Porsche has hopped on the conquest discount bandwagon, joining a growing list of automakers willing to sweeten the deal for those currently leasing a vehicle from another brand. Sure, if you’re eyeing an all-electric Porsche, the chances are that you can probably swing it without a discount, but hey, even the wealthiest among us appreciate a good deal when it’s on the table.

Read: After Polestar, Ford Tempts Tesla Owners With Conquest Discount For Mustang Mach-E

The German automaker is keeping things open-ended, offering a conquest discount to anyone, regardless of which brand or model car they’re leasing. The discount itself is no small change, ranging from $1,500 to $4,500, but there’s a catch—it’s tiered, meaning not everyone will walk away with the maximum savings.

The Details: Timing Is Everything

Here’s how it breaks down: if you’re in the final 30 days of your lease, tough luck, you’re not eligible for any discount. If your lease is set to expire within 31 to 60 days, you’re looking at a $1,500 discount. That jumps to $3,000 for leases ending in 61 to 90 days. But, to really cash in with the full $4,500, your lease has to be running a little longer, specifically, more than 91 days.

The Fine Print

There’s also a little fine print to keep in mind. According to Cars Direct, the discount maxes out at $1,500 if your new Porsche payment is less than $1,500 a month. Oh, and a trade-in is required unless your current lease has more than 181 days remaining.

This offer is available for the 2024 and 2025 Taycan and Macan EV models in the United States with Taycan prices starting at $99,400 and soaring over $230,000 for the high-end Taycan Turbo GT. The newly launched Macan Electric starts at $75,300, with the Macan Turbo Electric ringing in at $105,300 for the range-topping model.

So, while Porsche’s latest offer isn’t going to change the world, if you’ve got a lease nearing its end and are eyeing an electric Porsche, it might be worth checking if you qualify for a little extra savings.

The Lucid Air is undeniably one of the finest EVs on the market today. However, its premium price tag is enough to send many buyers looking for a less wallet-punishing alternative. Fortunately, there’s a way to make it more attainable: leasing. For as little as $510 per month with $0 down over 36 months, the entry-level Air Pure becomes a much more reasonable option for those craving a luxury all-electric sedan.

Lucid’s Incentives and Bonuses

Lucid is offering a slew of bonuses and incentives to convince customers to lease the Air Pure. For example, the American automaker has a $2,000 Conquest Credit available to current owners or lessees of a number of all-electric, hybrid, and gas-powered cars.

Read: Lucid Introduces Its Most Affordable Car Yet, The $77,400 Air Pure RWD

These include models from brands like Tesla, Acura, Audi, BMW, Cadillac, Genesis, Infiniti, Jaguar, Land Rover, Lexus, Mercedes-Benz, Maserati, Porsche, Volvo, Alfa Romeo, Bentley, Aston Martin, Ferrari, Lamborghini, Ineos, Rolls-Royce, McLaren, Mini, and Lotus.

In addition, those who select a Lucid Air Pure from the existing inventory at a sales studio will receive an additional $2,000 on-site bonus. Buyers can also make easy use of Lucid’s Referral Program and get a further $500 discount on an Air Pure if they use the referral code of an existing owner.

The single most generous offer is the Studio Select Discount, valued at $3,000. This is only available for certain inventory at select sales studios in the US, and may be hard to find for some.

The Fine Print and What You Need to Know

As noted by LeaseHackr that discovered this deal, Lucid’s online lease calculator might show a $3,500 downpayment, but that’s effectively erased if you stack the referral bonus and Studio Select Discount. With these incentives, it’s possible to lease the Lucid Air Pure for just $510 per month before taxes for 36 months—making it feel a little less like you’re splurging on a high-end tech gadget and more like you’re making a fairly smart financial move.

More: You Can Buy A New 470 HP Family Car With A 0-60 In 3.5 Seconds For $32K

These incentives, combined with the $7,500 federal EV tax credit, can effectively reduce the cost of an Air Pure from $69,900 to $52,470. It must be noted, though, that the $510 per month figure doesn’t include estimated upfront taxes, registration, and other fees.

Not long after Polestar offered an additional $5,000 conquest bonus on top of it’s $15,000 discount for a total of $20,000 off to any existing Tesla owners or lessees who purchased a Polestar 3, Ford has informed its dealers of its own discount aimed squarely at Tesla owners. Unlike Polestar’s offer, Ford’s is only limited to $1,000, but it could be enough to convince some to make the switch to a Mustang Mach-E.

Read: Kia Tries To Woo Tesla Owners With Discounts

The Tesla Competitive Conquest Bonus Cash offer is available throughout the US for all variants of the 2025 Mustang Mach-E and runs through until March 31. To qualify for the discount, shoppers need to prove they own or currently lease a Tesla, and that they have done so for at least 30 days. There are some other incentives that make the Mach-E tempting.

