Chinese automakers now hold 6.8% of total European new car sales.
BYD’s European sales jumped 206.8% in October compared to 2024.
Tesla’s sales plunged 48.5% in October to just 6,964 vehicles.
Chinese carmakers continue to accelerate their presence across Europe, steadily carving out a larger slice of the market. Once regarded as niche entrants, they now account for a 6.8 percent share of total European sales in October, with powerhouses like SAIC and BYD leading the charge while Tesla’s momentum falters.
Chinese Brands Gain Ground
In that month alone, around 75,000 vehicles from Chinese brands were sold across the European Union, the UK, and EFTA nations, which include Iceland, Liechtenstein, Norway, and Switzerland.
SAIC enjoyed a particularly strong month, with sales soaring from 17,552 in October last year to 23,860 this October. Across the January-October period, its sales have also risen 26.6 percent from 197,686 to 250,250 units.
BYD is also enjoying a surge in demand and has almost triple Tesla’s sales. In October, the company sold a total of 17,470 vehicles across the region, a 206.8 percent rise from 5,695 last October. Year-to-date, its sales have increased by a monumental 285 percent, from 35,949 to 138,390 units.
Tesla’s Bloodbath
Things are not looking so pretty for Tesla. In October, its European sales slipped 48.5 percent from 13,519 units in the same month last year to just 6,964 in 2025. That means it fell even behind Porsche, which itself recorded a 26 percent sales decline but still usurped Tesla with 7,653 sales. Through the first ten months of the year, the American brand’s local sales have fallen 29.6 percent to 180,688.
Of the new cars sold by Chinese brands across the region in October, 36 percent were battery-electric vehicles. Of these, the small BYD Dolphin was the best-seller.
EU + EFTA + UK New Car Sales
Europe Sales Rise
Across Europe, new car registrations have edged up 1.4 percent, with battery-electric vehicles now holding a 16.4 percent share.
In the first ten months of 2025, 1,473,447 new battery-electric cars were registered across the EU. This growth owes much to the four largest markets, including Germany (+39.4%), Belgium (+10.6%), the Netherlands (+6.6%), and France (+5.3%), which together make up 62 percent of the total. In October alone, year-on-year battery-electric registrations rose by 38.6 percent.
Hybrid-electric cars continue to dominate as the most popular powertrain, holding a 34.6 percent share of the market. Between January and October 2025, registrations reached 3,109,362 units, led by Spain (+27.1%), France (+26.3%), Germany (+10.3%), and Italy (+8.9%).
Plug-in hybrids are also on the upswing, totaling 819,201 registrations, a 43.2 percent increase over last year. Demand has been especially strong in Spain (+109.6%), Italy (+76.5%), and Germany (+63.4%). Plug-in hybrids now represent 9.1 percent of all EU registrations, up from 7 percent a year ago.
Petrol-powered cars still hold 27.4 percent of the market, though their share has dropped from 34 percent last year as combustion sales continue to contract. Through October, petrol registrations fell 18.3 percent across major markets, with France down 32.3 percent, Germany 22.5 percent, Italy 16.9 percent, and Spain 13.7 percent.
Diesel continues its downward trend too, shrinking by 24.5 percent to a 9.2 percent market share.
BYD confirms rotating screens will vanish, starting with the new Atto 2.
Existing BYD models can’t run Apple CarPlay or Android Auto vertically.
Brand’s vice-president says few drivers actually used the rotating display.
When BYD burst onto the global stage a few years ago, it arrived with a certain sense of experimentation that was hard to ignore, and the most visible example was its infotainment display that could spin 90 degrees and run in either portrait or landscape modes.
While mostly a gimmick, it has helped the brand’s models stand out from the competition. However, the Chinese conglomerate has revealed its spinning screen won’t be around for much longer.
BYD’s vice president, Stella Li, said that while the company’s customers liked having the rotating screen, it is limiting for some apps, in particular Apple CarPlay and Android Auto.
As such, the automaker has ditched it for the new Atto 2 and will eliminate it from other models, too. Moving forward, the screens will be locked in their landscape position.
“We are starting to engage in a lot of apps,” Li told Autocar. “The Atto 2 will be the first model with Google and Apple CarPlay. And if they want to give the best experience, then a rotating screen will limit their apps. And then secondly, we saw the feedback in the market. People love the rotating screens, but the usage is very small.”
