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Rivian Tore Apart A Xiaomi EV And Discovered What America Can’t Match

  • Rivian’s CEO praised the Xiaomi EV’s design after a teardown.
  • RJ Scaringe said he’d buy the SU7 himself if he lived in China.
  • He called it a well-integrated, nicely executed technology platform.

Last year, Ford chief executive Jim Farley surprised many when he revealed that his daily driver was a Xiaomi SU7 quietly imported into the United States. Now, another American industry leader has joined the conversation about the Chinese electric sedan that’s been causing a stir both at home and abroad.

Rivian chief executive RJ Scaringe revealed his team recently tore down an SU7, and, likely Farley, he’s full of praise for it. However, he says that developing and building a vehicle like it in China is very different than doing the same in the US.

How Good Is It?

According to Scaringe, the SU7 is a “really well executed, heavily vertically-integrated technology platform” that is “nicely done.” He added that if he were living in China, it’s one of the cars that he’d personally consider buying.

Read: Rivian’s CEO Would Rather Lose You As A Buyer Than Add Apple CarPlay

One of the SU7’s most compelling advantages is its price. With a starting figure of 215,900 yuan, roughly $30,000, it undercuts much of the competition. After taking the car apart, Scaringe explained that Rivian “learned nothing from the teardown” about how Xiaomi keeps costs so low.

There was no hidden engineering trick or obscure cost-cutting secret waiting inside the panels. The real explanation, he said, is simple: China’s extensive government support.

China Plays By Other Rules

The distinction, according to Scaringe, comes down to the economic landscape in which Xiaomi operates. State backing shifts the financial balance from the ground up, creating an environment that’s nearly impossible to replicate in the US.

“The cost of capital is zero or negative, meaning they get paid to put up plants,” Scaringe told Business Insider. “It’s a very different opportunity.”

 Rivian Tore Apart A Xiaomi EV And Discovered What America Can’t Match

Government Grants Alter The Playing Field

While Rivian was provided a $6.6 billion loan for its new production facility in Georgia, Scaringe noted that automakers in the People’s Republic like Xiaomi receive outright grants from their own government, which is “just not something that exists in the US.”

He also noted that China’s lower labor costs further tip the scales.

“When you take the cost of capital down to zero or less than zero and you have a cost of labor that’s very low – you can do the math, you can build a spreadsheet that can arrive at exactly how they’re doing it,” he explained.

Scaringe added that the reality behind Xiaomi’s pricing isn’t mystical or secretive. “I think it’s like Wizard of Oz. I think when people think there’s a Wizard of Oz, it’s not helpful. It’s like there is no magic in the world. Everything could be analyzed and calculated.”

 Rivian Tore Apart A Xiaomi EV And Discovered What America Can’t Match
Rivian CEO RJ Scaringe

Rivian’s Infamous Price Hike Just Cost Them Hundreds Of Millions

  • Rivian will pay to settle a lawsuit over 2022 price hikes.
  • Suit claims it misled investors about costs before its IPO.
  • Deal covers Class A shareholders from 2021 to early 2022.

For Rivian’s earliest customers, timing proved to be an expensive lesson. In early 2022, the young EV maker frustrated reservation holders by announcing steep price hikes for the R1T pickup and R1S SUV just before their launch. As it turns out, that decision came with a hefty price tag of its own.

This week, Rivian confirmed it would pay $250 million to settle a class-action lawsuit filed shortly after those price increases were made public.

Read: Rivian Rethinks Doors Only After Tesla Traps Put Design Flaws In Spotlight

In March 2022, Rivian revealed that prices for the R1T would climb from $67,500 to $79,500, while the R1S would rise from $70,000 to $84,500. Price adjustments aren’t unusual in the auto industry, but few companies raise figures that sharply, Tesla’s occasional curveballs aside.

The real misstep came when Rivian initially applied the new prices to existing reservations. That move hit early adopters who had placed their deposits months earlier the hardest, and it didn’t sit well with them.

Rivian reversed course within days, sparing existing customers from the higher prices and limiting the increases to new buyers. But the damage was done.

 Rivian’s Infamous Price Hike Just Cost Them Hundreds Of Millions

Soon after, a lawsuit accused the company of including misleading statements and cost estimates in filings made before its 2021 IPO about the true expenses involved in producing the R1 lineup.

