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Tesla’s Robotaxi And Cybercab Might Need New Names

  • Trademark office cited Wikipedia and media to support the Robotaxi name’s lack of uniqueness.
  • Cybercab also denied for trademark due to similarity with other existing products and services.
  • Tesla can respond with evidence but has just three months before rejection becomes final.

The dream of a driverless Tesla fleet shuttling people around while their owners kick back at home has been around for years, always just around the corner, but never quite here. Now, as the company continues to promise that reality is almost within reach, the U.S. Patent Office may have just introduced another delay.

As it turns out, names like “Robotaxi” and “Cybercab” might be too generic to trademark, and that could complicate Tesla’s rollout plans.

Read: Tesla Stiffs Cybertruck Owners On Another Promised Feature

It’s worth noting that Cybercab and Robotaxi refer to different things in the Tesla world. The former is the two-door prototype the automaker unveiled last year. The latter is the software that could enable everyday Tesla owners to let their car go around picking people up and moving them around while the owner is busy working or doing just about anything else.

According to TechCrunch, the USPTO just issued a non-final office action on the trademark application for the name Robotaxi. Specifically, the office said that name “describes a feature, ingredient, characteristic, purpose, function, intended audience of applicant’s goods and/or services.” In layman’s terms, it’s too general. The office even cited Wikipedia, Zoox, and The Verge to prove it.

“This term is used to describe similar goods and services by other companies,” the agency wrote. That mirrors a similar decision it made in April regarding Tesla’s attempt to trademark “Cybercab.”

FSD Supervised ride-hailing service is live for an early set of employees in Austin & San Francisco Bay Area.

We've completed over 1.5k trips & 15k miles of driving.

This service helps us develop & validate FSD networks, the mobile app, vehicle allocation, mission control &… pic.twitter.com/pYVfhi935W

— Tesla AI (@Tesla_AI) April 23, 2025

In that motion, the USPTO pointed to multiple concerns, including the potential for consumer confusion. In fact, it even mentioned other companies that use the word Cyber, including ones that specifically build aftermarket products for the Cybertruck. In a way, Tesla did this to itself. For now, though, the names aren’t dead and gone.

In both cases, Tesla can argue its case with whatever evidence it thinks is relevant. No doubt, the two words do seem tied to the automaker a little more all the time. Tesla must respond within three months or the USPTO will abandon the application. That runs well past Tesla’s planned June rollout, so expect more news on this topic sooner rather than later.

 Tesla’s Robotaxi And Cybercab Might Need New Names

Mazda’s EV Patent Could Be The Key To Saving Sports Cars

  • Mazda patent places battery cells where a transmission tunnel would normally sit.
  • The plan is to ensure that any electric sports car it builds handles like the MX-5.
  • This patent also describes the electric motor sitting near the center of the car.

Even in a world increasingly obsessed with electric SUVs and software subscriptions, some carmakers still care about how a vehicle feels to drive. Mazda has confirmed that the next-generation MX-5 roadster will stick with the lightweight philosophy that made the current car so iconic, and it will be powered by a 2.5-liter naturally aspirated four-cylinder. But a recent patent filing suggests the company is already thinking ahead to an electric future, possibly one that still wears the MX-5 badge.

Read: Mazda’s Next Miata Hides A Big Surprise Under The Hood

This patent was filed with the US Patent and Trademark Office in October of last year and surfaced publicly in April. It includes diagrams of a compact, two-door sports car that looks very similar to today’s MX-5, but with an electric powertrain designed specifically to preserve the car’s famously nimble handling.

A New Approach to EV Packaging

Most electric vehicles rely on a skateboard-style platform, placing a large battery pack flat under the floor. That’s perfectly fine for a sedan or SUV, but it’s less ideal for a sports car, especially one where you want to sit low and feel connected to the road. Mazda’s proposed workaround is to stack the battery cells vertically in a column running through what would traditionally be the transmission tunnel, according to Motor1.

In the patent, Mazda explains that this layout places the center of gravity closer to the vehicle’s midpoint, helping to reduce yaw moment of inertia. This translates to better agility and more balanced handling. The design could also include additional battery modules behind the seats, along with a smaller pack positioned in front of the passenger. Rimac’s Nevera uses a similar configuration, placing cells both in the tunnel and behind the seats, though with more extreme performance goals in mind.

 Mazda’s EV Patent Could Be The Key To Saving Sports Cars

Centering the Mass, Preserving the Feel

Just as interesting as the position of the batteries in this potential new electric sports car from Mazda is the motor. Rather than the rear motor being mounted between the rear wheels, it would also be positioned in the center tunnel, transmitting power through a differential to the rear. This would also help to concentrate most weight in the center of the car.

As always, the fact that Mazda has applied to patent this system doesn’t mean it will reach production, let alone in the near future. However, if the MX-5 does eventually morph into an EV, it’s good to know it will continue to prioritize sports handling and fun-to-drive dynamics.

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Ferrari’s First EV Could Fake Gear Shifts Like The Ioniq 5 N

  • Ferrari patents virtual gears system to simulate traditional engine gear shifting.
  • A second patented sound reproduction device mimics the growl of an ICE vehicle.
  • The first electric car from Ferrari is expected to be a crossover-like model

Developing and launching an electric vehicle is challenging enough for any mass-market brand, but for a smaller automaker like Ferrari, stepping into the world of electric cars is no easy task. While Ferrari undoubtedly has the engineering expertise, its rich motorsport legacy could make it a tough sell to its loyal fans who may not be ready to embrace the shift to electric.