According to BYD, its infotainment screen had been easier to use in portrait mode when stationary and while on the move, in addition to being better for navigation.
However, in the models that we’ve driven, we’ve always found it easier to operate the screen in landscape mode, perhaps because this is the orientation of the screens in the vast majority of modern cars. Additionally, Apple CarPlay and Android Auto only function in that mode.
During the same interview, Li also noted that BYD plans to deepen its collaborations with companies like Apple and Google, and locking the display orientation simplifies that process. A fixed screen means fewer interface compromises and smoother integration.
BYD is also ramping up its global ambitions. The company has set its sights on a major push in Europe for 2026. Just this week, its regional managing director announced plans to double the brand’s retail footprint across the continent next year, targeting around 1,000 retail points.
BYD plans to double its European network next year, reaching 2,000 outlets.
The brand now operates in 29 European markets and tripled sales this year.
The automaker is eyeing new production facilities in Spain and Turkey.
Not too long ago, BYD vehicles were a rare sight on the roads of Europe. But over the past five years, the car manufacturer has grown into a global powerhouse, expanding into new markets quicker than any of its competitors. Next year, its models will become even more commonplace throughout Europe.
Despite the added weight of European tariffs on Chinese-made cars, BYD has no intention of slowing down. The company views Europe as one of its key new territories and expects to reach around 1,000 retail points across the continent before the year closes. That milestone, however, is only the start of what’s planned for 2026.
How Big Will BYD Go?
At a recent event in Frankfurt, Maria Grazia Davino, BYD’s regional managing director for Europe, outlined the company’s next move. She confirmed that BYD will double its footprint in the region next year, calling the expansion essential for winning over customers in a highly competitive landscape.
“In line with successful competitors, we need to have proximity and win proximity to the European customers,” Davino said, reports Reuters.
Currently active in 29 European markets, BYD is pursuing what Davino describes as a “long-term localization strategy.” The plan centers on building more of the vehicles it sells within Europe itself, reducing reliance on imports and strengthening its ties to local economies. Key to this effort is a major new production hub in Hungary, set to open soon.
So far this year, BYD sales in Europe have more than tripled, reaching 80,807 vehicles in just the first nine months.
Even though the Hungarian site has yet to open its doors, BYD is also weighing up the possibility of building a factory in Turkey and a site in Spain.
“Localizing in a mature region like Europe is a very important project. It requires knowledge, dedication, investments, and resources at all levels,” Davino added.
Carlos Tavares predicts only five or six global carmakers will survive.
Ex-Stellantis CEO warns Chinese automakers could rescue Europe.
He claims EU’s 2035 combustion ban has hurt Europe’s auto industry.
Chinese automakers are no longer content with regional dominance, as they’re eyeing the world stage. And if you ask Carlos Tavares, the former head of Stellantis, they might actually pull it off.
The outspoken executive believes Chinese manufacturers could end up rescuing Europe’s car industry from its slow decline. Names like BYD and Geely, he says, may not just survive the global shake-up but emerge as the last few standing.
Since stepping down from Stellantis nearly a year ago, Tavares has spent his time writing a memoir and touring the press circuit to promote it, offering a steady stream of predictions about where the auto industry is headed.
Will China Save Europe’s Factories?
He’s claimed that Stellantis itself might split apart and even floated the idea that Tesla could exit the car business entirely. Now he’s suggesting that within the next 10 to 15 years, Chinese brands could step in to save Europe’s automotive sector, though not without cost.
“There are lots of nice windows being opened up for the Chinese,” he told The Financial Times. “The day a western carmaker is in severe difficulty, with factories on the verge of closing and demonstrations in the street, a Chinese carmaker will come and say ‘I’ll take it and keep the jobs’, and they’ll be considered saviors.”
Tavares has experience dealing with Chinese car firms. He orchestrated Stellantis buying a 20 percent share of Leapmotor to help launch it into international markets. He also acknowledges that Leapmotor likely entered the deal because “they want to swallow us [Stellantis] some day.”
The former Stellantis boss hasn’t softened his criticism of Europe’s automotive policy. He argues that the European Union’s ban on new internal combustion cars by 2035 has forced local automakers into massive, and potentially wasted, investment.
