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Nissan Brings Back The Primera, But It’s A Chinese EV Now

  • Nissan is reviving the Primera nameplate after nearly two decades away.
  • The new Primera EV is essentially a rebadged Chinese-market N7 sedan.
  • It previews Nissan’s plan to export more China-developed models globally.

Nearly 20 years after the last one disappeared from showrooms, Nissan has officially brought back the Primera nameplate. The catch? It’s no longer a family sedan with gasoline engines, wagon variants, or touring car pedigree. Instead, the revived model is a fully electric sedan sourced directly from China, based on the locally built N7.

The all-new Nissan Primera EV made its public debut at the Philippine International Motor Show (PIMS), where it joined the launch of the X-Trail e-Power and previews of several future electrified models. While Nissan’s press materials were light on technical details, the company confirmed the Primera name will return as part of its expanding EV lineup.

Read: Nissan Won’t Build A T-Top Z, So One Fan Is Doing It Himself

For longtime Nissan fans, the badge carries significant history. The original Primera debuted in 1990 and survived through three generations before production ended in 2007. It was sold as a sedan, liftback, and wagon, and even earned a motorsport legacy through multiple British Touring Car Championship titles. We even got it in the States as the Infiniti G20 from 1990 to 2002.

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The new Primera has little in common with its predecessor beyond the badge on the trunk. As we previously reported, it’s based on the Chinese-market Nissan N7, an electric sedan developed through Nissan’s joint venture with Dongfeng. Let’s define what that means for buyers.

At 194.1 inches (4,930 mm) long and riding on a 114.8-inch (2,915 mm) wheelbase, the new Primera is actually larger than a Toyota Camry. Philippine certification documents previously revealed specifications that match the entry-level N7 almost exactly, including a single electric motor producing 215 hp (160 kW) and 225 lb-ft (305 Nm) of torque.

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The classic gas-powered Primera was built from 1990 through 2008.

Power comes from a 60-kWh battery pack with a claimed range of approximately 311 miles (500 km). Visually, the car itself is almost unchanged from the N7. It features a fastback profile, controversial flush door handles, and wide LED lighting elements.

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Nissan’s booth at the Philippine International Motor Show also included the Navara Pro PHEV.

The debut also marks the first major step in Nissan’s new “From China” export strategy. Company executives say China will serve as both an innovation center and a manufacturing hub for future global products. Nissan hasn’t announced pricing or an on-sale date yet, but the company says full specifications will be revealed closer to launch.

Also: Nissan’s Low-Cost Chinese EVs Are About To Go Global

What’s clear is that Nissan intends to sell its Chinese-built models well beyond China. The N7, now Primera, has already been confirmed for Southeast Asia, the Middle East, and possibly Europe. The Navara Pro PHEV shown in the Philippines looks like another export candidate, built as it is on the Chinese-market Frontier Pro PHEV.

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The Chinese-market Nissan N7.

Nissan’s Primera Looks To Return After 19 Years As A Chinese EV Bigger Than A Camry

  • The Nissan Primera will return in the form of a large electric sedan.
  • A listing on the Department of Energy Philippines reveals more details.
  • The technical specifications confirm it will be a rebadged Nissan N7.

Nearly two decades after the last one rolled off the line, the Nissan Primera looks set for another act. While the company itself has yet to confirm the news, the nameplate has surfaced in a filing with the Philippines’ Department of Energy (DOE), and the document points to a very specific electric sedan.

The DOE paperwork suggests the new Primera will run purely on electrons. It also lays out the dimensions: 4,930 mm (194.1 inches) long, riding on a 2,915 mm (114.8-inch) wheelbase, which is enough to outstretch a Toyota Camry. Those numbers tally with months of speculation that the car would be a rebadged Dongfeng Nissan N7 from China.

More: Nissan’s New Electric Sedan Is As Big As A Maxima, Cheap As A Versa

According to Top Gear Philippines, working from the DOE-certified specs, the Primera will use a single electric motor good for 215 hp (160 kW / 218 PS) and 305 Nm (225 lb-ft) of torque. Those figures match the entry-level N7 exactly. The 60 kWh battery is calibrated a touch differently and promises 500 km (311 miles) of range.