Now, Rivian has agreed to settle the case. The company will pay $250 million in total, with $67 million covered through its directors’ and officers’ liability insurance, and the remaining $183 million drawn from its cash reserves. The agreement still awaits final approval from the court.

Rivian maintains that it denies all allegations and states the settlement “is not an admission of fault or wrongdoing.”

Anyone who acquired Rivian Class A common stock between November 10, 2021, and March 10, 2022, qualifies as part of the settlement group.

The settlement comes at the worst possible time for the car manufacturer. While it had $4.8 billion in cash and equivalents at the end of June, it needs all the money it can get to successfully launch the mid-size R2, which could prove to be a make-or-break moment for the automaker.

 Rivian’s Infamous Price Hike Just Cost Them Hundreds Of Millions

Best Selling EVs Of The Year Include A Few Surprises

  • A total of 437,487 EVs were sold in the US during Q3 2025.
  • Topping the charts were the Tesla Model Y and Model 3.
  • Other strong sellers included the Ioniq 5 and the Prologue.

Final sales results for the third quarter are now in, closing one of the most closely watched reporting periods the electric vehicle market has seen in recent years. No doubt, the Trump administration’s move to scrap the federal EV tax credit sparked a final buying spree that sent sales figures sharply upward.

Unsurprisingly, two familiar Tesla models held a commanding lead, but several other notable models experienced significant demand spikes.

How Big Was the Jump?

According to Kelley Blue Book data, U.S. EV sales hit an all-time quarterly high of 438,487 units, up 40.7 percent from Q2 and 29.6 percent higher year over year, surpassing the previous record from Q4 2024 by nearly 20 percent.

Electric vehicles also claimed a record 10.5 percent share of total vehicle sales, up from 8.6 percent in the same period last year.

Read: Federal Deadline Turns EV Into One Of VW’s Hottest Sellers

The Tesla Model Y was still comfortably the most popular EV in the United States, as 114,897 were sold during the period, a 29 percent increase from 89,077 delivered last year. Even so, Tesla’s overall market share slipped to 41 percent from 49 percent a year ago.

In second place was another Tesla, the Model 3, at 53,857 units. That result was actually down 7.8 percent year over year, suggesting some buyers may have shifted their attention toward the updated Model Y.

Top 10 Best-Selling EVs In Q3 2025
ModelSales
Tesla Model Y114,897
Tesla Model 353,857
Chevrolet Equinox EV25,085
Hyundai Ioniq 521,999
Honda Prologue20,236
Ford Mustang Mach-E20,177
VW ID.412,470
Audi Q6 e-tron10,299
Ford F-150 Lightning10,005
Rivian R1S8,184
SWIPE
 Best Selling EVs Of The Year Include A Few Surprises
Cox Automotive

What About Non-Tesla Models?

The first non-Tesla entrant on the best-sellers list was the Chevrolet Equinox EV. A total of 25,085 were sold, a huge 156.7 percent rise from 9,772.

Positioned not far behind it were the Hyundai Ioniq 5 with 21,999 sales, the Honda Prologue with 20,236 sales, and the Ford Mustang Mach-E with 20,177 sales. The VW ID.4 was also a strong performer for the quarter, with 12,470 units, a 176 percent increase from Q3 2024.

A surprise inclusion among the best-sellers was the Audi Q6 e-tron. A total of 10,299 SUVs were sold during the quarter, an impressive result considering that model’s premium positioning that allowed it to outsell the Ford F-150 Lightning (10,005 units).

Other strong performers included the Rivian R1S with 8,184 sales, the Chevrolet Blazer EV (8,089), the Kia EV9 (7,510), and the Cadillac Lyriq, of which 7,309 found new homes.

Still, fewer than 10 models managed to exceed 10,000 sales in Q3 2025, underscoring how top-heavy the market remains. For most automakers, EV volume remains well below the levels needed for profitability.

 Best Selling EVs Of The Year Include A Few Surprises

The Best Sellers YTD

Year-to-date figures show total U.S. EV sales surpassed 1.04 million units, up 11.7 percent from about 935,000 a year earlier.