According to Tavares, European car companies have poured more than €100 billion into electrification since the rule was introduced. He now predicts the EU will backtrack on the plan entirely.
“Who is holding the EU to account for the €100bn of investments that won’t be used? No one,” he said.
The global car industry is in such a dramatic state of flux that Tavares thinks most current brands won’t survive. In fact, he predicts that as few as five or six carmakers will survive.
These could include Toyota, Hyundai, BYD, and likely another Chinese firm, possibly Geely. In this scenario, the rest of the brands would likely be gobbled up by these conglomerates.
Interestingly, Tavares doesn’t include Stellantis among the survivors. Whether that’s professional detachment or a parting shot from a man who knows too much is anyone’s guess.
BYD Racco, the brand’s first kei car, has been unveiled in Japan.
Features upright stance with styling inspired by Japanese rivals.
Expected to offer 112 miles of range and generous equipment.
BYD is preparing to make its move into one of Japan’s most tightly defined and popular vehicle segments with the Racco, a tiny EV that marks the brand’s first kei car. The pint-sized newcomer was introduced earlier today at the Japan Mobility Show as BYD’s first model designed exclusively for overseas markets.
At first glance, the Racco doesn’t stray far from established kei design cues, and that’s no surprise given the strict size and proportion rules governing the segment.
The windowline and fin-shaped pillars echo the previous-generation Mitsubishi ek Space, while the headlights and stance appear to draw inspiration from the Daihatsu Tanto.
The Racco features a short hood, upright windshield, sliding doors, flat sides, and a near-vertical rear end with almost no overhang. It has a C-shaped LED lighting signature on both ends, and rides on 15-inch alloy wheels. Furthermore, it comes fitted with disc brakes on all four wheels.
The model measures 3,395 mm (133.7 inches) long, 1,475 mm (58.1 inches) wide, and 1,800 mm (70.9 inches) long, in line with the narrow framework for kei cars.
Inside the four-seater cabin amenities include a digital cockpit with a small instrument cluster and a larger free-standing infotainment that is not usually found in the segment. We also expect a comprehensive ADAS suite and a heat pump for the A/C.
Powertrain Specs
BYD didn’t release the detailed specifications of the electric powertrain, but confirmed that the Racco will be front-wheel-drive. We also know it will be fitted with a “Blade” Lithium iron phosphate battery pack, available in two different capacities (short-range and long-range).
According to reports, the 20 kWh battery will offer around 180 km (112 miles) of WLTC range although numbers remain unconfirmed. The EV is also expected to be compatible with fast charging of up to 100 kW. The floor-mounted battery will give it a lower center of gravity compared to ICE-powered kei cars, improving handling.
BYD plans to open pre-orders for the Racco in the summer of 2026, with sales commencing shortly after. Pricing is estimated to start at around ¥2.5 million ($16,500) before subsidies, positioning it squarely against the Nissan Sakura and Mitsubishi eK X EV.
New LCV For Japan
Besides the kei car, BYD has also unveiled a new light commercial vehicle designed to comply with Japanese regulations that allow it to be driven with a standard driver’s license.
The BYD T35 features a cab-over design and will be available in box van and flatbed configurations. It with fitted with a fully electric powertrain generating up to 201 hp (150 kW / 203 PS) and 340 Nm (251 lb-ft) of torque. The Blade lithium iron phosphate battery is good for a WLTC range of 250 km (155 miles).
The flatbed version is exhibited with a mobile sauna stove and cold bath chiller, both using power from the battery. The market launch of the BYD T35 in Japan is scheduled for 2026.
BYD teases an all-electric K-Car ahead of Tokyo show debut.
20 kWh battery, 180 km WLTC range, $17,000 starting price.
First foreign-built model tailored for Japan’s kei-class market.
Every so often, an automaker decides to walk straight into the lion’s den. Chinese giant BYD is doing exactly that by taking on Japan in one of its most tightly held automotive arenas.
And it’s not with some brash performance car or luxury SUV, but with something much humbler, and far more symbolic: a kei car, the pint-sized machine that’s been a fixture of Japanese roads since the aftermath of World War II.
The company has just released a teaser for its first-ever electric kei car, designed specifically for Japan’s uniquely regulated microcar segment. The tiny EV will debut, likely in production form, later this month at the Tokyo Motor Show.
