Hyundai has just launched a new electric vehicle in Australia, and it’s quite unlike anything else from the brand. Rather than slotting into the familiar Ioniq family, this one takes a different route entirely. It’s called the Elexio, and it was developed through Hyundai’s joint venture with Chinese partner BAIC.

The result is a model that stands apart from the brand’s existing EVs in both design and intent. Could this be the one to stir things up in the local EV scene?

Where It Fits In

Reaching showrooms this quarter, the new Hyundai Elexio has been announced in a single configuration known as the Elite. Priced from AU$59,990 ($40,500), it is positioned between the Kona Electric and the Ioniq 5, taking aim at popular models like the BYD Sealion 7, Kia EV5, and Tesla Model Y.

Read: Another Chinese SUV Coming To Australia, This Time From Hyundai

That price point puts it in an interesting position. The Kona Electric starts at AU$45,990 ($31,000), while stepping into an Ioniq 5 requires at least AU$71,990 ($48,600). By landing between them, the Elexio offers an alternative that balances size, range, and price.

Still, it’s not the cheapest option out there. The BYD Sealion 7 undercuts it at AU$54,990 ($37,100), and the Kia EV5 starts just below at AU$56,770 ($38,300).

There’s also the question of pricing disparity with the Chinese domestic market. Over there, the Elexio starts at just 119,800 yuan, or a little over AU$25,000 ($17,100 at current exchange rates). That’s less than half what Australians are being asked to pay. But given how aggressively priced Chinese EVs are within their own market, it’s not an apples-to-apples comparison.

The Specs

Underpinning the Elexio is Hyundai’s E-GMP architecture, but unlike other models including the Ioniq 5, it has a 400-volt electrical architecture, rather than an 800-volt one. This means the 88 kWh lithium-iron phosphate battery needs 38 minutes to charge from 10-80 percent at a DC fast charger.

Hyundai hasn’t publicized the EV’s peak charging speeds, but says it can travel up to 546 km (339 miles) on a charge per the WLTP cycle, and average 18.2 kWh/100 km.

Power comes from a single front-mounted motor producing 160 kW (214 hp) and 310 Nm (229 lb-ft) of torque. It’s a front-wheel-drive setup, which helps keep the price down and efficiency up, though it may not appeal to those looking for the dynamics of a rear- or all-wheel-drive EV.

Tailored for Australia

While the Australian-spec Elexio is largely identical to the Chinese version, Hyundai has made one important adjustment. The suspension has been specifically tuned for Australian road conditions, a move that should help it feel more at home.

Standard features are generous. The cabin is anchored by Hyundai’s latest Connect-C infotainment system, presented across a sweeping 27-inch display that covers both infotainment and passenger functions. A head-up display is also included as standard equipment, helping the Elexio stand out in a crowded field of similarly priced electric SUVs.

When Hyundai pulled the wraps off the Elexio, a new electric SUV developed with joint venture partner BAIC and standing apart from the Ioniq lineup, most assumed it would remain a China-only model. That would have made sense, given how often collaborations like this one are designed for domestic markets.

Now, though, Hyundai has confirmed that the Elexio will also make its way to Australia. It’s expected to arrive next year, sitting between the Kona EV and the Ioniq 5 in the local lineup.

Read: Hyundai’s New Electric SUV Skips Physical Buttons Nearly Entirely For Massive Screen

Positioned as a direct rival to the Tesla Model Y and BYD’s Sealion 7, the Elexio marks new territory for Hyundai in Western market.

Whether Australian drivers will warm up to its distinctive styling and unconventional cabin design is still an open question. Yet with Chinese-built electric SUVs rapidly gaining traction Down Under, the Elexio could soon become a common sight on local roads, especially if the price is right.

Lineup And Power

Underneath, it rides on the Hyundai Group’s familiar E-GMP platform and comes with a single 88.1 kWh battery pack. Charging from 30 to 80 percent takes about 27 minutes, which is a slower than the Ioniq 5’s 10-to-80 percent top-up in about 18 minutes.

In China, the Elexio has a quoted driving range of 722 km (449 miles), but under the (considerably less generous) WLTP cycle, Hyundai is simply quoting a range of “over 500 km” (311 miles).

Australia is expected to receive three different versions of the Elexio. The base model will be a single-motor standard-range variant, the middle version will be a single-motor long-range model, and the flagship will be an all-wheel-drive long-range one, according to Drive.

Both two-wheel-drive options use a 160 kW (215 hp) motor, while the AWD variant steps up to around 230 kW (308 hp). The configuration mirrors that of the Kia EV5, which shares similar output figures across its own lineup.

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Inside, the Elexio wears clear Chinese design cues, though in this case, that’s not a bad thing. A 27-inch panel spans the dashboard, merging the main infotainment screen with a separate passenger display.

The driver gets a smaller readout set low near the windshield, while wireless charging pads and an eight-speaker Bose audio system round out the cabin’s tech package.

What Will It Cost?

In China, the Elexio starts at 119,800 yuan and tops out at 149,800, roughly US$16,900 to US$21,100 or about AU$25,700 to AU$32,200 if you’re counting in local currency. Tempting figures, but don’t get too comfortable. Those kinds of prices never make it past customs.

Hyundai hasn’t disclosed Australian pricing yet, though it’s safe to assume the local figure will be less charitable. Expect something between AU$55,000 ($36,000) and AU$65,000 ($42,600), a range that drops the Elexio right into the thick of the mid-size electric SUV contest.

It’s a crowded corner of the market, but one Hyundai seems quite happy to elbow its way into.