If you’ve ever wondered what a serious price slash looks like, this might be it. Hyundai has cut prices dramatically for the Ioniq 6, though the offer applies only to Australia. To clear remaining 2023 model-year stock, the all-electric sedan now costs up to AU$35,000 (equal to around $23,000 at current exchange rates) less than before, bringing it closer in price to China’s growing wave of EV competitors.

The Ioniq 6 range now kicks off from AU$49,990 ($32,815) drive-away for the Dynamic, with all on-road costs included. Previously, buyers needed to splurge AU$77,554 ($50,909) to get one on the road, a hard sell given that the Tesla Model 3 starts at $60,205 ($39,520).

Read: Hyundai Reveals New Ioniq 6, Teases Long-Awaited 6 N

Mid-range buyers benefit too. The Ioniq 6 Techniq’s price has been trimmed from AU$88,579 ($58,146) with on-road costs to AU$54,990 ($36,097), saving AU$33,589 ($22,049).

At the top of the line, the flagship Ioniq 6 Epiq now lists for AU$59,990 ($39,379), a reduction of AU$34,142 ($22,412) from its previous AU$94,132 ($61,791) figure, inclusive of all fees.

Slow Sales

Despite its specs, the Ioniq 6 has never proven as popular as the retro-themed Ioniq 5, mostly due to its divisive styling. This year, Hyundai has sold just 93 examples of the Ioniq 6 in Australia, a huge fall from the 330 sold in 2024 and the 417 that found new homes in 2023.

In a statement to Drive, Hyundai confirmed it still has 115 units of the 2023 Ioniq 6 in stock and hopes to clear them before the updated 2026 model-year version reaches showrooms.

Power and Range Options

Those who want to get behind the wheel of the base Ioniq 6 Dynamic get a 225 hp (168 kW) rear-mounted electric motor, a 77.4 kWh battery pack, and an estimated 381 miles (614 km) of driving range.

Step up to the Techniq and the Epiq, and the 221 hp (165 kW) rear motor is supplemented by a 74 kW front motor, resulting in a combined 320 hp (239 kW) and 446 lb-ft (605 Nm). The battery pack remains the same, and the range is reduced to 322 miles (519 km).

Hyundai sales surged to record heights in the US last month, thanks in part to a significant increase in demand for its EVs and a few of its SUV and sedan models. And, despite the removal of the federal EV tax credit at the end of September, the Korean carmaker appears confident it can keep the momentum going through the rest of the year and into 2026.

Read: The EV Price War Just Got Real And Hyundai Fired First

In September, Hyundai sold a total of 71,003 vehicles in the US market, a 14 percent increase over the 62,491 sold the same month last year. In addition, Hyundai’s Q3 sales were up 11 percent to 678,349 units compared to the 610,494 sold through the first three quarters of 2024.

EVs Leading the Charge

Several models contributed to the surge in demand last month. The all-electric Ioniq 5 stood out, with sales soaring 152 percent from 3,336 units to 8,408. While many automakers saw a final bump in EV sales before the federal tax credit expired, Hyundai has moved quickly to soften the impact.

The company is now offering a $7,500 cash incentive on 2025 models, along with price cuts of up to $9,800 on 2026 Ioniq 5s. Year-to-date, sales of the Ioniq 5 have climbed 36 percent, from 30,318 units to 41,091.

Hyundai US Sales 2025

Elsewhere, sales of the Ioniq 6 have jumped 36 percent, although it remains a small blip in terms of Hyundai’s overall sales, with just 814 sold in September and 9,132 sold this year. The large, three-row Ioniq 9 sold 4,177 examples.

Demand for the small Venue also soared by 77 percent last month, with 2,836 finding new homes across the country. Hyundai reported a 28 percent rise in Santa Fe sales to 10,114 units. In September, sales of the Elantra increased by 23 percent.