Based on the side profile, BYD’s new city car embraces the classic Kei boxy proportions. This model has short overhangs, a tall roofline, and wheels at the extreme corners to help maximize cabin space.
Spy photos circulating on Chinese social media indicate that it’ll have sliding rear doors, further boosting its practicality. Inside, it features a floating digital gauge cluster, a larger infotainment screen, and double A-pillars for better visibility.
Early indications are that the mini BYD will have a 20 kWh battery with a range somewhere around 180 km (111 miles) (WLTC). It’ll likely have a heat pump for more comfort and efficiency, and should support up to 100 kW fast charging.
Why It Matters
By American standards, those figures might seem small, but they’re appropriate for this class and size of car in Japan. Pricing is expected to start around ¥2.5 million (approximately $17,000), putting it below rivals like the Nissan Sakura and Mitsubishi eK X EV when not accounting for incentives.
BYD has already sold a few thousand cars in Japan, but this is a very different foray. It’s a car built specifically for the Japanese market. Since the Kei segment is unique to Japan, it’s dominated by domestic products.
A foreign EV contender, particularly from China, represents a major strategic step. It might be akin to BYD introducing a Cadillac Escalade contender in America (tariffs be damned) for $40,000.
The new BYD will test consumer appetite for Chinese-made cars in Japan. It’ll also shed some light on how successful BYD’s global ambitions can be. We don’t expect to see this model in other markets, and it won’t even arrive in Japan until 2026. That all said, it’s a fascinating development.
Denza’s Z EV could feature three electric motors with over 900hp.
Prototype was caught testing at the ‘Ring with semi-slick Giti tires.
Fixed rear wing and diffuser suggest serious aerodynamic performance.
BYD isn’t content with simply selling affordable EVs and plug-in hybrids to the masses. Through its high-end Denza brand, the company is out to challenge Europe’s luxury carmakers, with vice president Stella Li even claiming its vehicles are “ten times better” than those from Porsche and BMW.
Well, those words will soon be put to the ultimate test as Denza is preparing a new sports car targeting the likes of the upcoming Porsche 718 Electric and even the 911.
The upcoming model, known simply as the Z, has already been spotted at the Nürburgring, where a prototype of the all-electric coupe is undergoing testing. The question now is, what exactly can we expect from it?
Denza has been working on this sports model for quite some time, and earlier this year, unveiled it in concept guise. This prototype, despite the camouflage, looks virtually identical to the show car, which is a good thing.
It may not be the most beautiful two-door sports car on the market, but it definitely looks unique and should pack some serious performance.
Concept Car Looks
From a visual standpoint, the front end includes two large air intakes, a small central grille, and LED headlights. There’s also a prominent front splitter to aid in the aerodynamics, as well as a pair of small aero flaps below the bumper. Viewed from the side, the Z looks quite long and has PorscheRS-like louvers on the front wheel arches.
Baldauf
These spyshots also show it sitting on a set of sticky GitiSport GTR3 semi-slick tires, measuring a massive 325/30 at the rear and 275/35 at the front. Clearly, Denza is targeting top-notch performance, necessitating the use of semi-slick tires like these.
The rear of the car is the most intriguing. It features a massive fixed rear wing, a prominent diffuser housed within the bumper, and LED taillights.
What’s Underneath?
Many important technical details about the Z remain under wraps. Denza never specified what kind of powertrain the concept had, but local media speculates the production model will feature a triple-motor system.
The existing Z9 GT already uses this setup and delivers 952 hp. Some sources had suggested power for the Z would be capped at 536 hp, but we’d be surprised if Denza wanted its sleek estate to have more power than its first proper sports car.
If the Z has upwards of 900 hp, it’ll probably be able to hit 62 mph (100 km/h) in 3 seconds or less. But, as evidenced by it being tested at the Nurburgring, it won’t just be about straight-line performance. This prototype has a massive set of brakes and will also include Denza’s trick suspension system.
This setup will include a double-wishbone setup at the front with magnetorheological shocks that can change the damping force in 10ms. We have no doubt this will work wonders on a demanding circuit like the Nordschleife.
