BYDβs SUV Rips Off Genesis So Hard Youβll Do A Double Take

- The BYD Sea Lion 06 is a new electrified SUV from China with styling that feels familiar.
- Its front end borrows heavily from Genesis, while the rear sports Bentley-inspired taillights.
- Buyers can choose between single or dual electric motors, or a plug-in hybrid powertrain.
In a sea of reveals at the Shanghai Auto Show, itβs easy to miss a few standout vehicles, especially with the rapid-fire pace of new model debuts. But once the dust settles, a few interesting names float to the surface, one of them being the new BYD Sea Lion 06, a sharp-looking electrified SUV with a front end that feels like it wandered out of a Genesis design studio.
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The split LED headlights look straight out of the Korean luxury brandβs playbook, flanking a grille-free nose that closely resembles the refreshed Genesis GV60. But the Sea Lion 06 doesnβt go in for sleek coupe-SUV theatrics. Instead, it opts for a more upright SUV stance that gives it a bit more presence on the road, and maybe a bit more practicality too.
Design Details with Familiar Influences
A few other styling cues stand out, like the wraparound greenhouse and a set of full-width taillights that evolve the design language of the BYD Seal sedan. Thereβs even a nod to Bentley in the way the rear light bar is shaped, nothing over-the-top, but enough to suggest BYDβs designers have been paying attention to the high-end crowd.
Step inside, and itβs a familiar sight for anyone whoβs looked at a modern Chinese EV. The centerpiece is a 15.6-inch infotainment screen mounted to the center of the dash, a setup thatβs practically standard at this point. What does break up the usual formula is the floating center console, fitted with metallic-look switchgear that feels like another subtle Genesis reference. As expected from BYD, the Sea Lion 06 comes equipped with its in-house βGodβs Eyeβ advanced driver assistance suite.
Two Powertrains, One Look
BYD
Underneath, the SUV rides on BYDβs updated e-Platform 3.0 Evo. Buyers can choose between a fully electric version or a plug-in hybrid (DM-i). The EV comes in both single-motor rear-wheel drive and dual-motor all-wheel drive configurations. Meanwhile, the plug-in hybrid pairs electric drive with a 1.5-liter gasoline engine. Despite these different drivetrains, the exterior remains identical across variants, BYD didnβt even tweak the wheel design for the sake of differentiation.
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As suggested by its name, the BYD Sea Lion 06 is positioned under the Sea Lion 07, although the difference in size between them is quite small. More specifically, the 06 measures 4,810 mm (189.4 inches) long, which is only 20 mm (0.8 inches) shorter than the 07. Still, the 2,820 mm (111.0 inches) wheelbase of the 06 is a 110 mm (4.3 inches) shorter than that of the 07.
Even so, the Sea Lion 06 has a bigger footprint than rivals like the Tesla Model Y and the Genesis GV60, and its shape suggests it might be more suited to family duties than some of its sleeker competitors.
As for pricing, BYD is aiming squarely at the value segment. In China, the Sea Lion 06 is expected to land between Β₯160,000 and Β₯200,000, which translates to roughly $22,000 to $27,500. Whether this electrified SUV makes its way to markets outside China, such as Europe, remains to be seen.