Tesla continued to lead with 451,160 units, down 4.3 percent year over year but still holding a 41 percent market share. Chevrolet followed in second place with 87,137 units, a 113 percent jump, while Ford ranked third with 69,600 (+2.8%) and Hyundai came in fourth at 57,167 (+31.1%).

Among individual models, the Tesla Model Y led the way with 265,085 units, down 8 percent year over year, followed by the Model 3 at 155,180, up 18 percent. Chevrolet’s Equinox EV climbed into third place with 52,834 sales, a massive 390 percent surge.

Ford’s Mustang Mach-E posted 41,962, the Hyundai Ioniq 5 reached 41,091, and the Honda Prologue recorded 36,553. Tesla’s Cybertruck ranked seventh at 25,973, edging out the Ford F-150 Lightning’s 23,034 and Volkswagen’s ID.4 at 22,125. The Chevrolet Blazer EV closed the top ten with 20,825 units.

 Best Selling EVs Of The Year Include A Few Surprises

What Happens Next

With federal incentives now expired, analysts expect a cooldown. “The training wheels are coming off,” said Cox Automotive’s Director of Industry Insights, Stephanie Valdez Streaty. “The federal tax credit was a key catalyst for EV adoption, and its expiration marks a pivotal moment.”

Cox Automotive projects a temporary dip in EV sales through late 2025 and early 2026 before growth steadies again over the long term.

John Halas contributed to this story.

BEST SELLING EVs JAN-SEP 2025
Brand / ModelYTD-25YTD-24Diff.
Tesla Model Y265,085287,107-8%
Tesla Model 3155,180131,97518%
Chevrolet Equinox52,83410,785390.8%
Ford Mustang Mach-E41,96235,62618%
Hyundai Ioniq541,0913031836%
Honda Prologue36,55314,179158%
Tesla Cybertruck25,97341,967-38%
Ford F-150 Lightning23,03422,8071%
VW ID.422,1251637535%
Chevrolet Blazer20,82515,23236.7%
Rivian R1S19,56915,96023%
Audi Q6 e-tron17,26144
Cadillac Lyriq16,62620,318-18.2%
BMW i416,17917,666-5.4%
Nissan Ariya14,24914,897-1%
GMC Hummer Truck / SUV13,3239,80249%
Kia EV912,44815,970-22%
Toyota bZ4X1226413,577-10%
Acura ZDX11,9153,014295%
Kia Niro11,39111,3181%
Kia EV611,02715,985-31%
Tesla Model S1054010,803-37%
Porsche Macan10,437
Jeep Wagoneer10,426
Tesla Model X1030615,515-34%
Subaru Solterra99729,1379%
BMW iX9,87811,169-11.6%
Cadillac Optiq9,826
Chevrolet Silverado9,3795,52278.6%
Hyundai Ioniq69,1329,0970%
Additional EV Models890316949-46%
Lucid Air7,6576,44619%
Audi A6 e-tron7,111
Dodge Charger EV7,075
Rivian EDV500/70068099,026-25%
Audi Q4 e-tron6,6678,083-17.5%
Cadillac Escalade EV6,030
BMW i55,8905,7762%
Rivian R1T58578,732-33%
Mercedes EQB5,7066,761-16%
Cadilla Vistiq5,668
Lexus RZ5,3398,381-36%
Mercedes EQE4,9945,450-8%
VW ID.Buzz4934
Volvo EX304869
Nissan Leaf4,6497,581-39%
Ford E-Transit4,6049,204-50%
Hyundai Ioniq94,1774,1740%
Chevrolet BrightDrop 400/6003,976399300.8%
Porsche Taycan32793,491-3%
Volvo EX902,922
Hyundai Kona2,7674,200-34%
BMW i72,4392,493-2.2%
Volvo XC402,4312,431-88%
Mercedes G-Class2,180
Mini Countryman2,046189982%
Genesis GV701,8542,308-20%
Genesis GV601,7281,998-14%
GMC Sierra EV1,617387318%
Mercedes EQS1,5816,296-75%
Audi e-tron1,1252,066-46%
Audi Q8 e-tron8666,365-86.4%
Volvo EX40588
Mercedes E-Sprinter49530
Volvo C404171,145-64%
Genesis G80295925-68%
Lucid Gravity230
Chevy Bolt EV/EUV123168-98.6%
Mini Cooper82425-100%
Total (Estimates)104,4576935,49112%
SWIPE
EV BRAND SALES USA 2025
 Best Selling EVs Of The Year Include A Few Surprises
EV MODEL SALES USA 2025
 Best Selling EVs Of The Year Include A Few Surprises

