back as the concept has a rakish windscreen and streamlined bodywork. The latter features taut surfaces, sharp lines, and a pronounced shoulder that runs the entire length of the vehicle.

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While the aerodynamic wheels and sporty side skirts draw attention, the retractable hardtop is the real star. It’s the first ever used on an Audi roadster and it promises to deliver the open-air benefits of a convertible as well as the styling and security of a coupe.

The roof is broken up into two different sections and a rear hatch opens to reveal a storage space. The roof then slides backwards, before the hatch closes. It operates similarly to the Porsche 911 Targa, which isn’t surprising as the two share a like-minded design.

Out back, there’s a relatively plain rear end with a wide diffuser and four-element taillights. The model also eschews a rear window for a camera.

A Minimalist Interior Free Of Distractions

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The industrial design carries over to the cabin, which has all the ambience and glamour of an airport gate. Drivers sit behind a reimagined steering wheel and find themselves looking at a digital instrument cluster.

While this is fairly typical, Audi embraced a ‘shy tech’ approach to minimize distractions. As part of this effort, the model has a 10.4-inch infotainment system that folds out of the way when it’s no longer needed.

Elsewhere, we can see digital climate controls, anodized aluminum accents, and indirect ambient lighting. The automaker also eschewed leather for stylish cloth upholstery.

Production Model Inbound

While the car is technically a study, Audi confirmed it’s a “concrete preview of a production vehicle.” It will be built at their Böllinger Höfe plant and it’s expected to arrive in 2027.

Besides previewing a future production model, the concept’s exterior and interior design will influence other road-going vehicles. While those changes are likely a ways off, Audi confirmed plans to introduce an entry-level EV next year that will be built in Ingolstadt. 2026 will also see the introduction of new performance models, which will likely include the S6 and RS6 Avant.

 Audi’s Concept C Previews A Porsche-Linked Sports Car Coming Sooner Than You Think

Audi Will Preview A New Sports Coupe This Fall And It Could Be A Porsche In Disguise

  • Audi is gearing up to introduce an electrifying new concept this fall.
  • It’s being billed as a TT Moment 2.0, although the model won’t be a new TT.
  • Instead, the car will be larger and likely based on the Porsche 718 Electric.

The Audi TT went out of production in 2023 and we’ve heard countless rumors about its return. Spy photographers have even snapped a possible mule based on the upcoming Porsche 718 Electric.

While the model was believed to be a ways off, Audi CEO Gernot Döllner recently revealed a new car is coming and it will be their TT Moment 2.0. Speaking to Bild, Döllner said the electric concept will debut this fall and that likely means an unveiling during the Munich Motor Show.

More: This Porsche 718 Could Be Hiding Audi’s Next TT

Little is known about the “identity builder,” but an image of the car suggests it will be larger than the TT. In fact, it looks more like a shrunken down version of the A5 Coupe/Convertible. This kind of makes sense as Motor1 noted Döllner said it would be “something in between” a TT and R8.

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That certainly sounds like a new model based on the Porsche 718 Electric and the car is slated to go into production in the next two years. If everything turns out as expected, the TT successor could be considerably sportier and offered with an available dual-motor all-wheel drive system.

Details are hazy, but the 718 Electric has been plagued by problems and reports have suggested the car has been pushed back to 2027 due to battery issues. That could be a big problem as Porsche has already confirmed the current 718 Boxster and 718 Cayman will go out of production this October.

 Audi Will Preview A New Sports Coupe This Fall And It Could Be A Porsche In Disguise
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