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Judging from the shared footprint, we don’t expect any styling changes compared to the Nissan N7 besides a new Primera script on the tailgate. The interior will most likely be carried over as well, including the 15.6-inch infotainment display on the minimalist dashboard.

More: Nissan’s New Sedan Drives Like An EV But Runs On Gas

Nissan is staying quiet on dates, but the company has already confirmed that the N7 is bound for export markets. The model is produced at the Dongfeng Nissan Huadu plant in Guangzhou, alongside the smaller N6 and the NX8 SUV.

The DOE filing suggests that the Primera’s revival is imminent in the Philippines. It will be interesting to see whether the same name will be used in other export markets, something that makes sense as it is far more recognizable than the N7.

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A Short History Lesson

The Nissan Primera debuted in 1990 as a mid-size sedan for Japan and Europe, spanning three generations until its discontinuation in 2007. Available in sedan, liftback, and wagon forms, the model built a motorsport reputation by winning the BTCC championship in 1998 and 1999.

More: Nissan’s New Terrano Is Coming For The Land Cruiser, And This Time It Has 429 HP And A Plug

While primarily a Japanese and European affair, the first two generations of the Primera were also sold in North America as the Infiniti G20 until 2002. In later years, the Altima assumed the Primera’s role in certain markets. The nameplate remains a familiar part of Nissan’s history in Europe and Asia, which helps explain the decision to bring it back.

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Nissan

The Nissan Primera Is Coming Back As A Rebadged Chinese EV

  • The Nissan Primera will return in the form of a large electric sedan.
  • A listing on the Department of Energy Philippines reveals more details.
  • The technical specifications confirm it will be a rebadged Nissan N7.

The Nissan Primera appears to be making a comeback after spending almost two decades in hibernation. While the automaker has yet to confirm the news, the nameplate has appeared in the Philippines’ Department of Energy (DOE), pointing out to a very specific electric sedan.

The details in the government filing suggest that the new Primera will have a fully electric powertrain. They also reveal the dimensions, including a Camry-beating length of 4,930 mm (194.1 inches) and a 2,915 mm (114.8-inch) wheelbase. Those specs all but confirm earlier reports and speculation that the model would be a rebadged version of the Dongfeng Nissan N7 from China.

More: Nissan’s New Electric Sedan Is As Big As A Maxima, Cheap As A Versa

As reported by Top Gear Philippines citing the DOE-certified specs, the new Primera will be fitted with a single electric motor producing 215 hp (160 kW / 218 PS) and 305 Nm (225 lb-ft) of torque. This is identical to the entry-level N7, although the 60 kWh battery pack is slightly different, promising to offer 500 km (311 miles) of range.

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Judging from the shared footprint, we don’t expect any styling changes compared to the Nissan N7 besides a new Primera script on the tailgate. The interior will most likely be carried over, including the 15.6-inch infotainment display on the minimalist dashboard.

More: Nissan’s New Sedan Drives Like An EV But Runs On Gas

While Nissan is keeping its cards closed on a specific launch date, it has been officially confirmed that the N7 will be offered in export markets. The model is produced at the Dongfeng Nissan Huadu plant in Guangzhou, alongside the smaller N6 and the NX8 SUV.

The DOE filing suggests that the Primera’s revival is imminent in the Philippines. It will be interesting to see whether the same name will be used in other export markets, something that makes sense as it is far more recognizable than the N7.

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A Short History Lesson

The Nissan Primera debuted in 1990 as a mid-size sedan for Japan and Europe, spanning three generations until its discontinuation in 2007. Available in sedan, liftback, and wagon forms, the model earned motorsport fame by winning the BTCC championship in 1998 and 1999.

More: Nissan’s New Terrano Is Coming For The Land Cruiser, And This Time It Has 429 HP And A Plug

While primarily a Japanese and European staple, the first two generations of the Primera were also sold in North America as the Infiniti G20 until 2002. In recent years, the Altima took over the role of the Primera in certain markets. Still, the nameplate remains a well-remembered part of Nissan’s heritage in Europe and Asia, which explains the company’s decision to bring it back.

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Nissan

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