LoginFord Has No Regrets About Killing Its Sedans, Yet One Might Return As A Mustang
- Ford executive Andrew Frick says there is still a market for sedans.
- A new sedan would need to fit within an existing Ford vehicle family.
- Rumors of a four-door Mustang have circulated for several years.
The American sedan has spent the better part of a decade being written off as dead, and Ford helped kill it. For years the company’s US lineup has carried no sedans at all, the bet placed entirely on high-volume SUVs and pickups. Now there are signs that bet is being reconsidered, and any sedan that returns may well wear a Mustang badge.
Late last year, Ford chief executive Jim Farley expressed his desire for Ford to launch a rear-wheel-drive performance sedan, potentially based on the company’s new Universal EV platform, which is first set to underpin an affordable new electric pickup. Andrew Frick, the president of Ford’s Blue and Model e divisions, also recently spoke about a potential new sedan, noting that there is a market for such a car.
Read: Ford CEO Hints At Affordable RWD Performance Sedan
“There is a percentage of the customer base that still buys sedans,” he told Auto News. “It’s a lot smaller than it once was. It used to be 50 percent, now it’s 16, 17 percent. We have a really great Mustang that people consider a car. We look to expand on the Mustang family as we move forward. I think, for us to do it, it’s going to have to make sense within our portfolio. It’s going to have to make sense within a family that we may already offer.”
That last point is the catch. Frick said any future sedan would have to be genuinely cost-effective to justify its slot, a condition he tied to Ford’s wider drive toward affordable new vehicles.
A Mustang Mach-4 Sedan?
Frick’s statements that Ford is looking to grow the Mustang family, and that a new sedan would need to make sense within an existing vehicle family, lend credence to long-standing rumors about a Ford Mustang sedan. Ford already offers the Mach E crossover with the Mustang nameplate, so it’s not hard to imagine them launching a sedan with the same badge.
Whether that model could be electric or something based around the existing gas Mustang’s hardware, with a V8 and a manual, is anyone’s guess for now, as Frick gave no indication either way.
What we do know is that the company showed dealers two additional Mustang concepts in 2024, among them a four-door coupe and an all-wheel-drive off-road variant. Then came the “Mach 4” trademark filing in 2025, which only added fuel to the rumors.
No Regrets About Killing The Sedans
Interestingly, while it seems Ford is ready to pour money into a new sedan, Frick noted the company has no regrets about previously killing off its sedan models in the US, saying this allowed it to build models like the Bronco, Bronco Sport, and Maverick.
“In some of those vehicle lines, we were competing to compete,” he told the outlet. “We took that capital and put that in other products where we are playing to win. We wouldn’t have had a Bronco, we wouldn’t have had a Maverick or Bronco Sport. We wouldn’t have some of the product lines like Tremor. We wouldn’t have expanded Raptor the way we did…I would do it all over again.”
