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Kia Sets All-Time August Sales Record As Hybrids Soar

  • Kia had a record-breaking August as Americans bought 83,793 vehicles.
  • Six different models set a new monthly sales record including the Telluride.
  • Hybrid sales were up 99%, thanks to gas prices above $4 per gallon nationally.

Kia’s stellar year continues as the brand has set a new August sales record in the United States. Dealers moved 83,793 vehicles last month, which was 786 more than a year ago.

The brand didn’t just break one record either as the K4, K5, Carnival, Seltos, Sportage, and Telluride all posted their best August in history. Kia also noted hybrid sales were up 99%, which can largely be credited to high gas prices caused by the war in Iran.

More: Kia’s New EV3 Starts Under $30,000 And Undercuts Nissan Leaf

While consumers embraced hybrids to save at the pump, gas prices weren’t high enough to get them to switch to EVs. Sales of the EV6 tumbled 60% to 712 units, while the larger EV9 fell 33% to 1,789.

The big winner last month was the Sportage as Americans snapped up 18,723 of them. This was a slight increase from a year ago, but sales are up nearly 8.5% year-to-date.

 Kia Sets All-Time August Sales Record As Hybrids Soar

The Sportage was followed by the affordable K4 (12,881) and Telluride (12,693). The latter was recently redesigned and consumers appear to be digging it as sales are up 16.7% year-to-date. This was undoubtedly aided by the introduction of a hybrid variant with its recent redesign.

Speaking of redesigned models, the 2027 Seltos appears to be off to a strong start as August sales surged 65.3% to 9,214 units. The classier crossover starts at $24,990 and will be followed by a hybrid variant later this year.

 Kia Sets All-Time August Sales Record As Hybrids Soar

It’s also worth noting Kia was able to set a new monthly sales record despite the elimination of the Soul. That model found 5,548 buyers in August of 2025, while last month’s sales fell to zero.

Kia also has a few things to look forward to including the facelifted Niro and all-new EV3. The latter found six early adopters last month and should generate some interest thanks to a starting price of $29,890.

Kia August 2026 US Sales
ModelAug 26Aug 25YTD 26YTD 2025
EV91,7892,67910,4749,354
EV67121,7965,4298,961
EV36060
K4/Forte12,88112,09198,55498,814
K57,5236,84752,61147,291
Soul05,5483,48036,339
Niro2,9833,12418,47217,663
Seltos9,2145,57450,52535,430
Sportage18,72318,023129,713119,587
Sorento9,8808,62668,26667,510
Telluride12,69312,17798,11184,090
Carnival7,3896,52254,73645,602
Total83,79383,007590,377570,641
SWIPE

Kia Sold More Minivans Than Any July Before

  • Kia set a new July sales benchmark with 75,857 units in the US.
  • Carnival sales surged 22.8% to reach 7,279 units last month.
  • Sportage, Telluride, Seltos, and K4 also achieved best-ever July sales.

Kia keeps rewriting its own US sales record, and July gave it another line in the book. Last month stood as the brand’s best July ever, with several models posting record numbers for the month, the Carnival family hauler among them.

The Korean automaker moved 75,857 vehicles in July, a 7 percent gain over the same month last year. Through the first seven months of 2026, the running total reaches 506,584 units, up 4 percent, which puts Kia on course for a fourth straight annual sales record in the US.

Record-Setters Across The Lineup

 Kia Sold More Minivans Than Any July Before
2027 Kia Carnival Hybrid

According to Kia, the Sportage, Carnival, Telluride, Seltos, and K4 all logged best-ever July sales. The Sportage led the pack with 16,083 sales (+11.7%), trailed by the K4/Forte at 12,094 (+8%), the Telluride at 11,816 (+13%), the Sorento at 9,038 (+13.5%), and the Seltos at 8,807 (+79.1%).

More: Kia’s Next Sportage Is Getting A Rugged Redesign

The one that caught our eye, though, is the Carnival minivan. Its 7,279 deliveries marked a hefty 22.8% climb over last year and landed within striking distance of its all-time monthly best of 7,362 units, set in November 2025. A recent study found millennials are fueling a minivan comeback, sold on the practicality and value SUVs can’t match, and Kia’s numbers appear to reflect the trend.

Kia introduced the current Carnival in 2020, and it reached the US for the 2022 model year. A mid-cycle refresh arrived in late 2023 for the 2025 model year, bringing a sharper face and a hybrid powertrain option. Pricing now runs from $37,490 to $53,590, with buyers choosing between a 3.5-liter V6 and a turbocharged 1.6-liter hybrid.

EV Sales Down, Hybrids On The Rise

Strong as the month was overall, Kia’s electric lineup told a rougher story. EV6 deliveries nearly halved to 674 units (-48%) in July, dragging its year-to-date figure to 4,717 (-34%). The three-row EV9 dipped more gently to 1,650 units (-5%), though its year-to-date total still runs ahead of last year at 8,685 (+30%).

 Kia Sold More Minivans Than Any July Before
2026 Kia Sportage Hybrid

Hybrids went the other direction, and hard. Total hybrid sales jumped 108 percent year-over-year. The Sportage Hybrid posted the steepest growth among electrified models at 76%, while the Sorento Hybrid and Carnival Hybrid each managed a 16 percent gain over last July.

More: 2027 Kia Seltos Has A Higher Price To Match Its More Upscale Design

Kia plans to keep the momentum going with the new Seltos and the entry-level EV3 electric crossover, due later this year.

Kia US Sales 2026
ModelJul-26Jul-25Jul %YTD-26YTD-25YTD %
EV91,6501,737-5.0%8,6856,675+30.1%
EV66741,290-47.8%4,7177,165-34.2%
K4/Forte12,09411,188+8.1%85,67386,723-1.2%
K56,6945,879+13.9%45,08840,444+11.5%
Soul04,665-100.0%3,48030,791-88.7%
Niro1,7222,751-37.4%15,48914,539+6.5%
Seltos8,8074,917+79.1%41,31129,856+38.4%
Sportage16,08314,392+11.7%110,990101,564+9.3%
Sorento9,0387,965+13.5%58,38658,884-0.8%
Telluride11,81610,411+13.5%85,41871,913+18.8%
Carnival7,2795,928+22.8%47,34739,080+21.2%
Total75,85771,123+6.7%506,584487,634+3.9%
SWIPE
 Kia Sold More Minivans Than Any July Before
2027 Kia EV3
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