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Mitsubishi Floods Europe With Rebadged Renaults But Something’s Missing

  • Mitsubishi is set to unveil Renault-based Eclipse Cross and Grandis SUVs in Europe.
  • The CEO says more of Mitsubishi’s own-developed models will arrive in the region.
  • The end of the aging Space Star caused a drop in Mitsubishi’s 2025 European sales.

Mitsubishi’s European return is starting to take shape in unexpected yet practical ways. After announcing its retreat from the region in 2020 due to mounting losses, the brand has quietly shifted gears. Now, five years later, Mitsubishi is expanding its presence across Europe by tapping into its alliance with Renault, opting for strategic efficiency over in-house development.

More: Mitsubishi Eclipse Cross Returns But It’ll Be As Japanese As A Croissant

That partnership began with the Mitsubishi Colt and ASX, which are essentially Renault Clio and Captur models with new badges. The next phase arrives in September with a fully electric successor to the Eclipse Cross, sharing its platform with the Renault Megane E-Tech crossover.

Following that, Mitsubishi plans to launch a more family-focused model called the Grandis, based on the Renault Symbioz, before the end of the year.

Building Identity in a Shared Platform World

There’s understandable skepticism around badge engineering, but Mitsubishi isn’t ignoring the criticism. Frank Krol, CEO of Mitsubishi Motors Europe, addressed this in a conversation with Auto News. He said the upcoming Eclipse Cross EV will be “much more Mitsubishi” than previous rebadged efforts.

He also emphasized the brand’s intention to bring more own-developed models to Europe. At the moment, the Outlander PHEV is the only vehicle that fits that description.

Still, Krol hinted at another stage of Mitsubishi’s collaboration with Renault for the near future. While he didn’t get into details, this could be a new model based on the next generation of the Renault Clio that is expected to debut before the end of 2025.

 Mitsubishi Floods Europe With Rebadged Renaults But Something’s Missing
The Mitsubishi Grandis (left) and the Eclipse Cross EV (right).

Mitsubishi’s target is to grow annual European sales to between 75,000 and 80,000 units, up from 60,879 in 2024. That figure already represented a 44 percent increase over 2023, largely driven by the strong performance of the Renault-derived Colt and ASX.

The Problem And A Possible Answer

Despite some encouraging progress, Mitsubishi’s Renault-based models haven’t been able to offset recent losses. Between January and May 2025, the brand saw a 29 percent drop in European sales. Much of that decline stems from the discontinuation of the Space Star (Mirage) and Eclipse Cross, both of which were pulled from the market after falling short of updated safety regulations.

More: Mitsubishi’s American EV Will Be A Nissan In Disguise

The departure of the Space Star is especially significant. In 2024, it made up 39 percent of Mitsubishi’s European sales, occupying the crucial entry-level spot in the lineup. Without a replacement in the city car segment, the brand faces a clear gap in its offering.

Kei Cars in Europe? Not So Simple

One potential fix could lie in a European take on Japan’s kei car segment, an idea floated by Stellantis Chairman John Elkann and former Renault CEO Luca de Meo. For Mitsubishi, this approach would tap into its deep kei car know-how without requiring heavy investment in Europe-only models.

As Krol put it, “That would be a good tool to ramp up this industry in terms of electrification.” Still, he was quick to add that bringing kei cars to Europe “sounds easier than it is,” hinting at the regulatory and market hurdles involved.

Mitsubishi is currently active in 20 European markets, with two more under review. That’s a notable drop from the 32 markets it covered in 2019, a decline largely tied to the withdrawal of the L200 pickup from the region. According to Krol, reintroducing the midsize truck in Europe would require an electrified powertrain, which isn’t a commercially viable option given the segment’s limited sales potential.

Earlier this year, Mitsubishi cancelled plans to develop two in-house electric vehicles, choosing instead to focus on hybrids and plug-in hybrids. During a May earnings call, global CEO Takao Kato acknowledged the need for EVs in Europe, but said the company would meet that demand by leveraging products from partner OEMs rather than going it alone.

 Mitsubishi Floods Europe With Rebadged Renaults But Something’s Missing
The Mitsubishi Delica Mini kei car which is currently sold in Japan.

Mitsubishi Eclipse Cross Returns But It’ll Be As Japanese As A Croissant

  • Mitsubishi has unveiled a teaser for a fully electric SUV, set to carry the Eclipse Cross name.
  • The EV will be produced in Europe by Renault, sharing a platform with the Scenic E-Tech.
  • The future of the ICE-powered Eclipse Cross in Japan and North America is unclear.

Mitsubishi is preparing to launch a new fully electric SUV designed specifically for the European market, and, surprise, it’s bringing back the Eclipse Cross name. Set to debut in September ahead of its 2025 release, this electric model will be based on Renault Scenic E-Tech and marks the next step in the growing collaboration between the two brands in Europe.

More: Mitsubishi Dusts Off Grandis Nameplate For Rebadged Renault Symbioz

The new Eclipse Cross will join a roster of Renault-derived electrified models, including the Colt (based on the Clio), the ASX (built on the Captur), and the Grandis (which is actually a rebadged Renault Symbioz). Of course, Mitsubishi is also working on its own projects, like the self-developed Outlander SUV.