A Tech-Focused Cabin
The cabin of the Denza Z should be similar to the concept. That likely means a digital instrument cluster, a central infotainment screen, and a small display for the passenger. There will also be loads of plush Alcantara and leather to ensure it has a really premium feel.
BYD stored more than 1,600 cars at Jamberoo Action Park without approval.
Kiama Council states that the water park can’t legally operate as a car storage facility.
BYD’s rise in Australia has been swift, its local debut with the Atto 3 only a couple of years behind it. Since then, the brand has expanded into a full lineup that now includes the Shark 6 among several others, with more launches still to come this year.
However, recent events suggest the momentum may be getting ahead of itself. That’s because BYD has reportedly been caught storing vehicles illegally at a New South Wales water park.
Where Are All These Cars Coming From?
More than 1,600 BYD vehicles have been sitting in parking lots at Jamberoo Action Park, about 90 minutes south of Sydney.
The water park, closed during the winter, is reopening this week as the local summer approaches, yet its carparks have quietly been filling up with BYD models, including the Shark 6, Sealion 6, Sealion 7, and Seal.
While it’s not unusual for carmakers or dealerships to store excess inventory, the scale of BYD’s operation is unusual. Also unusual was that it didn’t actually receive any council approval before it started trucking vehicles arriving from the nearby Port Kembla shipping terminal to the water park.
The local Kiama Council has been aware of the growing number of BYD vehicles being stored at the facility for two to three months. While the property is privately owned, the car park can’t be used for purposes “not associated with the recreation facility,” local media reports.
It’s understood that the owners lodged a Development Action (DA) with the council in early September, wanting to turn the carpark into a storage facility.
However, the council is continuing to review this application, and recently issued the property owner a warning to stop using the land for car storage.
“Council is working with the owners of Jamberoo Action Park to ensure the site is only operated for authorised uses,” a spokesperson confirmed.
BYD itself has stated that its New South Wales storage operations are handled by a third-party logistics partner, though it has yet to identify who that partner is.
It’s a bad look for the car manufacturer and comes at a time when it is facing growing competition from other Chinese brands. This year, its local sales have been outpaced by those of GWM.
Plug-in hybrid sales rose 56.4 percent in September.
EV sales are on the rise in the UK, thanks in part to surging demand for vehicles from Chinese manufacturers such as BYD. Plug-in hybrids and traditional hybrids have also enjoyed strong growth, pushing total electrified vehicle sales beyond the combined total of petrol and diesel cars last month.
In September, 72,779 new battery-electric vehicles were registered nationwide, marking a 29.1 percent jump from the 56,387 sold during the same month last year.
The pace hasn’t slowed over the course of the year either. So far, 349,414 BEVs have been sold, up 29.4 percent year-on-year. That now gives electric models a commanding 22.1 percent share of the UK’s new car market, a sharp climb from 17.8 percent a year ago.
Hybrid Uplift
The demand for plug-in hybrids has increased significantly. In September, PHEV deliveries increased by 56.4 percent to 38,308 units, and year-to-date, sales have reached 172,639, resulting in a 10.9 percent market share.
Regular hybrid models have followed suit, with sales rising 23.5 percent in September and 8.6 percent across the year to 222,669 units in total. The steady growth across all electrified categories shows that buyers are increasingly open to alternative powertrains, even if they’re not ready to go fully electric just yet.
While the electric tide rises, traditional fuels are losing ground. From January through September, petrol vehicle sales slipped 8.2 percent to 749,794, and diesel fared worse, down 14.3 percent to just 83,656.
China’s Growing Footprint
A major contributor to the electrified upswing has been BYD, whose presence in the UK has expanded dramatically. In September alone, the brand sold 11,271 cars, representing an eye-catching 880 percent increase compared with the same month last year.
Over the first nine months of 2025, BYD has sold 35,000 vehicles in the UK, capturing a 2.2 percent share of the market. That performance makes the UK its largest single market outside China.
To put BYD’s results for this year into perspective, it sold just 5,260 vehicles in the UK in the first three quarters of 2024.
MG, another Chinese brand with established roots in the UK, also enjoyed strong results. September sales jumped 62.71 percent to 14,577 units, while year-to-date growth sits at 4.11 percent, totaling 65,394 vehicles.
