Following last year’s preview, AUDI has now put the E7X on stage at Auto China in Beijing. It is the ringless brand’s second model after the E5 Sportback, and its first move into the crossover space.

Created in collaboration with SAIC, the E7X follows in the footsteps of the E5 Sportback and features a streamlined front fascia with a “black wraparound loop.” It’s joined by a fully enclosed grille with a Light Frame that remains “elegantly invisible when inactive.” When turned on, more than 1,000 triangular lights come to life.

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The model also sports slender daytime running lights and vertical Digital Matrix LED headlights. They’re joined by digital rearview mirrors, frameless doors, and a rakish windscreen that flows into a sloping roof. Other highlights include flush-mounted door handles, aerodynamically optimized wheels, and an oval-shaped rear light surround.

In terms of size, the E7X measures 198.8 inches (5,049 mm) long, 78.6 inches (1,997 mm) wide, and 67.3 inches (1,710 mm) tall with a wheelbase that spans 120.5 inches (3,060 mm). This means the crossover is slightly shorter than the Q7, but has an additional 2.6 inches (66 mm) between the wheels.

A Minimalist, But High-Tech Interior

Moving inside, drivers are greeted by a flat-bottom steering wheel and a full-width 4K panoramic display. It spans 59 inches and features video feeds from the camera mirrors at the outside edges.

While technology is front and center, AUDI didn’t forget about luxury as the model has Nappa leather as well as premium wood trim. They’re joined by slatted door inlays, ambient lighting, and a Bose premium audio system with up to 26 speakers. Up top, there’s a panoramic sunroof that is split into two sections that have smart-dimming technology offering multiple levels of transparency.

The E7X is offered in four- and five-seat configurations. The former is the star of the show as it has two individual zero-gravity rear seats that recline 120 degrees and offer a 16-point massage as well as a pneumatic adjustment system with 23 airbags. They’re accompanied by four-way adaptive headrests and an integrated electric footrest.

The seats are separated by an elegant console, which features an integrated display as well as storage compartments. There’s also a warming/cooling compartment at the rear of the front center console for drinks and other items.

Elsewhere, there’s a 21.4-inch rear-seat entertainment system that deploys from the headliner. It can be controlled by voice, remote, or touchscreen.

On the topic of technology, there’s AUDI Assistant 2.0. It’s an “AI-powered in-car companion that goes well beyond voice control.” Developed with ByteDance, the assistant “manages vehicle functions, answers navigation and range queries, plays music, and engages in open-ended conversation on virtually any topic.”

Two Powertrains And Fast Recharging

The E7X rides on the Advanced Digitized Platform and features a 900-volt electrical architecture that enables the battery to go from 10% to 80% in as little as 13 minutes. Buyers will also find 100 and 109 kWh battery packs offering a CLTC range in excess of 466 miles (750 km).

AUDI only released a handful of performance specifications, but confirmed there will be a rear-wheel drive variant with a motor producing 402 hp (300 kW / 408 PS) and 369 lb-ft (500 Nm) of torque.

Customers can also opt for an all-wheel drive crossover, which has 671 hp (500 kW / 680 PS) and 590 lb-ft (800 Nm) of torque. This version can accelerate from 0-62 mph (0-100 km/h) in just 3.9 seconds.

Rounding out the highlights are all-wheel steering and a lidar-based AUDI 360 Driving Assist system. The latter was co-developed with Momenta and has been “tailored specifically for China’s complex traffic conditions and unique driving scenarios.”