Audi’s awkwardly named Chinese sub-brand AUDI introduced the E SUV concept at the Guangzhou Auto Show last month and now China’s Ministry of Industry and Information Technology has revealed the production model. It’s known as the E7X and it closely echoes the concept.

The design is instantly recognizable as both have a familiar front fascia with a fully enclosed grille. However, the production model eschews the full light surround seen on the concept. The road-going crossover also has a revised lower intake with what appears to be an active shutter.

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Moving further back, we can see traditional and digital side mirrors as well as new cameras or sensors on the front fenders. They’re joined by a roof-mounted Lidar sensor as well as flush-mounted door handles and a variety of wheels in sizes up to 22-inches.

How Big Is It?

The E7X measures 198.8 inches (5,049 mm) long, 78.6 inches (1,997 mm) wide, and 67.3 inches (1,710 mm) tall with a wheelbase that spans 120.5 inches (3,060 mm). That means the production crossover is slightly smaller and shorter than the concept.

Furthermore, to put those numbers into prospective, the model is 0.8 inches (20 mm) shorter than the current Q7. However, its wheelbase extends an extra 2.6 inches (66 mm).

The MIIT didn’t reveal interior pictures, but confirmed at least one variant will be offered with a four-seat setup.

That’s not much to go on, we do know the E5 Sportback has a 27-inch pillar-to-pillar display and an AI-powered avatar known as AUDI Assistant, so it’s reasonable to expect similar tech inside the E7X.

The E5 also sports three-dimensional wood trim, a dual wireless smartphone charger, and an ambient lighting system. They’re joined by a fragrance diffuser and hidden air vents.

Multiple Powertrains And Up To 671 HP

The images reveal quattro and non-quattro variants, which means we can expect an entry-level model with a rear-mounted motor producing 402 hp (300 kW / 408 PS). The all-wheel drive variant, on the other hand, will have 671 hp (500 kW / 680 PS) and a top speed of 143 mph (230 km/h).

The MIIT didn’t have much else to say about the crossover, but the concept had a 109 kWh battery pack that provided a CLTC range of more than 435 miles (700 km). The model also had an 800-volt electrical architecture, which enabled it to get 199 miles (320 km) of range with a ten minute fast charge.

AUDI has previously confirmed the production model will be launched next year, so expect to learn more in the coming months.

Audi E SUV Concept

Our spy photographers have already snapped prototypes of the 2027 Audi Q4 e-tron and Q4 Sportback e-tron during testing. Now, however, they’ve gotten a glimpse inside, where we can see some pretty significant changes.

While the current model has a 10.25-inch digital instrument cluster and an 11.6-inch infotainment system, the facelifted prototype has an all-new dashboard with a freestanding curved display that appears to echo the one found in newer models such as the A5 and A6 as well as the Q3 and Q5.

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This likely means it will consist of an 11.9-inch digital instrument cluster and a 14.5-inch infotainment system. We also wouldn’t be surprised to find an optional 10.9-inch front passenger display.

We can’t see much else, but the production model could benefit from additional changes including a new steering wheel and revamped switchgear. Updated trim, upholstery, and equipment may also be on the cards.

Moving outside, we can see a lightly revised front end with skinnier air curtains that feature a horizontal accent. The grille is covered by camouflage, but it’s expected to be refreshed and could adopt an illuminated four ring logo.

Also: Audi Fixes One Of Its Most Hated Interior Features For 2026

The evolutionary styling continues at the rear as the Sportback has a lightly revised bumper with slender vents that’s joined by a modified diffuser and taillights that look the same but could sport updated graphics in the production-ready model.

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Some of the biggest changes are expected to occur beneath the skin as electric vehicle technology has come a long way since the Q4 e-tron was introduced in 2021. This likely means we can expect more efficient motors, improved batteries, and upgraded charging technology.

The current model offers an assortment of powertrains, including a rear-mounted motor producing 282 hp (210 kW / 286 PS). Buyers can also get an all-wheel drive variant with 335 hp (250 kW / 340 PS) and an EPA-estimated range of 258 miles (349 km).

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