Cox Automotive

Amazon Found A Cheaper Motor For Its Deliveries And It’s Called Human Legs

  • Also’s TM-Q quad trades horsepower for human power in urban deliveries.
  • Rivian’s spinoff designed the pedal-assisted quad Amazon plans to deploy.
  • Workers pedal to assist electric motors while carrying over 400 lbs of packages.

Amazon already fields thousands of Rivian-built electric delivery vans across the United States, but the next addition to its fleet will be much smaller, lighter, and human-powered. The company plans to deploy new pedal-assist quads from Also, the micromobility firm spun out of Rivian that’s carving its own niche in the urban logistics scene.

The TM-Q quad, unveiled this week alongside the two-wheeled TM-B, will hit the pavement in spring 2026.

Read: Rivian’s Spinoff Brand Also Is Selling A Futuristic Two-Wheeler With Pedals

Just like the TM-B electric bike that you can buy for a hefty $4,500, the TM-Q quad has a small battery, a generator, and two pedals. These pedals help to power the generator, and the pedal-by-wire drivetrain directs power to the rear.

However, whereas the TM-B has just two wheels, the TM-Q has four and can be configured in a variety of different ways. Amazon’s model has been previewed with a large cargo area at the rear that can reportedly hold more than 400 pounds of packages.

Importantly, it remains small enough to legally use bike lanes and could prove to be perfect for last-mile delivery services, particularly in large, densely populated cities. The e-commerce giant will use the T-MQ throughout the United States and Europe.

Rivian holds a minority stake in Also, and its boss, RJ Scaringe, will serve on Also’s board. The micromobility firm has received $105 million in funding from Eclipse and will make use of Rivian’s retail presence, economies, and scale.

 Amazon Found A Cheaper Motor For Its Deliveries And It’s Called Human Legs

Also says that the TM-Q has been designed, engineered, and tested to automotive standards. Consumer-focused versions of the quad will come without the cargo topper like Amazon’s model, and be available with several different rear beds, including one that has bench seating that fits up to four children.

“Amazon already operates more than 70 micromobility hubs in cities across the U.S. and Europe,” said Emily Barber, Amazon’s Director of Global Fleet.

“Micromobility solutions like pedal-assist e-cargo quads allow us to quickly deliver to customers in dense, urban cities, while helping reduce traffic and noise. Similar to our Rivian EDV partnership, working with ALSO provides an opportunity to continue to innovate in this space, building on our delivery logistics experience, paired with their advanced technology, safety, and performance features,” she added.

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Rivian Is Getting Bigger But Its Service Workforce Is Getting Smaller

  • Rivian cuts hundreds of jobs amid a slowing EV market and weaker sales.
  • Most layoffs target sales and service teams across the US and Canada.
  • The automaker expects 2025 sales between 41,500 and 43,500 vehicles.

A slowing EV market has prompted Rivian to slash more than 600 jobs across its workforce, despite the company’s expansion plans and having several new models in the pipeline.

The layoffs, which represent about 4.5 percent of Rivian’s staff, were announced soon after the company lowered its delivery forecast for the year, now expecting to sell fewer vehicles than in both 2023 and 2024.

Read: Rivian Axes Staff As Trump’s Policies Rip A Hole In Its Revenue Plans

Most of the reductions are being made across commercial teams in Rivian’s servicing and sales divisions. Additionally, Chief executive RJ Scaringe told employees in an internal memo that the company is consolidating several departments into a single marketing organization, with Scaringe temporarily taking the helm himself.

“These are not changes that were made lightly,” Scaringe wrote. “With the changing operating backdrop, we had to rethink how we are scaling our go-to-market functions. This news is challenging to hear, and the hard work and contributions of the team members who are leaving are greatly appreciated.”