Read: Ferrari Elettrica Coming In October After Years Of Development

This year, Ferrari’s first EV will finally make its debut. Currently dubbed the Elettrica, it’s expected to take the form of a hatchback-crossover. Two recently uncovered patent filings discovered by Motor1 suggest Ferrari is determined to ensure the car delivers on the emotional front.

How? By possibly incorporating artificial gear shifts, similar to the ones found in the Hyundai Ioniq 5 N, along with a sound reproduction device that mimics the unmistakable growl of an internal combustion engine. Obviously, silence just doesn’t cut it for Ferrari enthusiasts.

Virtual Gears: A Nod to Tradition

These two systems have been detailed in a pair of patents recently filed in Europe. The first patent describes a set of ‘virtual gears’ that Ferrari has developed for the Elettrica that uses an electric motor to simulate the changing torque of a traditional engine and transmission. These virtual gears could be operated using dedicated shift paddles, or they could be activated automatically depending on the throttle and brake outputs.

 Ferrari’s First EV Could Fake Gear Shifts Like The Ioniq 5 N
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According to Ferrari, the virtual gears can change in as little as 200 milliseconds or as much as 600 milliseconds. It sounds strikingly similar to Hyundai’s setup for the Ioniq 5 N, a system that’s now also in the Kia EV6 GT. While some critics argue that EVs should focus on smooth, uninterrupted power, successfully recreating an ICE experience is a win for driving enthusiasts.

Sound That Satisfies. Sort Of

The second patent centers on a device that works in tandem with the virtual gears to provide an ICE-inspired soundtrack. This isn’t the first time Ferrari has ventured down this road. In 2023, the brand patented a “sound reproduction device” designed to bring an auditory thrill to its future EVs.

Recent spy videos of Ferrari’s debut EV have offered a glimpse of this sound system in action. The footage reveals a deep, bassy rumble that eerily resembles the growl of a powerful ICE engine. Whether that sound will be enough to ease purists’ pain over the absence of the iconic Ferrari engine roar, however, remains to be seen..

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Ford Patents Fake Manual Shifter To Make EVs Feel Alive Again

  • Ford’s patent shows a simulated shifter made to mimic traditional gear-changing motion in EVs.
  • The system uses actuators and motors to recreate the tactile feedback of an H-pattern gearbox.
  • While Ford patented the system, there’s no guarantee it will enter future production models.

For anyone even vaguely familiar with the current landscape, it’s clear that electric vehicles have quietly taken over the sensible side of driving. They’re smooth, quiet, efficient, and for most people, that’s exactly what daily driving should be. But for enthusiasts? Well, the story’s a little different. Most EVs just don’t hit the same nerve as a manual-equipped ICE car screaming through its rev range. Automakers know this too, and they’ve started tinkering. Ford, it seems, is the latest to join the “manual EV” experiment.

Toyota has been working on a simulated manual transmission for future EVs since at least 2022, and Hyundai has famously replicated a dual-clutch transmission in the popular Ioniq 5 N. Now, a recently published patent from Ford shows that it, too is developing a fake stick shift designed for EVs.

Watch: Toyota’s Six-Speed Manual For EVs Feels Just Like The Real Thing, Say Testers

The application, first filed in the US back in September 2023 before being published on March 20, surfaced publicly a couple of weeks ago, catching the attention of Jalopnik. It describes and depicts a shifter that uses several actuators, vertical drive posts, vertical guide posts, and motors to simulate gear shifts. While that all sounds very complex, what it means is that the shifter could be configured to simulate any kind of H-pattern ‘box with different numbers of fake gears. In theory, the setup could also allow for simply sequential up and down shifting.

 Ford Patents Fake Manual Shifter To Make EVs Feel Alive Again

This isn’t just a novelty, either. Ford also mentions the use of haptic feedback to give drivers a more tactile experience. The patent even acknowledges the elephant in the room: EVs just don’t provide the same kind of physical connection that drivers get from combustion-powered cars. As Ford puts it, electric vehicles “lack operator to vehicle physical feedback that is advantageous in conventional motor vehicles.”

Will It Ever Hit the Road?

Of course, despite Ford making this patent application over 18 months ago, there’s no guarantee it will bring it into production. Adding a fake shifter would only make sense if the EV itself is a sporty model. After all, no one is going to buy an Explorer EV with a stick shift. However, if Ford does decide to eventually launch a true electric Mustang (not like the Mach-E…), or perhaps an electric hot hatch, it could be well-suited to a shifter like this. Until then, it’s likely a clever idea stuck in the theoretical lane.

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Stellantis proposes multi-speed transmission for EVs

Stellantis STLA Medium platformStellantis is experimenting with multi-speed transmissions to improve the efficiency of electric vehicles, a recently surfaced patent filing indicates. Published by the United States Patent and Trademark Office (USPTO) Feb. 27, 2025, but originally filed by the automaker in 2023, the patent application deals specifically with adding a second...
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