Other new Chinese entrants, including Changan, Chery, Jaecoo, Leapmotor, and Omoda, have also seen their sales increase, reflecting the growing influence of Chinese automakers across the UK market.
As for Tesla, its sales remained steady, rising 4.4 percent in September to 7,993 cars compared with 7,656 in the same month last year. Year-to-date, though, sales have dipped 3.4 percent to 36,160 units.
BYD’s rise has been nothing short of meteoric. In a few short years, it has gone from a name most had barely heard of to the world’s leading producer of plug-in hybrids, even overtaking Tesla in sales of pure battery-electric vehicles.
This phenomenal success has been driven by a constant stream of new models that seem to appear with dizzying frequency. Whereas most legacy brands take years to research, develop, and launch new models, BYD has enjoyed the maneuverability and flexibility of a startup, while benefiting from China’s might in the automotive supply chain. It seems like every other week, we are discussing a new model from the BYD brand or one of its subsidiaries, such as Denza or YangWang.
Perhaps the single most important model BYD itself has launched in Australia is the Sealion 7. The name might sound like it was plucked from the rejected list of Pokemon characters, but the car itself is pitched as a legitimate rival to the Tesla Model Y. The question is whether it’s actually up to the job, or just another entry in the ever-expanding list of Tesla challengers. I spent a week living with one to see which way it leans.
QUICK FACTS
› Model:
2025 BYD Sealion 7 Performance
› Starting Price:
AU$63,990 ($42,100)
› Dimensions:
4,830 mm (190.1 in.) Length 1,925 mm (75.7 in.) Width 1,620 mm (63.7 in.) Height 2,930 mm (115.3 in) Wheelbase
› Curb Weight:
2,340 kg (5,158 lbs)*
› Powertrain:
Two electric motors / 82.56 kWh battery
› Output:
523 hp (390 kW) / 509 lb-ft (690 Nm)
› 0-62 mph
4.5 seconds (0-100 km/h)*
› Transmission:
Single-speed
› Efficiency:
20.5 kWh/100 km as tested
› On Sale:
Now
SWIPE
*Manufacturer
Price That Bites at Tesla
Down Under, the Sealion 7 is available in entry-level Premium guise from AU$54,990 ($36,200) or in flagship Performance form from AU$63,990 ($42,100). I spent my time in the Performance model, an SUV that is luxurious, comfortable, and very fast.
A starting price of AU$63,990 ($42,100) makes the BYD all the more compelling. In Tesla land, a new Model Y Long Range All-Wheel Drive starts at AU$68,900 ($45,400). The Model Y Performance is in an entirely different stratosphere, priced from AU$89,400 ($58,900).
While the Sealion 7 is cheap, BYD hasn’t skimped on the powertrain front. The Sealion 7 Performance is equipped with an 82.56 kWh lithium-iron phosphate battery driving a pair of electric motors with a combined 523 hp (390 kW) and 690 Nm (509 lb-ft) of torque.
Those are some seriously impressive figures, and even outmuscle the 510 hp (380 kW) and 580 Nm (423 lb-ft) offered up by the much more expensive 2025 Audi SQ6 e-tron I recently tested.
A Surprisingly Plush Cabin
Given the SUV’s competitive pricing, you could be excused for thinking that the cabin would feel cheap and tacky. That’s not true. Indeed, like many other new vehicles out of China, BYD has proven that you don’t need something from Germany to get high-quality materials and premium-feeling surfaces.
The cabin of the Sealion 7 is dominated by the same large 15.6-inch infotainment display found in other BYD models. It continues to spin between portrait and landscape orientations, and remains a conspicuous outlier, with no effort made to integrate it neatly into the dash. We can blame Tesla for starting this trend a decade ago with the introduction of the Model 3.
Photos Brad Anderson/Carscoops
While the screen’s positioning leaves a little to be desired, it’s difficult to critique its responsiveness or the software used. The screen is beautifully crisp and colorful, offering heaps of different displays and housing all of the important functions. Yes, this does include the climate control. Wireless Apple CarPlay and Android Auto are also included as standard.
Importantly, it wasn’t the screen that impressed me the most. Instead, it was the fit and finish. The dashboard, steering wheel, door panels, seats, and transmission tunnel are all clad in a combination of soft-touch leather and suede.
