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Aston Martin Could Add Hyundai N-Style Drama To Future EVs

  • Aston Martin’s first EV will launch sometime this decade with Lucid-based tech.
  • Fake ICE sounds and simulated gear changes are under consideration for its EVs.
  • The EV could be a sports car or crossover, but the design remains unconfirmed.

Aston Martin has been steadily laying the groundwork for its electric future. In mid-2023, the company entered a long-term strategic partnership with Lucid, securing access to the American brand’s advanced electric motors and battery packs.

While its first EV is still a few years away, Aston Martin is already considering how to make it feel distinctly its own, even exploring systems similar to those in the Hyundai Ioniq 5 N to capture that signature driving character.

Read: Aston Martin Slashes US Exports, Hikes Prices Over Tariffs

Currently, Aston Martin is focused on the launch of its first-ever plug-in hybrid, the limited-run, mid-engined Valhalla. It promises to rival new hypercars like the McLaren W1 and Ferrari F80, but at a fraction of the cost. It’ll likely also serve as Aston Martin’s final all-new model before it adds an EV to its range, promising to do so at some stage this decade.

Exploring EV Character

During Monterey Car Week, Aston Martin’s chief creative officer Marek Reichman discussed the company’s electric vision in a conversation with CarBuzz. When asked about features such as simulated gear changes and sound profiles reminiscent of internal combustion engines, Reichman did not dismiss the idea.

“If it is a benefit to the driving performance capability of our cars, and therefore it is authentic and real, and we can use a system that allows the driver to have more emotion about driving, then yes,” he said. Importantly, Reichman said such systems need to feel authentic and must add to the driving experience.

 Aston Martin Could Add Hyundai N-Style Drama To Future EVs

“If it is something that is purely artificial, then no,” he said. “Because an Aston Martin is true; it’s authentic. There are only a few companies in the world of Formula One that sell road cars. We have a massive advantage. Imagine the knowledge, the data we’re gathering and how we can use it to make a road car more exciting. Whether it’s gears or some way of using torque vectoring to generate engagement, we are fully embedded to an exciting driving experience.”

As Aston Martin’s first EV is still quite far out, it’s impossible to know what form it could take. The British brand may decide to position it as a direct rival against the Ferrari Elettrica, which is shaping up to be a crossover. Alternatively, Aston Martin may decide to build an all-electric sports car or supercar.

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MG’s New EV For Europe Takes After Aston Martin

  • MG will show two new production EVs for Europe at the Goodwood Festival of Speed.
  • One of the models appears to be the IM Motors IM6 that’s already on sale in China.
  • The company will also bring the new Cyberster Black edition and the Cyber X concept.

The 2025 Goodwood Festival of Speed is just around the corner and MG is here with fresh teasers. The SAIC-owned brand with the British heritage will introduce two new EVs for the European market on July 10th. These will be joined by UK debuts of the Cyberster Black roadster and the Cyber X urban SUV concept.

Starting with the upcoming production models, MG refers to them as “two new, technologically advanced EVs”. A dark teaser suggests that one of them is the IM Motors IM6, which is already on sale in China. The same EV has also been announced for Australia with the unusual brand name “IM presented by MG Motor”, joined by a mechanically-related sedan. Hopefully the European-spec version will adopt a simpler naming scheme.

More: MG’s Electric Sports Coupe Heads Into Production This Year

The IM6 measures 4,904 mm (193.1 inches) long and has a coupe-SUV silhouette with LED taillights reminiscent of Aston Martin. Its most powerful version generates 767 hp (572 kW / 778 PS) and 802 Nm (591.5 lb-ft) of torque from dual electric motors, allowing for a 0-100 km/h (0-62 mph) sprint in 3.48 seconds.

MG said that one of the new models will “unleash its phenomenal EV acceleration on the iconic hill climb”, although it didn’t get into specifics.

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Visitors at Goodwood will also be able to check out the MG Cyberster Black, a special edition of the electric roadster featuring a black exterior with contrasting chrome accents and a matching interior. MG has recently introduced a few updates for the Cyberster, alongside the addition of the Cyber GTS coupe bodystyle flavor.

More: China’s Most British Roadster Freshens Up For 2026

As for the Cyber X, it arrives in the UK after its debut at the 2025 Shanghai Auto Show last April. The concept which is believed to preview an urban SUV for production features rugged styling and pop-up headlights, with an off-roader stance reminiscent of a mini Land Cruiser.

Another model that will be put through its paces at the hill climb is the MG EX4 EV, returning this year with a new livery inspired by the Metro 6R4 Group B rally car of the 1980s. Furthermore, the company’s stand will also include the fully electric MGS5 SUV and MG4 XPower hatchback, as well as the new generation of the HS SUV.

MG is currently present in nearly 120 countries all around the world. In Europe, it sold 240,000 units last year and hopes to further increase that number by introducing more models in a variety of segments.

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