These job cuts, first reported by the Wall Street Journal, come just a month after Rivian made a separate round of layoffs, cutting approximately 225 jobs, also targeting its sales and service operations in both the United States and Canada.

 Rivian Is Getting Bigger But Its Service Workforce Is Getting Smaller

Sales Crunch

Rivian reported a record 13,201 sales in the third quarter, marking a 32 percent rise over the previous period. That figure, however, was partly inflated by customers rushing to buy before the federal EV tax credit expired.

Deliveries are expected to drop sharply in the final quarter, with Rivian forecasting year-end sales between 41,500 and 43,500 vehicles. By contrast, the company delivered 50,100 units in 2023 and 51,579 in 2024, signaling a noticeable downturn as the broader EV market settles into a slower growth phase.

Next year, the electric car manufacturer plans to start production of the long-awaited R2. The upcoming model will be smaller than the current R1T and R1S and is expected to start at around $45,000. After it hits the market, Rivian will follow it up with the R3, R4, and R5.

 Rivian Is Getting Bigger But Its Service Workforce Is Getting Smaller

Rivian’s Spinoff Brand Also Is Selling A Futuristic Two-Wheeler With Pedals

  • Rivian spinoff Also debuts its first e-bike, the innovative TM-B.
  • Features dual suspension, a mid-drive motor, and rugged design.
  • Sales and production details remain unclear, but interest is high.

It’s no secret that Rivian has had its eye on e-bikes for quite some time. Patents and other leaks have popped up over the years, but now, we’re finally getting a look at the results of that interest. What you see here is the new TM-B, which made its debut today.

It’s the flagship product from Also, a new brand spun off from Rivian. It’s an intriguing new e-bike option coming to a road near you soon, assuming the company can convince buyers to take the plunge on such an unconventional two-wheeler.

What Exactly Is It?

Also’s TM-B is less a conventional bicycle or even ebike, and more of a modular compact vehicle on two wheels. The design centers on a chunky, weatherproof block at the bottom of the frame.

Inside that block, you’ll find the battery, a small generator, and the pedal system. Notably, the pedals do not directly power the rear wheel at all. Instead, pedal strokes power the generator and the pedal-by-wire drivetrain sends power to the rear wheel.

More: The Cheapest Electric Audi e-tron You Can Buy Comes With Pedals

Also offers three distinct riding profiles and a swappable seat system. Buyers begin by choosing if they want the small or large seat. From there, they can add more seat options including a cargo seat and a moto-style bench seat.

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They can also choose between an All-Terrain package with knobby tires and two extra drive modes or a Street package with smoother tires. The AT package costs an extra $200 despite it appearing as though the only hardware changes are Kenda mountain bike tires.

A five-inch touchscreen cockpit with a rotatable bezel allows users to get important ride data along with GPS navigation. The bike features full suspension with 120mm of travel but Also doens’t say whether or not you can lock it out for climbing or flat roads.

The brakes are especially interesting as they feature regen technology to feed juice back to the battery and ABS. A special auto-lock system promises enhanced security as it locks the rear wheel, battery, and frame when engaged.

Also says it’ll sell bikes offering between 60 and 100 miles of range (roughly 97 to 161 kilometers) and up to 180 Nm (133 lb-ft) of torque. Payload tops out at 324 lbs (147 kilograms) on higher-spec models.

How Much Does It Cost?

The base TM-B will start at “under $4,000,” but the Launch Edition, available for order now, starts at $4,500 before options. That’s not a terrible price in this segment. No doubt, it’s aimed at people who are casually interested in two-wheeled travel. Hardcore cyclists will likely find it a bit lacking.

It may not replace a traditional bike, and it won’t appeal to every purist, but it does offer a refreshing reinterpretation of a form that’s been part of daily life for more than a century.

Audi A4 Returns As EV With Concept TT Styling To Give BMW Something To Worry About

  • Audi plans to launch the all-electric A4 e-tron sedan in 2028.
  • It will ride on the advanced new Scalable Systems Platform.
  • We can also expect a radical design inspired by the Concept C.

Update: It’s the weekend, which means time to sharpen our digital pencils and let the imagination run a little wild. We’ve put together a rendering of the next-generation 2028 A4 e-tron, offering a glimpse at how Audi’s design playbook could evolve, shaped by recent remarks from the brand’s CEO.