There’s also a gear selector toggle that looks like a shiny crystal, as well as some metal buttons to adjust the volume, drive mode, and brake regeneration. Not so nice is the piano black plastic panel stretching the entire width of the dashboard, but that’s the case in many new models, so that’s that.
There are also some interesting design quirks. For example, the positioning of the door handles is rather odd, as is the fitment of sporty seats without adjustable headrests. However, in terms of comfort, the seats themselves are excellent, offering ample padding and support. I also really like the metal-like buttons on the steering wheel and the doors.
Photos Brad Anderson/Carscoops
Other important features that come standard include a 50W wireless fast charger and two adjustable cupholders in the center console. A panoramic glass roof is fitted as standard, and unlike in a Tesla, it includes a power-operated shade.
There’s plenty of space in the rear for adults, too, with the Sealion 7 Performance offering plenty of head and legroom despite the swooping roofline. Throw in trick, multi-colored ambient lighting and you get a cabin that feels more premium than the AU$151,400 ($99,000) Audi SQ6 e-tron I drove a couple of months ago.
Fast, But Not Flawless
With a total of 523 hp (390 kW) and 690 Nm (509 lb-ft), it should come as no surprise that the Sealion 7 is quick. BYD says it’ll do 100 km/h (62 mph) in just 4.5 seconds, and it feels every bit as quick as that figure suggests. While the Model Y Performance may be a full second quicker, the Sealion 7 is pretty rapid, particularly considering it tips the scales at a hefty 2,340 kg (5,158 lbs).
The Chinese brand claims its EV can travel up to 456 km (283 miles) on a charge under the WLTP cycle, so I was surprised when I jumped inside to find the dash indicating 550 km (342 miles) of range. However, as I discovered, that was a very optimistic estimate.
I averaged 20.5 kWh/100 km in the Sealion 7 Performance, which is worse than you’ll get in a Model Y. It also means it has a real-world driving range of closer to 400 km (258 miles), which is a little sub-par.
Photos Brad Anderson/Carscoops
The charging speeds are also slower than those of some competitors. The Sealion 7 Performance is capped at 150 kW DC charging speeds, meaning it needs 32 minutes to be topped up from 10 to 80 percent. While this is unlikely to be an issue for the majority of owners who can charge their vehicles overnight at home, it is something worth bearing in mind.
As a daily driver and for cruising around town, the Sealion 7 is excellent. Like most EVs, the powertrain is exceptionally smooth, and there’s always an ample amount of power on tap. A minor grievance is that the regenerative braking system only offers two levels, and there is no one-pedal driving mode, which is a bit odd.
Grip With Caveats
Dynamically, the SUV does leave a little to be desired. It easily slips into understeer, despite the Michelin Pilot Sport EV tires that are fitted as standard, and it never feels particularly exciting or poised when hustling along a mountain road. But let’s be honest; this isn’t a concern for your typical crossover buyer anyway, so we’ll give it a pass.
Most owners, even in Performance guise, will use it to cruise around town or on a trip, lawfully abiding by speed limits and solely utilizing it as a way to get from point A to point B. In this regard, it excels thanks to the light steering, excellent visibility, and relatively unobtrusive driver monitoring system.
Comfort And Ride
An area that could be improved is the ride. While it’s not bad, it feels overly firm and could benefit from some additional development. There are better choices available for those seeking the ultimate in comfort, but I found this version of BYD’s EV to strike a reasonable balance between comfort and sportiness. After all, they don’t call it the ‘Performance’ for nothing.
My main issue when driving the Sealion 7 was the persistent wind noise coming from the wing mirror and A-pillar on the driver’s side that became particularly apparent at speeds over 60 km/h (37 mph). Although it wasn’t particularly loud, this isn’t an issue I’ve experienced in other electric SUVs in this class.
Verdict
While there are certainly areas of the Sealion 7 Performance’s driving dynamics that could be improved, it remains excellent value for money, significantly undercutting the Tesla Model Y.
The quality and comfort of the cabin were perhaps the biggest surprise. While it may sound like hyperbole to describe the interior as being nicer than many new European cars we’ve tested recently, it’s the truth. Will it stand the test of time as well as some of those offerings? That remains to be seen. As it stands, the Sealion 7 is a strong contender in a crowded, and very competitive, segment.
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