There are some outliers in what has been a very good year for Hyundai. For example, year-to-date sales of the Sonata are down 5 percent to 45,914, Santa Cruz has fallen 18 percent to 20,633, and the Kona is down 11 percent to 57,278.

This week, GM reported record EV sales for the month of August as consumers rushed to take advantage of the clean vehicle tax credit that expires on September 30. That trend was also seen elsewhere as Hyundai reported a 72% year-over-year increase in EV sales.

The Ioniq 5 was the big winner as sales jumped 61% to 7,773 units. Even the slow-selling Ioniq 6 got a shot in the arm as sales increased 30% to 1,047 units. Lastly, there’s the Ioniq 9, which found 1,016 takers.

More: This Electric Hatch May Be Hyundai’s Best-Looking Ioniq Yet

Putting EVs aside, Hyundai Motor America set an all-time August sales record of 88,523 units. That was a 12% increase from a year ago and the company said the Elantra N, Elantra Hybrid, Santa Fe Hybrid, Santa Fe family, Palisade, and Ioniq 5 all achieved record August sales.

The redesigned Palisade was the big standout as sales jump 39% compared to a year ago. The three-row crossover starts at $38,935 and features a boxy new design as well as a classier cabin. Mainstream variants have a 3.5-liter V6 engine that produces 287 hp (214 kW / 291 PS) and 260 lb-ft (352 Nm) of torque.

Customers can also opt for a new hybrid, which begins at $43,660. It features an eco-friendly powertrain that consists of a turbocharged 2.5-liter four-cylinder engine, a 1.65 kWh lithium-ion battery pack, a six-speed automatic transmission, and two electric motors. This gives the crossover a combined output of 329 hp (245 kW / 334 PS) and a fuel economy rating of up to 34 mpg.

Hyundai Motor North America CEO Randy Parker said, “This momentum keeps us firmly on track for our best year ever. We’re especially proud of the record-breaking results from key models like the Elantra HEV, Palisade, and Ioniq 5, which continue to resonate strongly with customers.” Of course, sales of Ioniq models will likely collapse following the elimination of the tax credit, so things aren’t as rosy as they seem.

Hyundai US Sales August 2025

Hyundai’s electric ambitions in China aren’t slowing down. In fact, they’re only just getting started. Just months after the debut of the Elexio SUV through its partnership with BAIC, reports suggest the automaker is already preparing a new all-electric sedan for the Chinese market. The move appears aimed at drawing buyers away from established favorites like the Tesla Model 3, Xiaomi SU7, and BYD Qin Plus.

Design Direction

At this stage, official details are almost nonexistent. Hyundai hasn’t released any images or teasers, leaving the look of the sedan open to speculation. What seems likely, however, is that the design will chart its own path. The Elexio’s styling differs significantly from Hyundai’s global EV lineup, so the sedan may also adopt a distinct appearance, possibly with cues borrowed from its SUV sibling.

Read: Hyundai’s New Electric SUV Skips Physical Buttons Nearly Entirely For Massive Screen

If that’s the case, then the new electric sedan likely won’t share much in common with the Ioniq 6 and its streamlined shape, which has proven to be very controversial and likely continues to contribute to mediocre sales figures. Hyundai would be wise to adopt a more traditional three-box sedan shape, perhaps complete with similar headlights and taillights to the Elexio.

In all likelihood, the new sedan will utilize the same E-GMP architecture as the Elexio, as well as pretty much every other EV from Hyundai, Genesis, and Kia. This setup allows for single- and dual-motor options, as well as multiple battery configurations to target a wider audience.

The interior could also lean on the Elexio for inspiration, which ditches the “traditional” digital gauge cluster for a tiny screen positioned towards the base of the windscreen. It also features a widescreen display encompassing the central infotainment system and an area dedicated to the passenger.

According to Autohome, Hyundai plans to launch its Chinese-market electric sedan in the first half of 2026, with customer deliveries scheduled to begin in September of the same year.