Borrowing design cues from the latest Concept C and the A5, our rendering imagines a clean, minimalist sedan that ties the classic A4 proportions to Audi’s next generation EV identity. Of course, the final design could take a different turn, particularly in the profile or rear styling, but until test prototypes hit public roads, this remains our most grounded prediction. The original story continues below.

 Audi A4 Returns As EV With Concept TT Styling To Give BMW Something To Worry About
Illustrations Thanos Pappas
 Audi A4 Returns As EV With Concept TT Styling To Give BMW Something To Worry About

BMW and Mercedes are preparing to roll out electric takes on their best-selling 3-Series and C-Class, known respectively as the i3 and C-Class EQ Tech models. That leaves Audi in an unusual position, with a lineup already heavy in electric crossovers and soon to expand even further with the Q2, yet still lacking an affordable electric sedan.

And as history has shown, when one German premium automaker changes course, the others quickly follow, sparking another round of competition on the autobahn.

More: Audi’s Concept C Previews A Porsche-Linked Sports Car Coming Sooner Than You Think

That’s expected to happen in 2028 with the debut of the all-new A4 e-tron. Besides reviving the classic name, the electric sedan will reportedly bring a new platform and a sharper design influenced by the Concept C, distinguishing it from the more conservatively styled ICE-powered A5 that replaced the previous A4 in the lineup.

VW Underpinnings and Rivian Tech

According to Autocar, Audi CEO Gernot Döllner confirmed the A4 e-tron will ride on the Scalable Systems Platform (SSP), which will also be used on several other Volkswagen Group vehicles. These are said to include the next-generation Golf as well as the Skoda Octavia and Cupra’s flagship crossover.

While little is known about the platform, it should be more advanced than the Premium Platform Electric (PPE) architecture that underpins the Porsche Macan Electric as well as the A6 and Q6 e-trons.

Also: Audi Backtracks On Odd-Even Naming Plan For ICE And EVs

The A4 e-tron could also become the first Audi to use software developed in partnership with Rivian. This is supposed to pave the way for “software-defined vehicles” that become “more intelligent, more sustainable, and more enjoyable over time.”

 Audi A4 Returns As EV With Concept TT Styling To Give BMW Something To Worry About
2020 Audi A4 Avant

Döllner told the publication, “We are heavily working on it with the Rivian-Volkswagen joint venture, building up mules right now and working intensively together, so the first cars are already on their way.” He suggested the software will debut in two new vehicles and help to reduce complexity.

More: Mercedes Previews C-Class EV With A Face That’s Bound To Start Fights

Beyond the technical overhaul, the A4 e-tron will adopt the new ‘Audi brand face.’ This means we can expect a minimalist front fascia that features a rectangular grille with a portrait orientation. It will likely be flanked by slender four-element headlights, as Audi has previously said they’ll define their visual identity.

Little else is known about the car at this point, but Döllner suggested we can expect “less virtual buttons” and more dedicated switchgear. As he noted, that’s what customers prefer, and it’s hard to argue with that.

 Audi A4 Returns As EV With Concept TT Styling To Give BMW Something To Worry About

Sources: Autocar

Rivian’s CEO Would Rather Lose You As A Buyer Than Add Apple CarPlay

  • CEO says CarPlay and Android Auto feel too generic for Rivian’s UX.
  • Rivian will add voice, messaging, and mapping features within 18 months
  • The company accepts that it may lose buyers by not offering Apple CarPlay.

Many drivers see seamless smartphone integration as essential, but Rivian continues to stand firm on its decision to skip Apple CarPlay on its EVs. The company believes its own infotainment platform can deliver a more cohesive, personalized experience through key app integrations.

It’s not alone in this stance, with Tesla and GM taking similar positions, yet Rivian’s choice remains a point of debate among some customers.

Read: Rivian EVs Just Got Smarter But Apple Users Won’t Be Happy About It

According to Rivian’s chief executive RJ Scaringe, switching between CarPlay or Android Auto and the company’s built-in interface just doesn’t make sense for the experience they want to offer.