A Familiar Design with Subtle Tweaks

So far, the only official glimpse of the new Eclipse Cross shows us a few design details, such as the wheels, grille patterns, flush door handles, and some badges on the tailgate. Earlier teasers hinted at a unique lighting signature to set it apart from its Renault twin. The EV was crafted with input from Mitsubishi’s design team in Germany, incorporating the next evolution of the brand’s Dynamic Shield front-end design.

As for the cabin, Mitsubishi promises a spacious and versatile setup that’s perfect for families. Based on the Renault Scenic, expect a two-row, five-seat configuration with a 545-liter (19.2 cubic feet) boot. The interior will also feature Google built-in infotainment and an advanced suite of driver assistance systems (ADAS).

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Mitsubishi Motors Europe

Powertrains and Variants: What to Expect

Initially, the next Mitsubishi Eclipse Cross will launch with a long-range variant, with a mid-range version slated to follow in 2026. These versions will likely mirror the specifications of the Renault Scenic E-Tech, which offers 60 kWh and 87 kWh battery options. Powertrains will include a single-motor setup with 168 hp (125 kW / 170 PS) and a dual-motor version with 215 hp (160 kW / 218 PS).

More: Mitsubishi Refuses To Let The Mirage Die

The new model will compete in the compact SUV segment (C-SUV), which is the largest in Europe. Production will be carried over by Renault at the Ampere Electricity facility in Douai, France, right next to the Scenic E-Tech.

The North American Future and a Lingering Question

Mitsubishi has also confirmed it will launch another electric crossover for North America in the summer of 2026. This will be based on the upcoming Nissan Leaf and will be slightly smaller than the European Eclipse Cross.

The original Eclipse Cross, which has been around since 2017, received a mid-cycle refresh in 2020. However, with the internal combustion engine version nearing the end of its life cycle, the fate of the nameplate outside of Europe is still up in the air.

 Mitsubishi Eclipse Cross Returns But It’ll Be As Japanese As A Croissant
The outgoing Mitsubishi Eclipse Cross.

Mitsubishi’s American EV Will Be A Nissan In Disguise

  • A Mitsubishi version of the Nissan Leaf EV will reach North America in summer 2026.
  • Mitsubishi wants to strengthen its collaboration with Nissan on electrified vehicles.
  • Another EV developed by Foxconn will debut in Australia in the second half of 2026.

Mitsubishi is stepping up its EV game with not one, but two new electric models on the horizon, both of which are slated to arrive in the second half of 2026, each targeting a different market, First up, there’s an electric crossover inspired by the upcoming Nissan Leaf, which will be offered in North America. Then, Mitsubishi is also teaming up with Foxconn to develop a separate EV aimed at the Australian market.

More: Nissan Is Considering A Rugged New Truck-Based SUV

The Leaf-based crossover is expected to hit dealers in the U.S. and Canada by summer 2026. As the official teaser suggests, it will closely resemble the new Nissan Leaf, adopting a similar crossover silhouette with a sloping roofline and an identical LED lighting signature. For now, it’s unclear if there will be any other noticeable differences between this Mitsubishi EV and its Nissan counterpart, aside from the Mitsubishi badges.

Key Features of the Leaf-Based EV

This new EV will sit on the CMF-EV platform, the same one found under the upcoming Nissan Leaf, and will feature a single electric motor. That means, like the slightly larger Nissan Ariya, there won’t be an all-wheel-drive option here. However, Mitsubishi has confirmed that the Leaf-based model will include a NACS charging port and is targeting a range of over 300 miles (482 km).

In return, Mitsubishi is helping Nissan with a plug-in hybrid version of the Nissan Rogue (X-Trail), which is expected to arrive in 2026 as a rebadged version of the Mitsubishi Outlander PHEV. The Rogue plug-in hybrid will sit alongside gasoline and self-charging hybrid variants, with different styling cues to set them apart. Mitsubishi’s goal, of course, is to “strengthen its partnership with Nissan” through electrified vehicles.

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Illustrations: Carscoops

In addition to expanding its EV lineup, Mitsubishi’s Momentum 2030 plan also includes a new approach to retail sales and an expanded dealer network in North America. This effort is designed to boost sales across the region.

New Foxtron-Developed EV for Australia

Mitsubishi has also signed a memorandum of understanding with Foxtron, an electric vehicle subsidiary of tech-giant Foxconn, confirming earlier reports about a potential collaboration. The result will be a new Mitsubishi EV that will be developed by Foxtron and manufactured by Yulon Motor in Taiwan.

More: Foxconn Will Build EVs In The US But You’ll Never See Its Name On Them

The yet-unnamed model will be introduced in Australia and New Zealand in the second half of 2026. Mitsubishi claims it will have “excellent driving performance as an EV”, adding that it will be equipped with “an advanced infotainment system”. While not confirmed, the new model could be a rebadged version of the Pininfarina-designed Foxtron Model B, first shown in 2022.

While the deal sounds nearly finalized, both Mitsubishi and Foxtron have stated they will continue discussions before sealing the deal. Beyond the Foxtron-developed EV for Oceania, Mitsubishi’s broader strategy includes its own developed models for ASEAN, Renault-based models for Europe, and Nissan-based models for North America.

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Foxtron

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