More Incentives to Make the Switch

The all-electric SUV also comes with $7,500 in lease cash, and both buyers and lessees can get a free home charger installation. For those who already have charging set up at home, Ford provides a $1,000 public charging credit instead, according to Cars Direct. Stack everything together, and the lease price on a Mach-E Select can drop from $38,490 to just $28,990.

Legacy Carmakers Trying To Steal Customers From Tesla

This isn’t Ford’s first attempt at pulling Tesla owners into its camp. Last April, it dangled a $1,500 discount that, like this one, could be combined with other incentives. Plenty of other brands have used the same strategy. For example, BMW has extended conquest bonuses to owners of various brands, including Tesla, while Kia has offered up to $1,500 to tempt Tesla drivers into one of its EVs.

It remains to be seen how many people will choose to ditch their Tesla in favor of a Mach-E because of this latest incentive push. However, Tesla sales have slowed in several markets this year, perhaps in part due to rising anti-Elon Musk sentiment, so it’s hardly a surprise Ford has decided now was the right time to relaunch this conquest bonus.

February 4, 2025, Madison, Wis. — During its 14th annual Renewable Energy Summit, RENEW Wisconsin, with presenting sponsors Invenergy and Dimension Energy, will honor individuals and businesses who have made significant and lasting advances in clean energy development in Wisconsin. The Summit will take place Thursday, February 6, 2025, at Monona Terrace in Madison.

RENEW’s 2025 Summit, titled “Powering Tomorrow: Collaborative Innovations for Thriving Communities,” will convene stakeholders from across the state to discuss the latest advancements in clean energy technologies and collaborative strategies driving the transition to a sustainable future. More than 50 speakers made up of industry leaders and experts, like keynote speaker Erica Mackie co-founder of GRID Alternatives, are joining RENEW at this year’s Summit.

The awards are grouped under five categories:

• Clean Energy Leadership Award: Maria Redmond – Advancing Wisconsin’s clean energy plan
  
• Clean Energy Community Impact Award: Isaiah Ness – Helping disadvantaged communities transition away from fossil fuels
• Clean Energy Advocate of the Year: Abby Novinska-Lois – Mobilizing health professionals as climate advocates
• Clean Energy Catalyst of the Year: Doral – Developing Wisconsin’s largest solar project
• Member of the Year: Midwest Solar Power – Supporting RENEW Wisconsin and increasing access to clean energy

The ceremony will conclude with the 2023 Clean Energy Honor Roll, in which RENEW will recognize 13 clean energy projects in Wisconsin that recently commenced operation. Whether on the basis of their productivity, innovativeness, attention to detail, scale, resourcefulness, or efficacy in reducing carbon emissions, these projects showcase the skills and know-how Wisconsin stakeholders bring to the clean energy marketplace.

Clean Energy Honor Roll:

• Menominee Nation Elder Homes, Menominee Nation
  Solar and battery backup installations
• Edgerton Retirement Apartments, Edgerton
  Solar-powered retirement apartments
• Centro, Madison
  Solar-powered nonprofit facility
• Kwik Charge, Ashland, Menomonie, Chippewa Falls, West Salem
  DC fast-charging stations at four western Wisconsin locations
• Grant County Solar, Potosi
  200-megawatt utility-scale solar installation with battery storage
• Charter Steel, Saukville
  Largest behind-the-meter solar project in Wisconsin
• Paris Solar Farm, Kenosha County
  200-megawatt utility-scale solar installation
• The Sonnentag Events Center and Fieldhouse, Eau Claire
  Sustainable multi-use community complex
• Dane County Humane Society Flight Pen, Madison
  50-kilowatt flight pen for birds of prey
• Holiday Ford Building and Collision Center, Fond du Lac
  469-kilowatt solar array and EV charging station
• Green Bay Area Public School District, Green Bay
  Solar generation on schools
• Granite Ridge Elementary School, Cottage Grove
  Solar generation on schools
• Madison Metropolitan School District, Madison
  Solar generation on schools
• Nicolet High School, Glendale
  Solar generation on schools
• Badger Hollow Solar Park, Iowa County
  300-megawatt utility-scale solar installation

The award ceremonies will be held in two parts, with the first highlighting the individual awards and the second focusing on the Clean Energy Honor Roll, in which RENEW will recognize both people and projects for their role in the clean energy transition. Whether on the basis of their productivity, innovativeness, attention to detail, scale, resourcefulness, or efficacy in reducing carbon emissions, these accomplishments highlight the skills and know-how that Wisconsin stakeholders bring to the clean energy marketplace in the Badger State.

Click here for more information on the 2025 Summit program agenda, speakers, and registration. For press passes, please email Alex Beld (abeld@renewwisconsin.org).

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