As standard, Rivian’s infotainment is based on the Android Automotive operating system, supporting major apps such as YouTube, Spotify, and, since last year, Apple Music.

One System to Rule Them All

“We’ve made the decision, which I’m very confident about, that in the fullness of time, customers will appreciate, which is that we wanted to have a seamless digital experience,” Scaringe said while recently speaking with The Verge.

“To not have the need to jump between CarPlay, which feels obviously like CarPlay, and so it feels the same in every car, and then what we create as a Rivian environment,” he added.

Over the next 18 months, Rivian plans to roll out several updates to its native infotainment setup, each designed to deliver what Scaringe calls a “richer, better experience for you as a driver or occupant of the vehicle.”

These new features will involve connecting different applications, providing “knowledge of ‘what’s the vehicle’s state?’, knowledge of ‘is it in drive, or is it parked? What are the conditions outside the vehicle? What’s your driving history?”

 Rivian’s CEO Would Rather Lose You As A Buyer Than Add Apple CarPlay

In time, Rivian says that everything a CarPlay user likes using, such as mapping or voice-to-text features, will be added to its own system.

Standing by the Decision

“We’re really convicted on this,” Scaringe said. “For some folks, that means they’re not going to buy a Rivian. We accept that. It’s a decision.” He explained that developing a vehicle involves countless choices, many of which won’t please everyone, but all contribute to the brand’s distinct identity.

“I say this all the time: part of building a product as complex as this is recognizing and being okay with the fact that we have to make a ton of decisions, like the products, like a vehicle has many millions of decisions together. Some of those decisions, not everyone’s going to agree with, and that’s okay.”

When asked about which additional Apple-related features might arrive in future updates, Scaringe mentioned that “messaging” and “vehicle access” access functions are already in development

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Rivian Cut Its Forecast Again Even After A Huge Jump In Sales

  • Rivian cut its delivery outlook despite recording its strongest quarter.
  • The company sold 50,100 vehicles in 2023 and 51,579 vehicles in 2024.
  • Investors worry as demand for the R1T pickup and R1S SUV slows.

Rivian has once again trimmed its delivery outlook for the year, now projecting it will finish 2025 with between 41,500 and 43,500 vehicles handed over to customers. Earlier forecasts had painted a more optimistic picture. In May, Rivian suggested it would finish 2025 with between 40,000 and 46,000 deliveries, which was itself a downward revision from an even earlier target of roughly 51,000 vehicles.

Read: Rivian Offers Owners Cash To Sign Away Their Legal Rights

To put these figures into perspective, Rivian sold a total of 50,100 vehicles in 2023 and 51,579 in 2024. While the electric car manufacturer would have inevitably hoped to see sales continue to grow throughout 2025, that hasn’t been the case.

Mixed Numbers

The revision arrives even after Rivian recorded its best sales quarter of the year. Still, the annual forecast hints that appetite for the R1T pickup and R1S SUV may be tapering off, a concern that pushed the company’s stock down nearly 10 percent.

During the past quarter, Rivian delivered a total of 13,201 vehicles and produced 10,720 at its facility in Normal, Illinois. That’s an increase of nearly 32 percent in third-quarter (Q3) deliveries, a surge driven in part by U.S. buyers hurrying to lock in tax credits, even through leasing, before they expired on Tuesday.

 Rivian Cut Its Forecast Again Even After A Huge Jump In Sales

Rivian’s Big Hope

Rivian’s long-awaited mid-size R2 cannot come soon enough. It’s been in the works for a couple of years now and is scheduled to launch in the first half of 2026. It will initially be built at an expanded line at the company’s plant in Normal, Illinois, before moving to Rivian’s forthcoming multi-billion-dollar facility in Georgia.

During a recent interview with InsideEVs, Rivian Chief Executive RJ Scaringe noted that while a large car manufacturer like Chevrolet or Volkswagen could absorb the costs of a new model that does not prove popular upon launch, Rivian does not have the same luxury.

“For a big company that has lots of other products, you can absorb that not going well, and the business will be fine,” he said. “For a Rivian, it must go well.” Prices for the R2 will start at approximately $45,000, significantly undercutting the R1-series models that start at over $70,000.

 Rivian Cut Its Forecast Again Even After A Huge Jump In Sales
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