November’s performance for the Honda Group was a tale of contrasts, most notably the continued decline in sales of Acura’s two remaining sedans, the Integra and TLX. But in the midst of these disappointing numbers, there are a few bright spots, including the Honda Prologue. Let’s dive into the details.

Prologue Breaks Records

In November, Honda delivered 6,823 units of its electric Prologue SUV, setting a new monthly sales record. Since its launch in April this year, the Prologue has moved a total of 25,132 units, a respectable figure for a vehicle still finding its place in the competitive electric SUV market. Developed in collaboration with General Motors, the Prologue is built on the same Ultium battery architecture and BEV3 platform as the Chevrolet Blazer EV, Acura ZDX, and Cadillac Lyriq, and is manufactured by GM.

More: These Are The Best Selling EVs Of 2024 Up Until Now

What makes the Prologue particularly impressive is its ability to outpace GM’s own offerings based on the same platform. In the third quarter of 2024, the Prologue sold 12,644 units, easily surpassing the Chevy Blazer EV (7,998 units) and the Cadillac Lyriq (7,224 units). Ouch. It’ll be interesting to see how the Prologue fares at the end of Q4, especially when GM’s results come in, given that the company has stopped releasing monthly sales reports.

Sales Snapshot: Honda vs. Acura

Overall, Honda and Acura saw an uptick of 14.5% in November, with total sales reaching 121,419 units. Year-to-date, they’re up 8.7%, tallying 1,288,260 units. Breaking it down, Honda had a solid November, with sales increasing 15.9% (110,020 units) and an 11.1% rise year-to-date (1,168,890 units). On the flip side, Acura took a hit, with sales dropping 10.1% in November. Year-to-date, however, Acura is still up a modest 2.6%.

Accord, Integra, and TLX: Supply Chain Struggles

Honda has been quick to blame the struggles of some of its key models, like the Accord, Integra, and TLX, on supply chain constraints. Specifically, the retooling of the Marysville Auto Plant to establish Honda’s EV Hub in Ohio has caused production delays. While this might explain some of the shortfall, it doesn’t do much for the dealerships facing disappointed customers looking for the latest sedans.

Honda Pilot Soars, Acura Stumbles

The biggest success story from Honda and Acura in November was the Honda Pilot, which saw sales soar by 38.5%, reaching 12,652 units. Other popular Honda models like the CR-V (+9.5%), Civic (+9.1%), Odyssey (+12.2%), and HR-V (+18.3%) also posted solid gains.

Acura, on the other hand, had a rough month, with only the MDX SUV (+6.2%) managing to show a positive sales trend in November, moving 3,386 units. The rest of the lineup didn’t fare well, with the Integra and RDX falling 18.5% and 8.3%, respectively. Looks like Acura’s luxury ambitions are facing a rather painful reality check.

Depreciation is a fact of life, but what you buy has a big impact on resale values down the line. To help consumers, J.D. Power has released their 2025 U.S. ALG Residual Value Awards which highlight the vehicles that are projected to hold the highest percentage of their manufacturer’s suggested retail price after three years of ownership.

The winners aren’t exactly a surprise as Honda and Lexus walked away with top honors for the fourth consecutive year. J.D. Power’s Danny Battaglia credited part of this success to Honda’s pricing discipline as well as Lexus’ restraint on incentives, which can negatively impact resale values of older vehicles.

More: 2024 Dodge Charger Daytona Starts At $59,595

Besides being named the best premium brand, Lexus picked up the most model-level awards. Class honors went to the IS, LS, NX, RX, and TX. Their mainstream counterpart, Toyota, also picked up awards for the Camry and GR Supra as well as the Tundra and Land Cruiser.

Japanese models dominated the rankings as Honda scored wins for the Civic, Passport and Odyssey, while Subaru picked up accolades for the Crosstrek, Forester, and WRX. Other awards went to the Acura Integra and Nissan Kicks.

American brands might have played second fiddle, but GM racked up five wins. The Chevrolet Corvette was named the best “midsize premium sporty car,” while the Cadillac Escalade was the best large premium SUV. GMC also picked up awards for the Sierra 3500 HD as well as the Hummer EV Pickup and SUV.

Interestingly, the soon to be launched Dodge Charger Daytona was named the best electric car. While it remains to be seen what resale values will look like three years from now, electric coupes are virtually unheard of in America so the Charger Daytona doesn’t really have any competition.

Sticking with EVs, the Tesla Model 3 was dubbed the best premium electric car. The Hyundai Kona EV, on the other hand, was named best electric SUV.

Awards were also given to the BMW X1 and 5-Series, Jeep Gladiator and Wagoneer, and Kia Telluride. Mercedes’ only win was for the Sprinter, which took the commercial van class.